Bumble Logo PNG
Versatility is the main meaning of the sign of the dating service. “Be bold, show all your facets,” the Bumble logo encourages. The symbols of the emblem indicate the correspondence and the search for a person with whom you will suit each other, as two parts of one whole.
Bumble: Brand overview
| Founded: | 2014 |
| Founder: | Whitney Wolfe Herd |
| Headquarters: | Austin, Texas, United States |
| Website: | bumble.com |
Meaning and History
Bumble bills itself as a secure dating app, which is why it has over 55 million users. The most active and largest market in New York: about 40% of the total number of people who have installed the program live in Manhattan.
The name and logo of the online service reflect a play on words. After all, “bumble” refers to the communication process, and “bumble-bee” is a bee-like insect. Having established such an associative relationship, the developers made a hexagonal honeycomb cell as an emblem. A single version is used only as a social media icon or an app icon in the App Store. In all other cases, the image should be next to the “bumble” inscription, most often above it.
What is Bumble?
This is the company’s name founded by American Whitney Wolfe Herd, and its flagship product is an Internet dating application. Bumble is positioned as the main competitor to Tinder, its “feminist” alternative. The program for mobile devices was launched in 2014 with the support of the creator of the social network Badoo – Andrey Andreev.
This logo appears on advertising materials, adorns souvenirs, and is widely distributed on the Internet. It became even more popular in 2018 when Bumble Trading Inc. placed its symbol on the Los Angeles Clippers basketball team uniform. According to the terms of the contract, she pledged to pay about $ 20 million by the end of 2021.
Whitney Wolfe Herd explained this decision by the fact that this NBA franchise supports gender diversity in players. In her opinion, the Bumble icon on the Clipper’s shape could symbolize empowerment.
A little later, the logo appeared in another unusual place: in a New York cafe called Bumble Brew. The dating app has begun to expand into the restaurant business as the two are interconnected. The social network offers its users a safe place for meetings, various events, and parties. It is a cozy coffee house for friendly gatherings during the day, and at night it is a wine bar with a romantic atmosphere.
Bumble: Interesting Facts
Bumble, known for its women-first approach, has reshaped the online dating scene since its 2014 launch.
- Starting Up: Whitney Wolfe Herd started Bumble with the idea of flipping traditional dating dynamics by letting women make the first move, aiming to empower them in the dating world.
- Unique Matching System: In straight matches, only women can start conversations, a feature designed to create a safer and more respectful space for women.
- More Than Dating: Beyond dating, Bumble has introduced ways to find friends and network professionally through Bumble BFF and Bumble Bizz, supporting women in various aspects of their lives.
- Going Public: In 2021, Bumble’s IPO made Whitney Wolfe Herd the youngest female CEO to take a company public in the U.S., highlighting Bumble’s success and promise.
- Worldwide Users: Based in Austin, Texas, Bumble reaches millions globally, offering services in multiple languages and countries.
- Safety First: With features like photo verification, technology to block inappropriate photos, and a strict no-body shaming policy, Bumble prioritizes user safety and respect.
- Empowering Campaigns: Bumble’s marketing often emphasizes women’s empowerment and equality, and it partners with ambassadors and groups to spread its message.
- Supporting Important Causes: The app supports various causes, especially those related to women’s rights and mental health, showing its commitment to societal issues.
- Adapting to COVID-19: Bumble encouraged virtual dates during the pandemic and supported small businesses with grants and partnerships, adapting to new social realities.
- Fostering Equality: With a workforce mostly comprising women, Bumble is committed to gender equality and diversity, reflecting its values in its team and leadership.
Bumble stands out for its approach to online dating and its dedication to user safety, empowerment, and community support, redefining how people connect and form relationships online.
Font and Colors
The basic symbol of Bumble is a hexagonal honeycomb with rounded edges. It has a heterogeneous structure: inside the geometric figure, there are six lines of different lengths. The bands, lined up in ascending and descending order, resemble a graphic representation of sound waves. Such associations are not accidental because the application is intended for communication between users.
The designers used a special font for the wordmark, based on Galano Grotesque. The original typeface was released in 2015 by the German typographic studio René Bieder. Bumble developers changed it a little but kept the traditional glyph shapes characteristic of other geometric sans-serifs: Avenir, Avant-Garde, and Futura. The uniform line thickness and rounded corners give the letters harmonious proportions.
The logo and lettering’s main color is Bumble Yellow (# FFC629), although the company itself prefers yellow to be used as the background for Bumble Black (# 1D252C). It is also acceptable for the black logo to be on a white (#FFFFFF) rectangle, or vice versa – white on black. All color options are spelled out in the brand design guide.
FAQ
What is Bumble’s slogan?
The slogan is “The Home Of Make The First Move™.” This slogan highlights the brand’s unique approach to online dating and social networking. The brand stands out by empowering women to make the first move in starting conversations. This creates a more balanced and respectful interaction between users.
It encourages women to take control of their dating lives, promoting confidence and equality. This approach aligns with a brand’s mission to challenge traditional gender norms and build a more progressive and inclusive online community.
Why did Bumble change its logo?
The brand changed its logo as part of a broader update to its visual identity, which includes a new color palette, typography, and custom illustrations. The goal was to create a more modern, playful, and intuitive user experience that reflects Bumble’s unique approach to online dating and social networking.
The new visual identity aims to make the platform more appealing and user-friendly. By updating its logo and design, the brand seeks to better align with its mission of empowering women and fostering meaningful connections.
Does Bumble have Emojis?
Yes, Bumble has emojis that you can use to react to a user’s photos and profile prompts. If you don’t have first-move privileges, you can still use these emojis to show interest. Your reaction will only be visible to the other users after they swipe right, comment, or react to your profile.
This feature makes the platform more interactive and engaging. It allows you to express interest and connect even if you can’t start the conversation. Using emojis adds a playful touch to interactions, helping to break the ice and show your personality.
What does the symbol mean on Bumble?
The app uses symbols to represent different features and options:
- A checkmark in a blue circle means the user’s profile is verified. This assures other users that the profile is authentic.
- The Bumble Spotlight icon is a four-pointed star in a yellow circle. This feature boosts profile visibility, making it more likely to be seen by others.
- The Bumble Boost subscription button is a white lightning bolt on a mint background. It allows users to purchase Bumble Boost, which offers features like seeing who swiped right, extending matches, and rematching with expired connections.
These symbols make the app user-friendly by clearly showing the different features and options to enhance the dating experience.
What is the font of the Bumble logo?
The logo uses a modified version of the Galano Grotesque font, developed by the German company Rene Bieder. This typeface is known for its clean, geometric lines and modern look. The designers adapted the letters for the logo to keep their strict geometric shape while giving it a unique and recognizable appearance.
These modifications help create a distinctive and cohesive brand image. The font’s precise and straightforward design conveys simplicity, reliability, and modernity, key aspects of Bumble’s identity. The clean lines and balanced proportions make the logo easily readable and visually appealing.
This adapted font ensures Bumble’s logo stands out in the competitive social networking and dating app landscape.
What does the Bumble logo mean?
The logo resembles a honeycomb, symbolizing the app’s purpose and community values. This design shows that Bumble is a place for people to “buzz,” or connect and communicate with like-minded and interesting individuals.
The honeycomb shape is visually appealing and carries deeper meanings. In nature, a honeycomb represents structure and teamwork. The hexagonal pattern suggests efficiency and harmony, reinforcing the app’s commitment to creating a user-friendly, balanced experience.
