Ethereum is officially launched by developers Vitalik Buterin and Gavin Wood in 2015, although created in 2013. Provides a platform for blockchain-based Internet resources. It is a single decentralized virtual network. Designates both the service and its currency.
Meaning and History
The debut symbol of the online platform was developed before its launch – literally at the last minute. Before that, there was no preliminary preparation and even no tentative ideas. One of the founders of the service just drew it himself in the Texture program.
The original version consisted of two characters ∑ (the sum of a number series) rotated 45 degrees on each side. As a result, the figure looked like a diamond. She was in use in the early stages of the project and presented it only during the product’s implementation. Then a special competition took place, according to the results of which the owners chose the winner. It was a modernized version of the debut logo.
The branding is based on an octahedron, a diamond-shaped geometric figure. It consists of six triangles, four of which are at the top and two at the bottom. Due to the strict configuration and the play of colors that form the shadows, the logo looks three-dimensional, resembling a pyramid with four edges and faces of different shades.
The lower half of the mark looks like an identical repetition of the upper half with two hidden edges. There is a free space between the figures, indicated by an even white line. There is no official idea explaining such an idea, but it is assumed that this is a polyhedron, demonstrating many possibilities – even where they seem to be absent.
Font and Colors of the Emblem
The word symbol is in the neo-grotesque Roboto sans-serif font. Google creates it for the Android system. While this variation is similar to classic symbology, it has limited use and is for applications only.
Ethereum has several other logos specially designed for regional services. Depending on the country, they are painted in the colors of the national flags. But there are also alternative versions reflecting general cultural ties.
Despite this variety, the basic colors are white, gray, and black with different transparency levels. The central right triangle is the darkest; the left one is slightly lighter and closer to dark gray. Two more figures are light gray. Thanks to this play of shades, a clear visual image of two cones with a common white platform is created, one of which is inverted (lower).
For the wordmark, designers use a dark gray color. Also in use is the golden one used on the Powered by Ethereum branding.