Demon Slayer Logo

Demon Slayer LogoDemon Slayer Logo PNG

The Demon Slayer logo is reminiscent of scary, bloodthirsty monsters that come out to hunt when the moon appears. The emblem evokes a feeling of horror, and emotional experiences indicate the need to get together and fight back the monsters.

Demon Slayer: Brand overview

Founded:February 15, 2016 – May 18, 2020
Founder:Koyoharu Gotouge
Headquarters:
Japan
Demon Slayer is a Japanese dark fantasy manga with action, action, and quest elements. Shueisha published it in the comics magazine Weekly Shonen Jump. Its author and illustrator are Koyoharu Gotouge. The first episode was released in the winter of 2016, and the last one in the spring of 2020. A total of 23 tankobongs were written. Viz Media Studios handled the English adaptation and licensing for the U.S. The translated version appeared in North America in 2017. At the same time, it was published on the Manga Plus platform. Gradually, the manga became a franchise as it became hugely popular. By the winter of 2021, it had over 150 million copies. Thus the idea of an anime television series was born. It was created by Ufotable, included 26 episodes, and aired in Japan in 2019 (from April to September). In 2020, a sequel movie was released, recognized as the highest-grossing of all Japanese anime. Its sequel is scheduled for the end of 2021.

Meaning and History

Demon Slayer Logo History

The plot is based on the adventures of a teenager named Tanjiro Kamado. His parents have been destroyed, and his sister has become a demon. And now they are searching together for a remedy to help the girl become human again. In the course of his quest, his brother finds himself in the Demon Slayer Corps, a secret society that fights demons – former humans who exchanged their humanity for demonic essence for total power.

The negative characters feed on humans and are elusive because they are endowed with superpowers. These include superpowers, regeneration, and magic. Special weapons only kill them – swords made of solar steel with wisteria flower venom mixed in or exposed to ultraviolet rays. Demon slayers are ordinary people who, to counteract evil, practice special breathing exercises that endow them with an increased capacity for resistance and inhuman strength.

After the sudden death of his father, Tanjiro Kamado becomes the sole breadwinner in the family. One day, after returning from work, he discovers that a demon has attacked the house and killed all of his family. Only his sister Nezuko Kamado survived, but the girl turned into a demon. Then the teenager decides to save her and starts searching for a way to prevent reincarnation. He meets Giyū Tomioka, who leads him to the Demon Slayer Corps, where he hones his fighting skills and becomes a demon fighter.

Demon Slayer Symbol

It is now a widely-known media franchise that exists in the form of manga, ranobae (light novels), an animated series, a TV movie, a print sequel, a video game, and compiled episodes for theatrical release. The title, as well as the logo, are retained.

The visual identity mark has the shape of an unfinished circle resembling the letter “C” written backward. It symbolizes several concepts at once: the first is the circular sweep in combat, the second is a protective ring against dark forces, the third is a magic ball, and the fourth is flame. The line is uneven: narrow at the ends and wide in the middle.

The two colors of the ring (red and black) run parallel. Sometimes they are swept into each other in the form of small flecks, but they are not absorbed completely, remaining small foreign strokes. In the beginning, the streaks are fragmentary, as if applied with a brush. Further on, they take on the distinct shape of tongues of flame along the edge. The protrusions are sharp, spike-like.

In the center is the name of the franchise in two lines. The word “Demon Slayer” is also done in an intimidating style, with an irregularly barbed edge. The right leg of the “A” has a wave-like shape – as if it were a body shiver of terror and fear. The inscription is typed in capital letters with the first and last characters in each word highlighted, which are much larger than the rest of the characters. Below is the second fragment of the title of the first manga, “Kimetsu no Yaiba.” The letters in it are thin, straight, and chopped.

Font and Colors

Demon Slayer Emblem

The Demon Slayer emblem uses a clean version of the Blood Crow Condensed typeface. It is a design font of narrow application, as it is characterized by angularity, spikes, and non-standard serifs.

The official palette is fatal. It consists of the classic combination of black and red, which conveys an atmosphere of fear, psychological tension, and danger. The background color is white.

Demon Slayer color codes

RedHex color:#ff010b
RGB:255 1 11
CMYK:0 100 96 0
Pantone:PMS 172 C
Eerie BlackHex color:#171714
RGB:23 23 20
CMYK:0 0 13 91
Pantone:PMS Neutral Black C