Dark Horse Comics Logo

Dark Horse Comics LogoDark Horse Comics Logo PNG

The Dark Horse Comics logo serves as a dynamic visual representation of the brand’s identity, characterized by strength, determination, and a distinct flair for the bold and unconventional.

The logo centers on the image of a black horse, the brand’s namesake, a symbol traditionally associated with mystery, power, and freedom. The redesign in 2003 saw this figure taking a fresh, modern twist, now facing left and exhibiting sharper features that emphasize its mane and nostrils. This detailed portrayal highlights the horse’s spirit and energy, reflective of the adventurous, tenacious characters featured in Dark Horse Comics.

Beneath the horse’s head, the brand name is boldly stated in all caps across three horizontal lines. Using a bold, italicized sans-serif typeface adds a sense of motion and urgency. At the same time, the elongated and sharpened horizontal bars on the letters convey a distinct sharpness and modern aesthetic.

The color scheme of white lettering set against a black background further enhances the brand’s image of strength and confidence while ensuring optimal visibility and recognizability.

The Dark Horse Comics emblem embodies the brand’s commitment to delivering powerful, evocative narratives with a unique edge. It communicates the brand’s values of strength, audacity, and a commitment to crafting bold, unforgettable stories.

Dark Horse Comics: Brand overview

Founded:February 4, 1986
Founder:Mike Richardson
Milwaukie, Oregon, United States

Dark Horse Comics, an American comic book publisher, has proven itself to be the true dark horse in the industry since its inception. Founded in 1986, this Oregon-based entity, initially operating out of a comic book store named Things From Another World, has grown into one of the largest independent comic book publishers in the U.S.

The brand has been a trailblazer in the industry, focusing on creator-owned titles, a divergence from the practices of the two comic book giants, Marvel and DC. This philosophy has lent Dark Horse its distinctive character, serving as a haven for creators seeking creative freedom and control over their characters and stories. This independent streak has attracted a roster of high-profile creators over the years, earning Dark Horse a reputation for fostering innovative storytelling.

True to its name, Dark Horse Comics has frequently surprised the industry and audiences alike. It has introduced a variety of critically acclaimed titles, including “Hellboy,” “Sin City,” “The Umbrella Academy,” and “300.” Each of these titles has helped to redefine the comic book landscape, with their tales traversing various genres and themes.

In an astute blend of original creations and licensed properties, Dark Horse has also found success in developing comic series based on popular properties from other media. Its licensed works include “Star Wars,” “Aliens,” “Buffy the Vampire Slayer,” and “Avatar: The Last Airbender.” This approach has allowed Dark Horse to appeal to diverse audiences, bringing fresh perspectives and narratives to beloved franchises.

As a pioneer and an underdog, Dark Horse Comics stands out in the realm of comic book publishing. Through its commitment to creator autonomy and its daring, diverse catalog, it embodies the spirit of its eponymous dark horse, consistently exceeding expectations and delivering compelling, unique stories to its readers.

Meaning and History

Dark Horse Comics Logo History

The brand identity of Dark Horse Comics revolves around its dedication to storytelling, artistic expression, and nurturing new talent. The company has been a champion of independent creators, providing a platform for diverse voices and unique narratives. Dark Horse Comics is known for its willingness to take risks, exploring genres beyond traditional superhero tales and offering readers a wide range of captivating stories.

The logo of Dark Horse Comics exemplifies its brand identity. It typically features the name “Dark Horse Comics” in bold and impactful typography, often accompanied by an iconic silhouette of a horse. The logo’s design represents strength, power, and a rebellious spirit that resonates with the independent and adventurous nature of the company’s publications.

Dark Horse Comics’ brand identity is characterized by its commitment to high-quality artwork and production values. The company has garnered a reputation for collaborating with top-tier artists and writers, resulting in visually stunning and thought-provoking comics and graphic novels. The emphasis on artistic excellence has attracted a dedicated fan base that appreciates the craftsmanship and creativity showcased in Dark Horse Comics publications.

Furthermore, Dark Horse Comics’ brand identity extends beyond print publications. The company has successfully expanded into other media, including film, television, and gaming, adapting its popular comic book properties into various forms of entertainment. This multi-faceted approach demonstrates Dark Horse Comics’ ability to captivate audiences across different platforms, solidifying its presence in popular culture.

In summary, Dark Horse Comics is a pioneering brand in the world of comic books, graphic novels, and manga. Its brand identity is built upon its commitment to storytelling, artistic expression, and fostering new talent. With its distinctive logo, a diverse range of publications, and expansion into other media, Dark Horse Comics continues to push boundaries and inspire audiences with its captivating narratives and stunning visuals.

What is Dark Horse Comics?

Dark Horse Comics, founded by Mike Richardson in 1986, is an influential American comic book, graphic novel, and manga publisher based in Milwaukie, Oregon. With a rich history and a commitment to pushing creative boundaries, Dark Horse Comics has established itself as a prominent and innovative force in the industry.

1986 – 1989

Dark Horse Comics Logo 1986

1989 – 1990

Dark Horse Comics Logo 1989

1990 – 1991

Dark Horse Comics Logo 1990

1991 – 2003

Dark Horse Comics Logo 1991

2003 – today

Dark Horse Comics Logo

Dark Horse Comicss color codes

BlackHex color:#000000
RGB:0 0 0
CMYK:0 0 0 100
Pantone:PMS Process Black C