ClickUp: Brand overview
Founded: | 2017 |
Founder: | Zeb Evans, Alex Yurkowski |
Headquarters: | San Diego, California, United States |
Website: | clickup.com |
In 2017, ClickUp, the brainchild of Zeb Evans and Alex Jurkowski, was born in San Diego. It was originally created as an internal operations tool designed to consolidate various tasks into a single platform. However, after realizing its potential, the duo introduced ClickUp 1.0 to the general public in 2018, marketing it as an all-in-one platform for improving operational efficiency.
Due to its innovative approach, ClickUp didn’t immediately attract attention. Relying on organic methods to spread the word, they saw impressive growth in user numbers. In 2020, Craft Ventures invested $2 million in ClickUp. The investment paid off: the company grew from 50 people to 700 in just one year.
The company’s success didn’t stop there. In 2021, the company received another significant boost in the form of a $400 million Series C investment, putting its valuation at $4 billion. This round was initiated by Andreessen Horowitz. Using these funds, ClickUp expanded its suite of services to include features such as chat, email, goal tracking, and deep analytics.
By 2022, ClickUp’s influence was undeniable, with over 800,000 teams using it and individual users numbering in the millions. The hallmark of the platform remained its adaptability, allowing users to customize it to their needs, thereby replacing the need for multiple disparate tools. Founder Zeb Evans, in his role as CEO, remains driven by the principle of maximizing time efficiency.
Meaning and History
2017 – 2019
2019 – today
ClickUp color codes
Hot Magenta | Hex color: | #ff22c9 |
---|---|---|
RGB: | 255 34 201 | |
CMYK: | 0 87 21 0 | |
Pantone: | PMS 806 C |
Selective Yellow | Hex color: | #ffb714 |
---|---|---|
RGB: | 255 183 20 | |
CMYK: | 0 28 92 0 | |
Pantone: | PMS 7549 C |
Neon Violet | Hex color: | #843dfe |
---|---|---|
RGB: | 132 61 254 | |
CMYK: | 48 76 0 0 | |
Pantone: | PMS Violet C |
Deep Sky Blue | Hex color: | #4fbef9 |
---|---|---|
RGB: | 79 190 249 | |
CMYK: | 68 24 0 2 | |
Pantone: | PMS 306 C |
Black | Hex color: | #000000 |
---|---|---|
RGB: | 0 0 0 | |
CMYK: | 0 0 0 100 | |
Pantone: | PMS Process Black C |