China Southern Logo PNG
The China Southern logo is a brand symbol that conveys a deep direction and reflects its values. It is a two-tiered logo consisting of Chinese lettering at the top and the text “CHINA SOUTHERN” at the bottom.
The inscription in Chinese is made in blue – a color that symbolizes wisdom, stability, and reliability. The lower part of the logo is made in the same blue color, which complements the overall concept of the logo.
Before the logo is an image of an airplane wing, symbolizing the desire for development, progress, and dynamism. The wing is made of blue, which is associated with the sky and freedom. A red flower is depicted in the wing’s center, which means beauty, strength, and energy.
The China Southern Emblem conveys powerful emotional signals that the company is focused on growth, advancement, and forward movement. Its values include reliability, safety, comfort, and quality of service.
The China Southern brand is committed to making customers feel comfortable and confident during their flights. They offer high-quality services and flight safety, considering the latest technological advances. The company is actively developing and innovating in its work to improve the quality of service and satisfaction of its customers.
China Southern: Brand overview
| Founded: | 1 July 1988 |
| Founder: | China Southern Air Holding |
| Headquarters: |
Guangzhou, Guangdong, South China |
| Website: | csair.com |
Meaning and History
1988 – 2004
2004 – 2007
2007 – today
China Southern color codes
| Royal Blue | Hex color: | #002052 |
|---|---|---|
| RGB: | 0 32 82 | |
| CMYK: | 100 61 0 68 | |
| Pantone: | PMS 655 C |
| Rich Electric Blue | Hex color: | #0093d0 |
|---|---|---|
| RGB: | 0 147 208 | |
| CMYK: | 100 29 0 18 | |
| Pantone: | PMS 2925 C |
| Imperial Red | Hex color: | #ed1b2f |
|---|---|---|
| RGB: | 237 27 47 | |
| CMYK: | 0 89 80 7 | |
| Pantone: | PMS 1788 C |
