The rays of the color spectrum are visible in the elements of the emblem. Merging, they creates bright and rich images. It’s interesting on the giant’s channels. There are programs for every taste, and everyone will find something suitable. The Comcast logo is an example of exciting diversity.
Comcast: Brand overview
Founded: | June 28, 1963 |
Founder: | Ralph J. Roberts |
Headquarters: | Philadelphia, Pennsylvania, U.S. |
Website: | corporate.comcast.com |
Meaning and History
In the early years, the TV broadcasting company had a completely different name: it was founded as American Cable Systems and existed in this status until 1969. Then it received the name Comcast Holdings (officially in 2001) and then became Comcast Corporation. Moreover, her services range was originally such and expanded, so she often changed her legal status.
The active promotion of the corporation began after the purchase of NBCUniversal from General Electric. In 2011, she received 51 percent of the shares, and a year later – the remaining 49. After becoming the full owner, Comcast began to reorganize. A redesign of personal attributes accompanied each stage of development. In total, there are four logos in its history.
What is Comcast?
Comcast is a US telecommunications company with three media divisions: Sky, NBCUniversal, and Comcast Cable. It appeared in 1963 and is located in Philadelphia, Pennsylvania.
1969 – 2000
The debut emblem contains the company name made up of two stems. The word “Comcast” includes the concepts of “communication” and “broadcast”: the beginning is taken from the first, the end from the second. The text is written in a classic sans-serif font: letters are even, squat, wide, consisting of thickened strokes. The internal breakdown is minimal, so the signs are close to each other. There is an icon that is one and a half times larger than the inscription on the left. It shows the first letter of the title. It has a double face and looks like a character within a character – a small “C” in a large. Its background is an uneven black rectangle.
2000 – 2007
A new sample of the company’s visual identity was presented in December 1999 and officially approved in 2000. It is no different from the previous version in terms of structure and content, but outwardly it has undergone significant changes. The designers have replaced the font using elongated lowercase letters. They made the last character “t” a key feature. It has the lower protrusion of the leg cut obliquely, making it look like a short pointed element. The icon also transformed: from heavy and complex, it turned into light and simple. The sign looks like a crescent moon surrounding the first letter in the word “Comcast.”
2007 – 2012
During this period, only the last two letters were changed. The “s” has wide internal gaps, and the “t” has the clipped segment at the bottom disappeared, so the symbol looks standard.
2012 – today
In 2011, after acquiring a controlling stake in NBCUniversal, the company focused on its revival. The first thing she did was eliminate the thin red semicircle in the first letter in the title. As a result, in December 2012, Comcast adopted the NBC logo – in the form of a “peacock tail” with a rainbow palette (time of its appearance – 1986th year).
Font and Colors
At all times, the corporate logo has been associated with the name of a telecommunications corporation. The word “Comcast” has been played in several variations and supplemented with icons. First is an irregular rectangle with a double “C.” Then – with a thin red crescent, repeating the initial letter. At the end – a rainbow “fan” of a teardrop shape, located in the center above the text.
The modern emblem uses a typeface that most closely resembles two types of fonts from the Comfortaa family – Light and Regular (with different weights). Their main difference from the logo version is that all the ends are rounded, not just the beginning. And the angle at “M” is more linear, not curved. After changing the icon, the logo palette became much more diverse. In addition to black, yellow, orange, red, purple, blue, and green, it appeared.
Comcast color codes
Selective Yellow | Hex color: | #fcb712 |
---|---|---|
RGB: | 252 183 18 | |
CMYK: | 0 27 93 1 | |
Pantone: | PMS 7549 C |
Vivid Tangelo | Hex color: | #f37020 |
---|---|---|
RGB: | 243 112 32 | |
CMYK: | 0 54 87 5 | |
Pantone: | PMS 1585 C |
Pictorial Carmine | Hex color: | #cd004d |
---|---|---|
RGB: | 205 0 77 | |
CMYK: | 0 100 62 20 | |
Pantone: | PMS 1925 C |
Liberty | Hex color: | #6460ac |
---|---|---|
RGB: | 100 96 172 | |
CMYK: | 42 44 0 33 | |
Pantone: | PMS 272 C |
Blue Cola | Hex color: | #008ad2 |
---|---|---|
RGB: | 0 138 210 | |
CMYK: | 100 34 0 18 | |
Pantone: | PMS Process Blue C |
Pigment Green | Hex color: | #0cb14b |
---|---|---|
RGB: | 12 177 75 | |
CMYK: | 93 0 58 31 | |
Pantone: | PMS 354 C |
Black | Hex color: | #000000 |
---|---|---|
RGB: | 0 0 0 | |
CMYK: | 0 0 0 100 | |
Pantone: | PMS Process Black C |
What is the company Comcast?
Comcast is a US-based global media corporation that provides mobile communications, high-speed Internet, and television services. She also shoots programs and supports work through her brands.
Who founded Comcast?
It is a family business founded by father and son Julian A. Brodsky and Ralph J. Roberts. They ran the company for a long time.
What is the Xfinity logo?
The Xfinity logo represents the brand name owned by Comcast. The word is written in lowercase characters of a strict form with elongated legs at the first and last letters.
Does Comcast have logo?
Yes, she has a logo. Initially, it consisted of the Comcast name, formed from “COMmunication” and “broadCAS.” After buying the NBCUniversal brand, the network adopted its multicolored peacock tail emblem with teardrop-shaped elements.