Chicago White Sox Logo

Chicago White Sox LogoChicago White Sox Logo PNG

The Chicago White Sox logo is confusing, like a deceitful trick of baseball players who want to mislead opponents with unpredictable maneuvers. Three letters convey many diverse emotions: aggression, determination, strength, and cohesion. In addition, the dynamic symbol is very assertive and impregnable – just like the team it represents.

Chicago White Sox: Brand overview

Founded: 1900
Founder: Jerry Reinsdorf
Chicago, Illinois, U.S.

Chicago White Sox is a professional baseball team that is part of the MLB structure. The team is part of the Central Division AL and appeared in the 1890th year. The Chicago White Sox is based in Chicago, Illinois.

The founder of the club is Charles Comiskey. The legendary athlete and one of the American Baseball League founders was also an excellent manager, so he successfully managed the franchise until 1931. Soon she passed on to his heir, Louis Comiskey, and then to Grace Comiskey. The team belonged to them in turn until 1956.

After that, she immediately appeared two owners – Dorothy Comiskey Rigney and Chuck Comiskey. In 1958, Bill Veeck became the owner of the club. Then the team was bought by Arthur and John Allyn. Their management continued until 1975. In 1981, Jerry Reinsdorf acquired it from Aaron Cushman for $ 19 million. After the transaction, he signed a contract with Greg Luzinski and Carlton Fisk, strengthening the composition.

The franchise’s original name is Chicago White Stockings. But the editors of the Chicago Tribune sports department began cutting it down to the Chicago White Sox after scorer Christoph Hynes wrote so in the results map. Officially, the club received a new name in 1903.

After joining MLB, the Chicago team changed the corporate logo design at least 20 times. These were different modifications from several letter spellings to a white sock’s graphic image with a golden eagle. But all the changes confidently survived only one version.

The modern logo most closely resembles the emblem of 1932-1935. It looks like a downward and slightly sloping inscription “SOX.” Font Gotham Bold is made in medieval style. This creates an interesting contrast game because if you look closely, the object is drawn as if it says “SEX” on it. The play of meanings was brought by the diagonal arrangement and the Old English elements.

The basic colors of the brand name are a combination of black and white. The contours of the letters are circled in silver. Moreover, the “S” is made more curly, with a notch in the upper part and an elongated “tail” in the lower.

Meaning and History

Chicago White Sox Logo History

Since the founding of the Chicago White Sox team, it has had nineteen logos. The very first is dated 1901. He ushered in the era of individual characters with the letter “C,” which was used for seven seasons. A text transformation followed this with an emphasis on “S” and two internal characters – “o” and “x.” There were only four graphic options; the rest was a harmonious combination of drawn and printed elements.

What is Sox?

The Sox is the short name for the Chicago White Sox American baseball team that has been around since 1900. It was named after its city of deployment and was originally Chicago White Stockings. The club was ranked among the first eight charter franchises and now represents the American League’s central division in MLB. His home stadium is Guaranteed Rate Field.

1901 – 1902

Chicago White Stockings Logo 1901-1902

The first logo of the “White Stockings” was a red printed letter “S.”


Chicago White Stockings Logo 1903

The final logo of the club “White Stockings” was a blue letter “S” that resembled two inverted stockings.


Chicago White Sox Logo 1904

The team changes its name to the “Chicago White Sox.” The logo itself is again an old English letter “S” in blue. The accent is added to the middle of the letter “S,” The form itself has become more elongated.


Chicago White Sox Logo 1905

The logo changes again in a year, but these changes are insignificant. A white rhombus is added in the middle of the letter to emphasize the midpoint of the letter and its shape.

1906 – 1907

Chicago White Sox Logo 1906-1907

The “White Sox” changes its logo to a more rounded “S” shape, again of dark blue color. The letter has a small hook at the top and a straight cut at the bottom.

1908 – 1909

Chicago White Sox Logo 1908-1909

This time two triangles are added to the previous picture in the middle of the letter.

1910 – 1911

Chicago White Sox Logo 1910-1911

The logo of the club “White Sox” of 1910 has even more rounded shape. The color remains the same, and only the hook at the top of the letter is added from the details.

1912 – 1916

Chicago White Sox Logo 1912-1916

In 1912 “White Sox” debuted as one of the most recognizable logo owners in the history of baseball playing. It is based on the capital letter “S,” with a small letter “O” in the upper part and a small letter “X” in the lower part, thus forming the name of the team – “Sox.” The logo’s color is completely dark blue.


Chicago White Sox Logo 1917

Minor adjustments were made to the previous logo of the club. Thus, the letter “S” became more elongated and thinner, and the letters “O” and “X” became more elongated in height.

1918 – 1931

Chicago White Sox Logo 1918-1931

In the background, there is an American flag, a golden eagle, and a golden circle with the inscription “Worlds Champion. White Sox”. Just below, there are two crossed golden baseball bats, a small white baseball, and in the middle, there is a white sock. Underneath the drawing, there is the inscription “Chicago,” made in blue.

1932 – 1935

Chicago White Sox Logo 1932-1935

For the base of the eleventh logo, it was taken the word “SOX” in red, placed diagonally from left to right. There is a white baseball inside the letter “O,” and there is a drawing of a yellow baseball bat in the background.

1936 – 1938

Chicago White Sox Logo 1936-1938

The logo creators return to the design of 1912. They just slightly changed the font of the letters, but their placement remained the same. Besides, the club is back to its original dark blue color.

1939 – 1948

Chicago White Sox Logo 1939-1948

In 1939 an animated version of the baseball player, wearing a T-shirt with the inscription “White Sox,” appears on the logo. There is a large red and white baseball ball in the background.

1949 – 1959

Chicago White Sox Logo 1949-1959

In the late ’50s, the “White Sox” changes the logo again. A white sock with the wings, flying through the air, through the wind and clouds, is on the logo. The inscription “Chicago” is made in the foreground in red color, additionally outlined by a thin blue contour.

1960 – 1975

Chicago White Sox Logo 1960-1975

The new club logo is a picture of a white sock on the red circle in the background. On top of the sock, a contour is drawn of a baseball player waving a baseball bat.

1976 – 1981

Chicago White Sox Logo 1976-1981

The sixteenth “White Sox” logo is based on the drawing of a baseball player who hits a red ball with a blue bat. The bottom of the logo is placed on the inscription “Chicago White Sox,” divided by red lines. The word “Sox” is placed a little bit above in blue.

1982 – 1986

Chicago White Sox Logo 1982-1986

1987 – 1990

Chicago White Sox Logo 1987-1990

The logo practically does not change ten years later. Among the slightest amendments is a change of the blue tone to more intensive dark.

1991 – today

Chicago White Sox Logo 1991-Present

The modern version was an artistic rework of the emblem from 1912 when an image of a capital letter with two small characters inside was first proposed. In this case, they are located diagonally and read from top to bottom. In the world of sports, there is a scandal associated with this logo, because it is believed that the designer deliberately made “o” look like “e,” which gives the word “Sox” a completely different meaning. Despite the discrepancies, the management decided to leave the ambiguous symbol to draw attention to the club’s name. This is how the current version appeared – a stylized inscription without a graphic part.

Font and Colors

Chicago White Sox Emblem

The franchise owners did not follow the beaten path and did not use the image of socks in the team symbolism. After renaming, they took the name for the logo as it is – in the form of an inscription. The word is short, consists of only three characters, and looks beautiful on baseball paraphernalia.

Chicago White Sox Symbol

This is a textual emblem; therefore, the artists paid great attention to the word part. They skillfully combined graphics and text, choosing an Old English typeface for the inscription that resembles Gotham Bold. The letters are arranged in three levels: the upper one is “S” (with a double line and an elongated tail), the second one is “O” (with rectangular corners), the lower one is “X” (with characteristic serifs).

The logo palette includes all the main colors of the franchise – black, silver, white. The letters are written first; the second serves as a background and divides half the bend of the first character, the third is a border.

Chicago White Sox color codes

Black Hex color: #000000
RGB: 0 0 0
CMYK: 0 0 0 100
Pantone: PMS Process Black C
Silver Hex color: #c4ced4
RGB: 196 206 211
CMYK: 5 0 0 20
Pantone: PMS 877 C

What is the Sox logo?

The modern Sox baseball team logo features three diagonal letters from top to bottom. They are made in the Old English style (this is what the first emblems were) with graceful lines, small points, and convolutions. The symbols are superimposed on each other, so the center o is not visible.

What does the MR stand for on the Chicago White Sox uniform?

The MR on the team’s uniform is a mourning mark, a tribute to the chairman’s wife, who passed away in 2021 at the age of 85. Her name was Martyl Reinsdorf, so white letters in a black oval represent her initials. Members of the club will wear a commemorative patch until the end of the year. This woman has done a lot for athletes: she created the 2005 World Series championship rings and the 5th and 6th games of the Chicago Bulls NBA.

What is the nickname for the Chicago White Sox?

The White Sox is the nickname that the White Stockings baseball team took on when they moved the franchise to Chicago. She named herself so – in honor of the athletes from the Chicago Cubs because they used to have this nickname.