Akrapovič Logo PNG
Akrapovič: Brand overview
Akrapovič is a globally recognized Slovenian company known for its revolutionary developments in exhaust systems. Known for its superior quality and innovative technology, the company has earned the trust of motorcyclists and car enthusiasts worldwide.
In 1991, Igor Akrapovic, a former motorcycle racer, recognized a gap in the market for quality exhaust systems. Driven to do better, he founded Akrapovič, which led to significant changes in the industry.
The company’s first exhaust systems significantly impacted the motorcycle racing industry. These high-quality products quickly gained a reputation and were soon adopted by the world’s leading racing teams.
1997 was a landmark year for Akrapovič when the company introduced the industry’s first all-titanium exhaust system—the immediate success of this innovative product established Akrapovič as a leader in the motorcycle exhaust market.
Over time, Akrapovič has continued to thrive, supplying exhaust systems for a wide range of vehicles, including Ferrari, Lamborghini, Porsche, and Audi. The company’s products are renowned for their quality and reliability, improving driver performance worldwide.
Akrapovič’s record of innovative achievements is a testament to its commitment to pushing the boundaries of research and development. Among its patented technologies, the “Megaphone” muffler design is a key factor in the company’s longstanding leadership in the industry.
The company’s exhaust systems are known worldwide for their exceptional performance, attractive sound, and amazing durability, making them popular among motorcycle racers and enthusiasts.
In 1991, Igor Akrapovič made a name for himself in the exhaust industry by founding Akrapovič.
In 1997, Akrapovič changed the exhaust industry by launching its groundbreaking all-titanium system.
In 2000, Akrapovič won its first world championship title, confirming its place in motorsport history.
In 2005, Akrapovič brought innovation to the automotive industry by developing a line of exhaust systems specifically designed for performance cars.
In 2010, Akrapovič opened an advanced manufacturing facility in Slovenia, marking a new chapter in production and innovation.
In 2015, Akrapovič opened a new research and development center in Slovenia, accelerating innovation and progress in the industry.
By 2023, Akrapovič will have consolidated its position as the world’s leading manufacturer of premium exhaust systems for motorcycles and automobiles.
Meaning and History
What is Akrapovič?
This is a manufacturer of exhaust systems that began by developing solutions for motorcycles. The product line later expanded to include components for automobiles. The company is recognized for its products’ high quality and technical precision.
1990 – 1999
1999 – 2007
2007 – today
The Akrapovič logo combines power and bold visual impact. A red abstract symbol representing a scorpion is, at its core, stylized to resemble a wrench. The scorpion reference ties back to the company’s original name, Skorpion, and echoes the Turkish word akrep, meaning “scorpion,” phonetically linked to the founder’s surname, Igor Akrapovič. This creates a layered identity—part mechanic’s tool, part symbolic creature—like a riddle from a superhero origin story.
The deep red symbol conveys energy, strength, and a passion for speed. Paired with the black logotype, the color contrast amplifies the logo’s dynamism and intensity.
The company name is rendered in elongated, slightly slanted letters with sharp cuts, resembling a customized version of Kenyan Coffee Italic by Typodermic Fonts. This type of treatment gives the text a sleek, contemporary feel. The italic slant adds motion and purpose, reinforcing Akrapovič’s connection to motorsports and advanced engineering.
A personal touch defines the logo’s origin: the founder’s wife was closely involved in its creation and contributed to the factory’s design. As a result, the brand retains a distinct family character and sense of identity.
The logo’s graphic composition blends technical aesthetics with speed, reflecting the brand’s core product—performance exhaust systems. The black-and-red color scheme adds authority and visual strength, while the unique typography projects confidence in the company’s distinct approach. The Akrapovič logo symbolizes precision, durability, and individuality, recognized and respected throughout motorsports.