When the eye falls on the logo of the Air Mauritius airline, the first thing that catches the eye is an elegant bird, as if soaring into the air. It symbolizes the grace and ease of flying, which are an important part of the travel experience. The crimson color that frames the bird is reminiscent of tropical landscapes, bright and juicy, just like the trip to Mauritius itself.
The inscription on the logo is made in a modern style, with letters of equal height, which makes it light and accessible. It clearly highlights the company’s name and is a symbol of its professionalism and reliability.
Air Mauritius is committed to providing passengers with a quality flight experience, including unique destinations and a high level of service. The company’s logo symbolizes these values and reassures passengers that they will receive high-quality service and an unforgettable flight experience with Air Mauritius.
Air Mauritius: Brand overview
Founded: | 14 June 1967 |
Founder: | Air Mauritius Holdings Ltd. |
Headquarters: | Port Louis, Mauritius |
Website: | airmauritius.com |
With a fleet mainly comprised of Airbus A330s and A350s, the airline successfully transported approximately 1.7 million passengers in 2019. A notable share of ownership in Air Mauritius lies with the Mauritian government, while Air France-KLM holds a minority stake.
The key operational bases of Air Mauritius are Sir Seewoosagur Ramgoolam International Airport and SSR International Airport. The airline carries passengers and extends its services to air cargo, making a global footprint.
Working closely with other major airlines such as Air France, British Airways, Emirates, and Kenya Airways, Air Mauritius has established several codeshare partnerships to expand its network. As part of a significant strategic transformation, the airline employs around 2,000 individuals.
Recognized as the best airline in the Indian Ocean and for having the best airline staff in Africa, Air Mauritius has been decorated with numerous awards. However, it also faces competition from airlines like Emirates, Ethiopian Airlines, and South African Airways, particularly connecting Africa and Asia.
Meaning and History
1972 – 2008
2008 – today
Air Mauritius color codes
Venetian Red | Hex color: | #c5151c |
---|---|---|
RGB: | 197 21 28 | |
CMYK: | 0 89 86 23 | |
Pantone: | PMS 1795 C |