Ziraat Bankası Logo

Ziraat Bankası Logo PNG

The Ziraat Bankasi logo represents an organization that specially supports farmers. The bank provides quick loans to those who need help. The emblem demonstrates a sufficient financial reserve, which guarantees reliability.

Meaning and History

The full name of the monetary institution is Türkiye Cumhuriyeti Ziraat Bankası. The first two words for the Turkish Republic were once abbreviated as “T.C.” in the logo. But then the designers removed the letters with dots and left only the second part of the inscription.

The owners of the company have been planning to do this for a long time. They even wanted to do a complete rebranding to change the bank’s name. The old name did not suit them only because it was not universal and took different linguistic forms abroad. In 2012, leaders seriously thought about this problem and began to look for an option that can be used anywhere in the world. Versions with acronyms like TCZ Bank, Z Bank, ZRT Bank, or ZRTB were considered, but none came up.

The logo also had to change to represent Ziraat Bankası as a world-class financial institution. However, the matter did not go further than talk: the CEO left everything as it is and preserved the old elements of the bank’s identity. The most global change concerned the letters “T.C.,” which used to be in front of the inscription, but now has disappeared.

The text on the Ziraat Bankası brand name is supplemented with a stylized image of an ear. This emblem was created in 1867 and has survived unchanged to our times. Its author is the renowned Istanbul artist and designer İhap Hulusi Görey’i. With him, Turkish graphics began: he created most government bodies’ corporate identity, including the Ministry of Finance.

The spikelet of wheat symbolizes the bank’s history, which emerged based on a “farm” fund. By the way, the word “Ziraat” in translation means “agriculture,” which also corresponds to the chosen concept. This is one reason why the executives decided not to change either the logo or the company name.

The financial institution’s initials are encrypted in the ornament: the lower part of the symbol consists of “Z” and “B.” The upper part consists of “T” and “C.” So the abbreviation “T.C.” has not disappeared anywhere: it is still present on the emblem but in encrypted form.

What is Ziraat Bankasi?

Ziraat Bankasi is one of the state-owned Turkish banks founded under the Ottoman Empire. He provides financial services all over the world.

1986 – 2011

The logo of a Turkish bank has two main elements: the name and the individual mark. The icon intentionally repeats the shape of an ear of grain crops. This is a tribute to the farmers with whom the future international financial institution began to work: it issued loans to farmers. The abbreviation “ZB” is stylized under it. The wide parts of the letters are “disguised” as tares with grains: they are large and traced. Connecting lines, on the other hand, are thin and inconspicuous. This item is completely red. To the right of it is the black inscription “T.C. Ziraat BankasI.”

2011 – today

The modern emblem contains the brand name of the bank without any changes. It is still red, spike-shaped, and large, consisting of the first letters of the name. But the inscription located next to it has undergone a radical modification: the font has been completely updated. Now the letters are not sharp and angular but smooth and rounded to inspire high confidence in the financial institution among customers. The word “Ziraat” is in bold, and “Bankası” is in bold. This design technique improved the visual perception of the bank’s name. Supplement “T.C.” disappeared from it.

Font and Colors

The current logo is a mix of uppercase and lowercase letters. The bank’s name is written in Turkish, so there is no dot above the last “ı.” Both words are in sans serif, but the typography is slightly different: “Ziraat” is bold.

The black text is supplemented with a red emblem. Until recently, it was monochrome and two-dimensional, but the latest redesign has added a 3D effect to it. The unusual monogram in the form of an ear of wheat shimmers in many shades, with a linear gradient from the middle to the edges. The combination of red and black is the classic combination by which you can recognize Ziraat Bankası.

Ziraat Bankası color codes