Air India is one of India’s premier air carriers, and its logo strongly reflects the country’s cultural heritage. The company’s logo consists of a flying swan, which symbolizes the ease and elegance of flight, and the Konark wheel inside it, which reflects the past and future, as well as the chakra symbol, which is a sign of spiritual strength and unity, and the inscription “Air India” in Latin and Hindi alphabets.
The flying swan symbolizes the lightness and grace of flight, freedom, and independence. The Konark wheel inside the swan is a symbol of Indian culture and represents the wheel of time, the solar symbol. The chakra below the swan is an important symbol in Indian culture and represents the wheel of life.
Thus, the Air India logo reflects the important cultural values of India, such as freedom, independence, ease and grace of flying, and respect for the country’s history and traditions. These values are ideal for an airline that provides its passengers with a fast, safe, and comfortable flight to anywhere in the world.
Air India: Brand overview
Founded: | 15 October 1932 |
Founder: | J. R. D. Tata |
Headquarters: |
Airlines House, Delhi, India |
Website: | airindia.in |
Meaning and History
1932 – 1946
1946 – 1960
1960 – 1970
1970 – 1972
1972 – 1990
1990 – 1992
1970 – 2007
2007 – today
Air India color codes
Lava | Hex color: | #d5031c |
---|---|---|
RGB: | 213 3 28 | |
CMYK: | 0 99 87 16 | |
Pantone: | PMS 485 C |
Mango Tango | Hex color: | #eb7b01 |
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RGB: | 235 123 1 | |
CMYK: | 0 48 100 8 | |
Pantone: | PMS 716 C |