The name Dayton Flyers, whose logo is stylized by the first letter, is a tribute to the Wright Flyer I of the Wright brothers. The symbolism of flight, movement, and speed is conveyed through the use of symbolic graphics and font. The emblem reflected the swiftness and quickness of actions distinguishing sportsmen of the brand.
Dayton Flyers: Brand overview
Founded: | 1995 |
Headquarters: |
Dayton, Ohio, U.S. |
Website: | daytonflyers.com |
Meaning and History
The emblem of inter-university teams is made in an abstract style. It does not contain images of aircraft, pilots, or wings. The flight theme is expressed allegorically, through associative graphic images. For example, in 1995-2013 on the logo was the inscription “Dayton Flyers” with upper and lower underlining. The logo looked dynamic because the words were at an angle of about 40 degrees, and two diagonal lines were expanding upward.
In 2014, the flow changed: 160over90 agency developed a fresh concept, inspired by the symbols of aviation brands. The new emblem consisted of a stylized letter “D” and three blue stripes symbolizing the wing. Moreover, the designers used the font Vitesse, whose name is translated from French as “speed.” In 2015, the blue elements turned red, which caused conflicting reviews.
What is Dayton Flyers?
Dayton Flyers is a sports department of the University of Dayton, which has gathered 16 collegiate teams to participate in the intercollegiate program. These representatives of Ohio are members of the Pioneer Football League, Atlantic 10 Conference, and Metro Atlantic Athletic Conference and compete at the Division I level in the NCAA. They got their name in honor of the first powered aircraft to demonstrate stable flight – the Wright Flyer I.
1995 – 2013
2014
2015 – today
Dayton Flyers Basketball
The first University of Dayton men’s basketball team appeared in 1903. It competed with rivals from various clubs, schools, and colleges throughout the region. Now Flyers basketball players play in Conference Atlantic 10 and train with Anthony Grant. Their home stadium is called UD Arena.
Dayton Flyers Football
The first season of the intercollegiate American football team took place in 1905. During their stay at the NCAA Division III Dayton Flyers, they won two national championships. Also, the team won 11 Pioneer Football League conference championships. The head coach of the players is Rick Chamberlin.
Dayton Flyers Soccer
The University of Dayton has been sponsoring football since 1956. It is represented by the men’s team, which consists of Conference Atlantic 10. According to the data for 2020, it participated in four tournaments of the National Collegiate Athletic Association.
Font and Colors
Dayton Flyers color codes
Red | Hex color: | #fb0033 |
---|---|---|
RGB: | 251 0 51 | |
CMYK: | 0 100 80 2 | |
Pantone: | PMS Bright Red C |