Heraldry in logos is quite popular. For example, a crown can signal the brand’s roots, reflect the high quality of its offerings, or claim to be the best. This graphic element also adds aesthetic appeal. Despite its different visual priorities, the crown always represents strength, majesty, confidence, and status. Its use greatly enhances the emblem’s visual impact and achieves the desired effect.
Warsteiner
The ancient German beer brand, founded in 1753, has a concise, memorable round emblem with a classic imperial crown. The outer outline and central circle are an elegant light gold. Its contours are outlined in black. The graphic honors the company’s long history and showcases the excellence and unparalleled taste of its products. A crown on a white field separates the brand’s founding date. The name is centered in a black Gothic font.
Canada Dry
The logo of Canada Dry, a Canadian soft drink manufacturer founded in 1904, features a colorful design. Rich, saturated colors, such as bright scarlet, green, and yellow, along with the composition’s glossy, playful tone, emphasize the crown, one of the visualization’s main elements. It symbolizes leadership, over a century of high-quality products, and a commitment to excellent taste and stability.
Kansas City Royals
The Kansas City Royals baseball team, based in Kansas City, Missouri, was founded in 1969. The heraldic emblem depicts the team’s title and its elite status. A blue Royals shield features a white monogram of the club’s name in capital letters, topped by a golden four-pointed crown that reflects its significance. Beneath the shield, the text ‘Royals’ appears in calligraphic capital letters in the club’s official colors, in a design typical of baseball players’ uniforms. The crown symbolizes the connection to the royal family and the desire for continued leadership.
Saab
Sweden’s Trollhättan is home to the Swedish automobile brand Saab, whose emblem is recognized worldwide. The griffin’s head and the ornate three-peaked crown above it are outlined in gold, symbolizing strength, courage, and vigilance. The griffin is at the intersection of two circles, with the brand name at the top in the negative space and the word “technology” at the bottom. All contours and letters are made in gold. To the right of the sign is the brand name.
Royal Caribbean International
The Royal Caribbean International logo, founded in 1968 in Norway, reflects its core business: cruise service. It is shaped like a banner, a maritime symbol. The emblem is divided into three sectors: a black square with a white anchor and a crown above it, and two blue-and-yellow rectangles of different sizes bearing the company name. The stylized four-pronged crown symbolizes the brand’s superiority, elitist spirit, and merits.
Smirnoff
Founded in 1863 by a Russian entrepreneur, the best-selling vodka brand, now owned by a British company, has its distinctive logo. It is based on an iconic heraldic element: the tip of a stylized crown, positioned over two eagles in Russian imperial heraldry. Thus, it reflects the brand’s history and demonstrates its origin. A stylish, minimalist sign in metallic gray with clear, straight lines symbolizes the product’s elitism and well-earned popularity.
Krone
In 1970, the Werltev company was founded in Werltev to produce agricultural machinery. The brand’s emblem is a modern, stylized imperial crown with a wedge-shaped top resting on a base beveled on both sides. Two downward-flowing, rounded segments frame the element. The dark blue echoes the text module, which displays the brand name in a bold, right-slanting font that symbolizes forward motion.
Orient
Orient, founded in Tokyo in 1950, is a subsidiary of Seiko Epson and produces iconic watches. Its logo reflects its conservatism and commitment to corporate values. Heraldic elements, a royal crown with four prongs and spherical tips crowning a shield supported by two lions, symbolize the products’ uniqueness and elitism. The Gothic letter “O” is highlighted in red on the shield. The mark is placed in a strict black design above the brand name.
HMRC
The British organization HM Revenue & Customs has used this symbol since 2005. It is characterized by practicality, elegance, and minimalism, despite its imperial power attributes. After all, the HMRC logo is, above all, a sign of statehood. The most important element is the ring with a crown inside. It is shaped and decorated with small ornaments and heraldic lilies. Above is a massive cross. Further to the right, the governing body’s name appears in two rows, set in thin, tall letters. Its business style balances the composition’s pomp on the left. All parts of the coat of arms are colored in dark turquoise.
Monarchs of the Old Dominion
The Old Dominion Monarchs emblem, sponsored by the local university, features a roaring lion wearing an imperial crown. The blue-gray color palette reinforces the animal’s aggressiveness and danger, which is further emphasized by the monarch’s headdress. The formidable mascot is located behind a two-tiered inscription with the title. The text “Old Dominion” is set in a round, serifed font, creating a moon-shadow effect that adds rigidity to the composition’s atmosphere.
Mississippi RiverKings
In 1989, the now-defunct Mississippi RiverKings hockey club was founded in Southaven, Mississippi. The logo featured a four-toothed gold crown worn on a shield. A bold black-and-gold border enhances the visual impact. The massive crown symbolized the team’s confidence in its leadership and competitive advantage. On the shield’s black field, an enlarged capital M, a tribute to the state, is printed in contrasting white. Below, the club’s name appears on a curved gold ribbon.
Hallmark
The Hallmark Company of Missouri, founded in 1910, is known for its greeting cards, packaging, and stationery. The company’s logo features a five-toothed crown, and its name is set in a beautiful calligraphic font. The black crown graphic features a central prong taller than the others, and all prongs have rounded tips. The detached lower bezel draws the eye and serves as a recognizable focal point. It is characterized by style, brevity, elegance, openwork, and a high aesthetic that distinguishes all pieces.
Bombay Sapphire
The Bombay Sapphire brand is an Indian gin that was first produced in 1987. The name and logo reflect its history, and the color is inspired by the purple-blue Sapphire Star of Bombay, reflected on the flat bottle with Queen Victoria on the label. An important element is the golden imperial crown, set in a frame of bright blue gemstones, which lends the gin a special glamour and creates a royal look. The classic execution, ornate top, and decoration emphasize the sapphire.
Pininfarina
The Italian body tuning brand Pininfarina was founded in 1930 in Cambiano. Its tricolor logo is a tribute to its country. The Pininfarina emblem is a miniature tricolor classical imperial crown rising above a blue-rimmed rectangle with red corners framing a white field. The central element is a blue lowercase ‘f’ outlined in white. Beneath is a modern, “computerized,” lowercase blue font with a name whose letters are connected by short lower dashes.
Krusovice
The logo symbolizes excellent taste and pays tribute to history with its golden imperial crown, reminiscent of the Czech beer brand Krusovice. The Royal Brewery in Krusovice began producing it in 1517. The emblem features the founding date and a dark-red gradient ribbon with a golden border. The elegant, gold-and-red heraldic style emphasizes the product’s special status. On the ribbon, the brand and brewery names are displayed in white serif font. Underneath are awards and insignia.
Clash Royale
A mobile RTS game, KKI 2016, featuring a crown in the logo. The heraldic symbol is centered on a hexagonal shield on a blue field. It is made in a cartoon style. The voluminous wood texture, the crown’s gold, and the shield’s border create an attractive contrast. The sign symbolizes one of the game’s key features. The application’s name is executed in a massive, stylized, volumetric font on two levels to the left of the logo. Royale matches the crown’s style, while Clash is silver.
Nice
The five-toothed crown above the heraldic eagle is the symbol of Nice’s sports club, founded in 1904. The crown’s center pinnacle is the tallest. A sphere surmounts each. The bird-shaped crown is crafted in light gold, symbolizing the brand’s elite, deserving nature and rich history. The eagle’s chest bears a black shield, with the first half containing the name’s abbreviation in a white sans-serif font. The second half features vertical red stripes that repeat the brand’s colors.
Disney Princess
The unusual golden crown in the Disney Princess logo looks luxurious and elegant. Four diamond-shaped tops create an airy openwork design above the studio’s iconic logo, whose grace and tenderness reflect the main heroines’ characteristics. Below, the brand name appears in gold in a three-tiered design. The black contrast of the diamond-shaped space housing the emblem enhances legibility.
Orange Bowl
Orange Bowl, Miami’s annual intercollegiate American soccer championship since 1935, has a fun and memorable identity. The logo captures the name’s essence, showing a commitment to rich history and the pursuit of excellence through the stylized orange-and-green crown atop the orange. The modern symbol of the games’ priority and importance softens the visuals’ seriousness, reflecting the players’ age. The name is in orange font.
Alfa Romeo
Founded in 1910 in Turin, the renowned Italian sports car brand Alfa Romeo showcases its elitism and leadership, particularly in racing, with a distinctive logo. The round sign features a silver name on a black background, with a red Catholic cross, a fire-breathing green snake, and a stylized three-pointed crown symbolizing perfection. The gloss and silver on a silver background, along with the crown graphic, add a subtle style that emphasizes the brand’s history and heritage.
Queen
The 1970s London rock band Queen used an original heraldic logo featuring the band members’ zodiac signs arranged around an imperial crown. The multi-element sign was set in a thin, elegant font above the band’s name. The main color was a stylish, contrasting black. The crown reflected the name’s essence, showing the band’s aspiration to lead the musical Olympus and, deservedly, earning fans’ admiration.
Braga
101 years ago, in the city of Braga (Portugal), a soccer club of the same name was founded. Its emblem features an originally executed crown with five towers. Representing a stylized city wall curved over the heraldic shield, the sign symbolizes the city’s commitment to its ideals and history. The shield is divided into two fields in the club’s signature colors, each featuring the city’s ancient towers, separated by the symbol of Portugal’s religious center.
Konplott
Since 1986, Konplott, a distinctive German designer jewelry brand, has been delighting fashion enthusiasts worldwide. The brand emblem, a vertical olive-green oval medallion, features complex graphics. The abundance of detail, bold vignettes, the brand name, and the tsarevna-frog at the center are all rendered in dark green. The five-vertex crown emphasizes the symbol’s status, with balloons above its head. It symbolizes the product’s ability to transform its wearer into a beautiful princess.
KPN
In the KPN logo, the crown is the main element. It represents the word’s supreme power in the telecommunications company’s visual identity. The crown is drawn schematically, with four hook-shaped lines, one arc, and a rhombus at the top. The background is three drop-shaped figures with a translucent texture. They overlap but remain clearly visible. The topmost element is green, the middle is yellow, and the bottom is blue. This structure gives the composition a three-dimensional feel. By contrast, the name is flat and two-dimensional. It is typed in lowercase letters. The first is geometric, flat, and angular; the other two are rounded.
Cincinnati
The main element of the Cincinnati soccer club’s emblem, founded in 2018, is a belligerent, crowned, winged lion. The small white three-vertex English crown and the lion with a sword symbolize leadership, courage, and perseverance. A white, curved-edged sign on an orange background at the bottom of the shield adds clarity. In its upper part, the shield within the black border of the white field features a blue sector with the letters “FK” in white. The blue and orange sectors are separated by a slanted white stripe, on which the club’s name is written in black.
Starbucks
Starbucks, which sells coffee in Seattle, was founded in 1971 and is represented by a black-and-white crowned mermaid. Stylized as four peaks, the white crown features a central figure: a white five-pointed star. Two divided tails balance the graphic on either side of the head. The medallion-shaped emblem features a central black circle set within a wide, dark green-and-white border. The brand’s name runs around its circumference in bold white lettering, separated by white five-pointed stars.
Deportivo La Coruña
Galicia’s soccer team, Deportivo La Coruña, founded in 1906, features a corporate style with a massive red-and-gold crown as the city’s symbol. It serves not only as a tribute to the past, but also as a nod to the name “Real.” It reflects the present and past merits and successes and demonstrates a commitment to the hometown’s ideals, symbolizing glory and the team’s title. The crown is located on a round element of the standard, with a horizontal Catholic cross in a triangle; the triangle’s contours mirror the crown’s outline. The name is inscribed on its rim.
Crown Royal
The name Crown Royal whisky pays tribute to Dom Seagram’s 1939 creation of the drink. The name comes from the process of fixing the jewelry, which is shaped like a crown. Its image on the elegant cushion became the brand’s main distinction. Created for King George VI and Queen Elizabeth, it received the imperial crown as an emblem, symbolizing high quality, elegance, unsurpassed taste, uniqueness, individuality in packaging and containers, and pride in its products. The handwritten font gives the Crown Royal logo elegance and grace.
Burlington Royals
The Burlington Royals baseball team, founded in 1986 and disbanded in 2020, proudly wore the Crown Royal emblem. The gold, four-vertex, simple-looking crown had four decorative balls at the top. It was positioned above a blue pennant with a bold white letter B, the first letter of the brand name. An attractive serif font was used to write it. Clear lines, pure color, and simple geometric shapes defined the style.
Chambord
Chambord liqueur, founded in 1982, has a memorable logo centered on an imperial crown. The emblem is designed as an official round seal in luxurious shades of gold and burgundy. The name is accompanied by it in a burgundy Gothic serif font. The crown reflects the brand’s historical connection to Louis XIV, who initiated official production. The stylish, bold heraldic element perfectly embodies royalty.
Real Sociedad
The Basque soccer club Real Sociedad, from San Sebastian, traces its history back to 1951. The heraldic crown inspires the brand, featuring a cross on top and jewels around the rim in a bright, colorful red-and-gold design. It echoes the city’s symbol, symbolizing the team’s close bond with San Sebastian fans and its pride in protecting their sporting interests. It is placed on a light-brown soccer ball wrapped in a white-and-blue striped flag, the club’s colors.
Qarabağ
Azerbaijan soccer is represented by Qarabağ, a Baku club founded in 1951. One of the emblem’s main elements is a small, graceful golden crown centered in the upper part of the shield. Balloons bound the five peaks. It reflects present successes, past merits, and the country’s leading position. The black-and-gold emblem is inspired by the city’s coat of arms. The five-pointed golden star crowning the pennant adds graphic balance, while the many small stars below symbolize victory.
Standard de Liège
Belgian soccer club Standard, founded in 1898, reflects its history and merit in its emblem, a golden crown of European rulers with three pointed peaks. Above the central one is a five-pointed gold star. These are symbols of the Belgian champion’s authority and constant pursuit of victory. The crown is crowned by a shield divided into two parts. The smaller one, on the left, is red. The right is white and features a monogram of two intertwined pen letters with the name. All elements and outlines are gold.
Toronto Marlies
The Canadian hockey club, the Toronto Marlies, formed in 2005, features an emblem with the country’s symbol, a blue maple leaf. In its center is an imperial crown. The leaf has thin white veins. The crown is yellow, blue, and red, with floral ornamentation and a repeating pattern of blue crosses across the upper part. The latter fills the yellow sector. A thin red line is drawn along the white contour. The crown’s contour matches the leaf’s color and includes several red dots.
Manchester Monarchs
The Manchester Monarchs, a hockey club that did not exist as of 2001, featured a nine-pointed golden crown in its emblem, rendered in a cartoon style. The crown was placed on the gray-black head of a grinning lion’s face. Above the club’s emblem was a two-tiered name. The first word, a tribute to the city, was written in small, black, clear capital letters. The second was the club’s name in large white serif letters that matched the overall style. Their trim includes all club colors.
Michael Jackson
The crown best characterizes the king of pop music because he earned it with his inspired creativity. Therefore, Michael Jackson’s emblem carries that same power. The cult performer’s emblem consists of the initial letters of his first and last names. As a result, the musician’s original monogram became a “J” combined with a centerline “M.” The letters have thin horizontal serifs. The logo is in monochrome.
Toyota Crown
In 1955, the iconic Japanese car model, the Toyota Crown, debuted with a fashionable, modern badge: an original, stylish silver crown. It has an elongated, tapered bottom and an imperial-crown style. The upper part features a massive, stylized cross. The shape and design are four-wide with smooth lines and vertical ribs, reminiscent of a car radiator. The bottom is shaped like a piston top, with an O-ring hole and a negative black space.
Royal Mail
The emblem of Royal Mail Britain, founded in 1516, reflects the brand’s status, significance, and historical heritage. It is represented by a bright scarlet rectangular standard with a white border, on which the name is written in a round, clear font with double-gold lettering. The royal golden imperial crown symbol crosses a white rectangle. The luxurious execution, featuring precious stones, pearls, gold, and red, symbolizes high status and reflects merit and a commitment to national values.
Real Madrid
Spanish FC Real Madrid was founded in the capital in 1902. The emblem is topped with a golden imperial crown featuring large pearls and precious stones around the rim, set against a red velvet insert, symbolizing the club’s rich history, numerous victories, and its “royal” status in soccer. Above is a round gold badge with a blue border; the inner white field contains a blue diagonal stripe, reflecting the club’s palette. It is crowned with a gold monogram of the name’s capital letters.
Emilio Pucci
Florentine clothing brand Emilio Pucci, founded in 1947, projects a luxurious, refined image with a laconic, clear-text emblem. The graphic sign, an openwork monogram, is topped with a five-pointed crown, whose points are adorned with ornate floral elements. This design embodies the product’s beauty and aesthetics, reflects the brand’s rich historical heritage, and showcases sublime elegance and high quality.
Noble
In 2009, a UK sports car company was founded. The chosen emblem consists of two parts: a stylized crown and the brand name. The latter is printed in thin black capital letters with a right slant, symbolizing speed, on a light yellow plate with a black frame with rounded corners. The crown on top is an original variant featuring the mirror image of the two letters N, with rounded elements. Two horizontal lines support it.
Real Betis
FC Real Betis was founded in Seville in 1907. Today, its emblem is a stylized red-and-gold monarch’s crown. It crowns an inverted isosceles triangle and a gold-outlined circle. Vertical green stripes in the triangle and a green monogram inside the circle reflect the club’s commitment to its history and colors. The crown symbolizes the pursuit of victory, continued leadership, success, and achievement.
Los Angeles Kings
The Los Angeles Kings’ emblem, released in 1967, captures the essence of the team’s name. Minimalist, monochrome, and heraldic, it features a black shield divided into two parts, with a bold, brutal character. The upper rectangle contains the name abbreviated to two capital white letters. The lower section, divided by a thin white stripe, features a traditional crown with a straight, arc-shaped top, conveying the style and power characteristic of the club’s gaming tactics.
Royal Air Maroc
Moroccan airline Royal Air Maroc, established in 1957, uses the red, imperial-style crown on its emblem as its symbol. Along the inner edge of the circle is a red five-pointed star with symbolic wings. Below is a two-level inscription of the name in two languages. The crown is abstract, consisting of five elements surmounted by a five-pointed star, with several lines and strokes that define its shape. It symbolizes the company’s ownership, priority, and importance.
Henri Lloyd
Founded in 1963, Henri Lloyd is a British manufacturer of yachting and sailing clothing, boasting an elegant corporate identity. It consists of black graphics with the name underneath. The text is neat, set in a serif font, and capitalized. A monogram in an openwork circle crowns the brand name, which is typed in two capital letters. The composition is crowned with a stylish, masculine crown that reflects its essence. The image’s clarity and straightness, with peaks at the top, symbolize confidence and high quality.
Royal Canin
The original stylized crown, in a red color reminiscent of wild-tribe leaders’ crowns, is distinguished by the logo of the French feed manufacturer Royal Canin, founded in 1968 in the Camargue. It is formed by two curved baselines of different thicknesses that serve as a visual bridge between the two words of the brand name below. Above them are five rows of circles, each with two rows forming stylized peaks. Its singularity symbolizes friendliness and love for the lesser brothers.
Espanyol
The Spanish club, RCD Espanyol de Barcelona, is among the honored and titled. The imperial red-gold crown, featuring a cross and a blue-white-red color scheme, reflects national pride. The royal regalia symbolizes high status, rank, confidence, and success. A round sign crowns it with a wide, bright red rim and a golden inscription of the club and city’s name. The inner part features stripes in the club’s main uniform colors.
Tuborg
The richly decorated golden imperial crown is the main element of Tuborg Beer’s emblem, a famous Danish brewery founded in 1880. Its gold, black, and red color scheme reflects the brand’s palette. Decorated with pearls and precious stones, it reflects the brand’s privileged status and popularity, as the golden slogan underneath shows. Below, the brand name appears in bold, dark-green sans-serif letters with a gold border.
Real Salt Lake
The emblem of the Real Salt Lake soccer club, founded in 2004, reflects the brand’s signature colors and stylish golden crown. The latter is made up of five peaks, three of which are crowned with a stylized lily, and features a thin, slightly curved rim. It symbolizes the aspiration to always be the first, to confidently achieve victories, and to be recognized as a leader. The element is crowned by two thin semicircles, yellow and red, that encompass a monogram of a gold ‘R’ and a red ‘S’. Below them is a ball. All of this sits on a dark blue field, framed by a red-and-gold border.
Correos
A distinctive logo identifies the Spanish postal service with an abstract yet originally designed crown. In this way, the stamp pays homage to its historical heritage by linking modernity with the image of a mid-18th-century institution. The bold blue lines form an arc-shaped composition, with a thick vertical center stripe rising above a thick horizontal line that separates it from the post horn. This gives the composition a sense of airiness and individuality. A neat, symmetrical cross crowns the composition.
Corona
Mexican beer Corona, with its distinctive 1925 logo, is recognized worldwide. The golden imperial crown consists of three parts and is topped with a cross. The middle part, with five peaks, features four domes, two small peaks, and three five-pointed stars. The lower part is formed behind a thin ribbon and decorated with precious stones. The crown symbolizes the brand’s fame and popularity, unsurpassed taste, and confident leadership in its segment. The black gothic font enhances the effect.
Anastasia Beverly Hills
The stylish American cosmetics brand with Romanian roots emerged in the 90s. Its openwork, black, airy emblem features a female symbol: a circle surrounding a delicate monogram formed from the name’s capital letter and topped with a princess’s crown. The monograms on both sides of the inscription add style and impact, evoking a butterfly whose beauty and lightness reflect the essence of the brand’s products. The brand name, rendered in an openwork style, supports this effect.
Rolex
The Swiss luxury watch brand, founded in 1905, is instantly recognizable for its emblem: a refined, airy golden crown with a white base and five peaks, each topped with a round element. The crown symbolizes nobility, luxury, excellence, and unquestionable product quality, reflecting prosperity and prestige. The name text beneath the crown reinforces these qualities. The green letters contrast beautifully with the sign’s light gold, and the smooth, elegant font uses capital letters and serifs.
Ruinart
Ruinart, an old French champagne brand dating back to 1729, is renowned for its sophisticated yet memorable logo, which symbolizes its premium nature. The logo features fine gold lines and a five-vertex crown with varying peak heights and orbs. Thin and openwork, it symbolizes refined taste and leadership. It rises above a pointed shield, with heraldic lions holding numerous elements. The sign is accompanied by the founding year and a golden Gothic-style name.
Reading Royals
The 1991 symbol of the Reading Hockey Club is a purple-and-lilac lion with a menacing grin. Its grinning face has gradient silver areas that harmonize with the rivets on the black crown. The crown on the symbol’s head is divided into two by a curved horizontal line, with gemstones set within it. It has four-pointed tops, similar to those of regular rhombuses. A silver border highlights the image. The symbol represents merit, the pursuit of victory, and leadership in sport.
Premier League
The Lion King is a strong and confident symbol of the English Premier League, founded in 1992. The sign reflects the division’s greatness, importance, superiority, and priority, which unite the leading clubs under its wing. The mascot’s seriousness and significance are underscored by a laconic crown of five identical pointed peaks. The mascot’s authority is evident in its identity, characterized by a monochromatic color scheme and a strict sans-serif font.
Husqvarna
The abstract three-vertex crown is part of the emblem of the Austrian motorcycle brand Husqvarna, founded in 1903. It resembles a motorcycle chain, reflecting the company’s focus on quality. The elongated oval composition, with a capital letter H inside, evokes the mechanism’s nodes. The stylish, laconic image symbolizes the brand’s future aspirations and its commitment to modern technological achievement. The name is characterized by compactness and precision of execution, hallmarks of the products.
Eintracht Frankfurt
A round, red emblem featuring a small three-pointed crown represents FC Eintracht Frankfurt and dates back to 1899. It is located above the heraldic eagle’s head on a white field, within a wide red circle. A thin red line is applied around it. On the eagle’s chest, a pointed shield spews flames and bears a red capital E on a white field. Two white crosses appear on the wings. The emblem repeats its colors and symbolism, connecting the city to its history.
Rimmel
British cosmetics brand Rimmel, founded in 1834, showcases its merits and achievements with a red openwork imperial crown. Crowning the title, the black capital letter ‘R’ creates an attractive visual effect, symmetrically paired with the red word ‘London’ to balance the composition. Rimmel is designed in black capital letters with wide spacing and subtle elements, creating an airy, aesthetic feel.
Pandora
Pandora’s modern logo, a Danish jewelry house founded in 1982, is bold and laconic. Its style exemplifies minimalism. It features a small crown element: three long, round, pointed peaks that crown the letter “O” in the text. This emphasizes the inner and outer products, their refinement, energy, radiance, and the light precious jewelry brings. This softens the heaviness of the thick, old-fashioned serif font.
Terex
Construction equipment manufacturer Terex, formerly known as Northwest Engineering of Westport, uses a crown in its logo. The red symbol consists of three square-cornered elements resting on a rectangle formed from cubic graphics. Enclosed in a white rectangle with a black border, the mark is preceded by the name set in black, sans-serif capital letters. The visualization conveys the brand’s technical profile and symbolizes its commitment to high technology.
Scania
The crown is a key element of the emblem of the Swedish automobile brand Scania, dating back to 1891. The heraldic red-crowned griffin in the white border of the Scania coat of arms, spewing flames, testifies to its deep roots. The head wears a three-peak golden crown with rounded crosses, symbolizing success, dignity, and supreme achievement. The mark is placed on a dark blue background in an element resembling a steering wheel. Below, the name appears in dark blue with a solid design.
KLM
KLM, founded in 1919, reflects its heritage and merits with a stylish, modern blue imperial crown. The same-colored crown above the brand abbreviation balances the visual lineup and emphasizes its distinctive design. Its upper part depicts an equilateral cross, under which four identical spherical shapes are placed. The bottom rectangular element is centered for visual harmony.
Royal Jordanian
The logo’s luxurious design reflects Royal Jordanian Airlines’ founding in 1963, its profile, and the essence of its name. It consists of the brand name in two languages and an elegant golden crown. The crown has four domed shapes connected by an openwork rim. The crown’s top is a pike-shaped element. The lower rim is encrusted with precious stones, just above the base. It symbolizes the country’s monarchical power, the brand’s highest merits, and the excellence of its services.
Ritz Carlton
The Ritz-Carlton hotel chain, headquartered in Maryland, features a memorable, elegant emblem: a lion’s head profile above a five-pointed crown. Executed in black, the emblem forms an original composition that symbolizes respect for rich history, the highest level of service, and privilege. The three crown tops are crossed, and the two tops are diamond-shaped. The rim is inlaid. Beneath the sign, the name appears in bold black capital letters.
Louis Philippe
The European-style logo of the Indian menswear brand Louis Philippe features a crown and a modern, visually appealing design. A monochromatic black sign features three tops shaped like heraldic lilies and two short peaks above a small black stripe, forming the figure. It symbolizes the company’s products, emphasizing refinement and elegance. This is supported by an openwork, confident, thin serif font in capital letters.
Moët Chandon
The most famous brand of the French Champagne House, founded in 1743, features a laconic, stylish emblem with an imperial crown. Crafted from soft gold, it looks luxurious and elegant. The monarch’s symbol reflects the product’s superiority and elitism, crowns the entire composition, and bears the founding date. Below the symbol, the brand name is written in large black serif letters. The golden word Champagne is emphasized. The gold star signals Champagne’s high quality.