The Cathay Pacific logo is a symbol and an expression of many years of history and culture. This flying bird, depicted in front of the brand name, symbolizes freedom, speed, grace, and superiority – all those qualities that correspond to the high level of the nature of the services provided.
The text “CATHAY PACIFIC” in green reflects the unique style of the company, its long tradition, and the main indicators such as innovation, high level of service, environmental responsibility, and commitment to flight safety.
This emblem is among the most recognizable in the world of the aviation industry and demonstrates how seriously the company takes its obligations to its customers. The green color used in the logo symbolizes growth, progress, and care for our planet.
The brand tradition includes such principles as flight safety, attention to the client, respect for the environment, and responsibility to society. The Cathay Pacific emblem reminds us of core values and encourages us to be better in all aspects of life.
Cathay Pacific: Brand overview
Founded: | 24 September 1946 |
Founder: | Swire Pacific |
Headquarters: |
Cathay City, Hong Kong International Airport, Hong Kong |
Website: | cathaypacific.com |
Meaning and History
1960 – 1983
1983 – 1994
1994 – 2014
2014 – today
Cathay Pacific color codes
Caribbean Current | Hex color: | #006b6e |
---|---|---|
RGB: | 0 107 110 | |
CMYK: | 100 3 0 57 | |
Pantone: | PMS 7721 C |