ICP Logo

ICP LogoICP Logo PNG

The ICP logo is clear and high-tech, signifying progress, motion, and innovation. It resonates with the company’s core products and conveys the corporation’s main values.

ICP: Brand overview

ICP Group traces its history to the merger of two older companies in different markets. California Products Corporation was founded in 1926 in Andover, Massachusetts, and spent almost nine decades making architectural paints, sports-surface coatings for tennis courts and running tracks, and mold-control products. Nicoat was founded in 1982 in Bensenville, Illinois, and produced water-based and UV coatings for printing, labels, flexible packaging, and promotional materials.

In March 2015, Audax Private Equity acquired Nicoat from Caltius Equity Partners. In October 2015, Audax added California Products Corporation, which Delos Capital had owned since 2013. The merger combined industrial packaging coatings with architectural coatings, using shared purchasing, technology exchange, and a common commercial structure as the new platform.

In January 2016, the company was renamed Innovative Chemical Products Group, or ICP Group. Doug Mattscheck, previously head of Quest Specialty Chemicals, became CEO. The group was divided into the ICP Building Solutions Group for construction and architectural coatings and the ICP Industrial Solutions Group for packaging and printing coatings.

Growth then came through acquisitions. In 2016, ICP added Fomo Products, a maker of polyurethane foam sealants. In 2017, ICP Industrial bought MinusNine, expanding UV and electron-beam coating technologies. In 2019, it acquired Hi-Tech Coatings, Leeson Polyurethanes, Gardner-Gibson, and Sun Coatings. By 2021, sales reached $824 million. In March 2023, Stahl bought ICP Industrial Solutions Group, while ICP Group kept ICP Building Solutions Group.

Meaning and History

ICP Logo History

The modern corporation has expanded beyond its home country in just a few years and now sells products worldwide. The two logos indicate two main groups and directions: ICP Building Solutions Group (BSG) and ICP Industrial Group (IG). The former focuses on coatings, sealants, insulation, adhesives, and related products. The latter focuses on the printing sector and packaging materials. Both emblems are interchangeable and can be used in either direction, with their signatures as needed.

What is ICP?

ICP, headquartered in Andover, manufactures fencing and coatings for roofs, floors, sports fields, and the environment. Audax Private Equity owns the company. It owns about 25 brands and has 33,000 permanent clients worldwide.

2015 – today

ICP Logo 2015

The logo consists of the abbreviation ICP set within a square frame. The letters stand for Innovative Chemical Products, as the company uses modern technologies and chemical processes to create coatings.

The green square extends from the letter I, symbolizing a coating or packaging. Smooth, beautiful, and durable. Flooring and packaging elements are often square or rectangular. The green line appears to be laser-drawn, suggesting the prints were created with specialized equipment. The stripe also indicates a sealant for sealing joints and seams.

The green color signifies the materials’ safety and minimal environmental impact in eco-friendly production.

2015 – today

ICP Logo

The BSG brand symbol features a unique triangular shape made of multicolored dots. The composition creates a sense of movement, flow, and distribution. It represents the company’s core values: energy efficiency, eco-friendliness, and modern technologies. Together, they enable the group to produce in-demand, long-lasting coatings.

The pattern of separate elements conveys a top-notch product through attention to detail. The perfect coating includes many components. When technology, the right raw materials, modern equipment, and competent, passionate workers come together, they produce the desired result.

The geometrically precise placement of dots indicates the machinery, automation, and calculations required in production.

An inscription follows the figure. To distinguish the company from dozens of firms named ICP, the logo includes the corporation’s full name, ICP Building Solutions Group. However, the last three words appear below the large abbreviation in a small, semi-transparent font. This approach restores the identity’s uniqueness. When the logo is used for the second group, the word “Industrial” appears at the bottom.

In 2023, Stahl acquired ICP Industrial, and BSG and IG are now owned by different companies, so changes to the visual identity are expected.

Font and Colors

The logo palette includes green, blue, orange, and gray colors.

  • Blue represents the manufacturer as technologically advanced, precise, and thoughtful. Their products always match the dimensions. Production adheres to rules and technical requirements.
  • Green signifies eco-friendliness and product safety. They blend perfectly into the natural landscape.
  • Orange conveys heat-conserving technology and a cozy atmosphere thanks to ICP coatings.
  • Gray indicates consistency and methodical work.

The font is simple and even, showing how easily the company’s coatings move. Capital letters symbolize the high fences ICP produces and the manufacturer’s global scale. Extended elements suggest floor coverings.