The overall design of the HTV7 logo is not just visually appealing, but it also encapsulates the channel’s brand identity and its commitment to quality entertainment.
The HTV7 emblem, conceived in 1995, has been used on all subsequent versions. Its contemporary form includes three parallelograms colored red, green, and blue. Each shape contains one white letter from the “HTV” channel’s moniker. All three parallelograms are encased in a common gray outline. A white numeral “7” is situated on the right, encased in a similar gray border. To the right of the number “7,” the letters “HD” appear in a smaller typeface.
With its distinct colors and design, the logo company conveys a vibrant and dynamic image, signifying the variety and diverse content that the channel offers. The three parallelograms symbolize the channel’s commitment to providing multiple perspectives and varied entertainment.
The letters “HTV,” standing for the channel’s name, directly communicate the brand’s identity to the viewers. The placement of these letters in the colored parallelograms indicates that the channel is at the heart of the entertainment it offers.
The white numeral “7” on the right indicates the channel’s name, “HTV7.” The gray outline that encircles the seven and the three parallelograms provides a uniform visual cue that binds all elements of the logo together. This signifies unity and consistency in the channel’s brand identity.
The “HD” inscription, which is located on the far right of the logo, signifies the high-definition quality of the channel’s content, indicating that HTV7 is committed to offering its viewers high-quality visuals and an immersive viewing experience.
HTV7: Brand overview
Founded: | 1987 |
Founder: | Ho Chi Minh City Television |
Headquarters: | Vietnam |
Website: | htv.com.vn |
HTV7, a Vietnamese sociocultural entertainment channel, has been capturing the attention of viewers since its inception in 1987 by Ho Chi Minh City Television. For over three decades, this channel has been a rich source of entertainment and cultural programs, consistently maintaining high viewership due to its engaging content and connection to Vietnamese traditions and modern life.
The channel has grown in popularity due to its diverse programming, which includes news, movies, drama series, music, and reality shows. Their commitment to offering a wide range of content has made it a favorite among audiences of all ages and interests. The channel’s longevity is a testament to its understanding of its audience and its ability to adapt to changing viewing habits and trends.
Meaning and History
The corporate identity of HTV7 is deeply rooted in its commitment to delivering high-quality, diverse content. This commitment is reflected in everything the channel does, from its choice of programs to the way it interacts with viewers. This devotion to quality and diversity helps the channel connect with a broad audience and sets it apart in the competitive television market.
The channel’s branding is a fusion of modern and traditional elements, mirroring the eclectic mix of programming it offers. Its logo, a distinctive design with a channel number, exudes modernity while also hinting at tradition through the use of different colors that are significant in Vietnamese culture. This harmonious blend of modern and traditional elements gives the brand a unique, easily identifiable look that resonates with viewers.
The interactive nature of the channel, through audience participation in many of its shows, embodies its brand identity of being a viewer-centric platform. This emphasis on viewer involvement reinforces the channel’s reputation as an entertainment provider that values its audience and strives to make them a part of the entertainment experience.
What is HTV7?
HTV7 is a television channel of Ho Chi Minh City Television (HTV), the largest local television station in Ho Chi Minh City, Vietnam. Founded in 1987, HTV7 offers a diverse range of programming, including news, sports, films, dramas, and talk shows, all with a strong focus on domestic content. The channel is widely accessible throughout Vietnam and plays a significant role in the country’s media. HTV, and by extension HTV7, is recognized for its contribution to promoting Vietnamese culture, entertainment, and information to audiences nationwide.
1995 – 1998
1999 – 2002
2003 – 2010
2010 – 2015
2013 – 2015
2015
2016
2016 – 2017
2016 – today
2017 – 2019
2017 – today
2019 – 2021
2021 – today
HTV7 color codes
Lust | Hex color: | #e1251c |
---|---|---|
RGB: | 225 37 28 | |
CMYK: | 0 84 88 12 | |
Pantone: | PMS Bright Red C |
Bice Green | Hex color: | #52b448 |
---|---|---|
RGB: | 82 180 72 | |
CMYK: | 54 0 60 29 | |
Pantone: | PMS 354 C |
Marian Blue | Hex color: | #354a8e |
---|---|---|
RGB: | 53 74 142 | |
CMYK: | 63 48 0 44 | |
Pantone: | PMS 7687 C |
Granite Gray | Hex color: | #626264 |
---|---|---|
RGB: | 98 98 100 | |
CMYK: | 2 2 0 61 | |
Pantone: | PMS Cool Gray 10 C |