TCU (Texas Christian University) Logo

TCU (Texas Christian University) LogoTCU (Texas Christian University) Logo PNG

Faith and spiritual values occupy an important place at the university. The TCU logo pays tribute to the knowledge of the universe’s structure and the laws by which the Universe works. The emblem insists: true science is impossible without the recognition of the existence of the Creator.

TCU (Texas Christian University): Brand overview

Fort Worth, Texas, United States
TCU (Texas Christian University) is a private university with a high level of educational and research activities, which has been awarded the status of R2. It operates in a standard liberal arts program and includes eight colleges and schools. The institution of higher education has its own sports department, which participates in the first division of the NCAA and the Big 12 conference. The university was opened in 1873. Location – Fort Worth, Texas. The founders are the Clark brothers (Addison and Randolph).

Meaning and History

TCU (Texas Christian University) Symbol

The brothers were helped in creating the university by their father, Joseph A. Clark. His sons were representatives of the Restoration Movement, which became the base of the modern Disciples of Christ organization. They were preachers, teachers, scholars, movement leaders, and education advocates. They first established a preparatory school for children, better known as the Male & Female Seminary of Fort Worth. She was based in Fort Worth and worked for only a few years, from 1869 to 1874.

The brothers found a new territory for the construction of the university in Thorp Spring. There they founded Add-Ran Male & Female College. This happened in 1873. Subsequently, a higher educational institution became the embodiment of their dream – Christian in character, but non-sectarian in spirit and intellectually open. In 1889, it was given the status of a university and another name – Add-Ran Christian University. However, there were not enough students, so the educational institution underwent another large-scale move – this time to places with a high population density and high traffic flow, in Waco.

In 1902, the university was renamed Texas Christian University and immediately received TCU’s abbreviation. He also has the Horned Frog mascot and his signature colors of purple and white. However, after many years of wandering, the institution of higher education nevertheless returned to its ancestral lands – to Fort Worth. This happened after a mysterious but devastating fire. He forced the university’s leadership to change the location and rebuild all the buildings with donations collected from benefactors.

In contrast to the multi-structured printing, the academic symbolism of the university is monosyllabic. It is dominated by text that has received the status of a graphic element. The abbreviation, which has come into use since the renaming of the university, is taken as a basis. This “TCU” is short for Texas Christian University. The inscription is massive, bold, typed in uppercase characters. It is located not horizontally but arched and looks like an arch. Geometrically precise letters are decorated with rectangular serifs. The inside and outside corners “C” and “U” are cut off, forming polygons. But “T” has nothing of the kind on either side. It is smooth and smooth. The base logo color is deep purple.


Texas Christian University Seal Logo

The basis of the seal is a seven-pointed shield of a complex configuration, resembling a saddle. A reptile with a spiny body is depicted in its upper half – the so-called horned toad-like lizard. At the bottom is the Christian star, which is believed to have announced the birth of Jesus Christ. Beams radiate from it – strokes of different lengths, eight on each side.

Now, this symbol is perceived as a beacon that points the way to knowledge. The year of establishing the university – “1873” is also marked there. It is divided by an arrow into two halves. The shield is surrounded by the inscriptions “EST,” “Disciplina,” and “Facultas.” The central elements are drawn in a ring with a thin purple line. A wide-field follows it with a detailed name of the university and a designation of its location. These labels are in bold serif type. There is a wide border around the edge of the round stamp.

TCU Horned Frogs Logos

TCU Horned Frogs Logo History

The sports department has such an unusual name due to the unique reptiles that are found in Texas. Phrynosoma cornutum is a horned frog or toad-like lizard, a representative of the iguana suborder. Due to the prickly growths on the skin, it doesn’t look very safe. This animal became the mascot of the university club, represented by eight men’s and ten women’s teams. In particular, they compete in football, baseball, basketball, golf, diving, swimming, tennis, cross-country running, and other disciplines. Athletes are members of the Big 12 and participate in the Division I NCAA. Over the entire history, the department has changed seven emblems.

1939 – 1965

TCU Horned Frogs Logo 1939

The debut logo featured a horned toad lizard. It was drawn in a realistic style but outlined and consisted of many thin stripes, small dots, short strokes. On the right side of the reptile was written in large print “T.C.U.” The abbreviation for the university’s name was typed in geometric capital letters with cut corners. All lines were perfectly straight.

1965 – 1977

TCU Horned Frogs Logo 1965

The emblem was redrawn but retained the original image of the mascot of the sports department – Horned Frog. She was represented by a larger lizard, angry, with a terrifying look and claws on her paws. The designers used short, sharp strokes to emphasize the cold-blooded animal’s anger. It also had a purple shadow and “TCU” lettering without dots or serifs.

1977 – 1994

TCU Horned Frogs Logo 1977

This period became a turning point in the history of university teams’ logos, as the department abandoned the image of a horned lizard, focusing on the name. The letters were uneven and difficult to read as they were in two parts. The largest was “T”: from it to the right side; there was a wide line along the entire length of the line.

1994 – 1997

TCU Horned Frogs Logo 1994

In 1994, a prototype of the modern version of the abbreviation appeared, which later became the university-wide logo. But this style did not arise from scratch – it resembled the inscription from the debut emblem of the sports department. The letters were geometric, even, rectilinear, and slightly cropped along the outer and inner edges.

1997 – 2012

TCU Horned Frogs Logo 1997

During this period, designers made the symbols more compact by slightly reducing the length of some elements. They also added a borderline to them, which repeats the outlines of the letters and is at some distance from them. The logo color has been changed to blue.

2012 – 2013

TCU Horned Frogs Logo 2012

For almost a year, the sport’s emblem was dark blue. There were no other changes – they affected only the width of the inter-letter space and the color palette.

2013 – today

TCU Horned Frogs Logo 2013

Currently, athletes at TCU University use the purple (purple hue) logo.

Font and Colors

TCU (Texas Christian University) Emblem

Throughout evolution, the sports logo has evolved from a complex graphic element into a simple text detail that adorns both form and paraphernalia. The university-wide sign is very similar to it – it looks similar. The oldest is the academic press: it reflects the key principles and history of the university.

The university uses massive fonts for identity – bold, large, serif. One of them is of an arched type. The base colors of this institution of higher education are magenta (a shade of purple) and white.

TCU (Texas Christian University) color codes

IndigoHex color:#4d1979
RGB:77 25 121
CMYK:36 79 0 53
Pantone:PMS 2607 C