Incarnate Word Cardinals Logo

Incarnate Word Cardinals LogoIncarnate Word Cardinals Logo PNG

The Incarnate Word Cardinals logo features a visual representation of their mascot, making the team’s emblem unique. Using this symbol, the sports division represents the team’s colors and reflects state affiliation.

Incarnate Word Cardinals: Brand overview

San Antonio, Texas, U.S.
The University of the Incarnate Word sponsors twenty-three teams that are part of the Incarnate Word Cardinals division. They participate in the Southland Conference and compete in NCAA Division I. The sports programs include volleyball, synchronized swimming, softball, soccer, baseball, track and field, tennis, diving, golf, cross-country, and basketball.

Meaning and History

Incarnate Word Cardinals Logo History

The team’s logo fully represents the university’s colors (red, black, and white) and its mascot, the cardinal bird. The last two versions of the emblem differ significantly: the older version had inscriptions and depicted the whole bird, whereas the newer one features only the head turned to the right.

What is Incarnate Word Cardinals?

The Incarnate Word Cardinals is an athletic department participating in intercollegiate programs, consisting of 23 student teams. It belongs to the University of the Incarnate Word in San Antonio, Texas, representing the university in NCAA Division I as a member of the Southland Conference. The football team also competes in the WAC, and fencers and swimmers participate in the Mountain Pacific Sports Federation.

1998 – 2010

Incarnate Word Cardinals Logo 1998-2010

The logo adopted at the end of the 20th century is multi-component. It consists of three elements: a flying red cardinal, the word “Cardinals” with a significantly enlarged first letter, and a barely noticeable phrase, “UNIVERSITY OF THE INCARNATE WORD,” written in small black font at the bottom.

2011 – today

Incarnate Word Cardinals Logo 2011-Present

Since 2011, the distinctive symbol of the Incarnate Word Cardinals has been a bird’s head, which looks menacing and always faces right.

Incarnate Word Cardinals Basketball Logo

Incarnate Word Cardinals Basketball Logo

The men’s basketball team joined the Southland Conference and NCAA Division I in 2013. The team has participated once in the Postseason Tournament and three times in the NCAA Division II tournament.

Incarnate Word Cardinals Baseball Logo

Incarnate Word Cardinals Baseball Logo

The top baseball team emerged in 1987. Since then, they have attempted eight times to reach Major League Baseball.

Font and Colors

Incarnate Word Cardinals Emblem

The cardinal’s head is drawn in a simple style without attempts to convey realism. Artists outlined the main contours, eye, and beak with broad black lines and made the free inner space red. This contrasts with the 1998-2010 version, where designers had to detail feathers in the wings and tail.

Incarnate Word Cardinals color codes

Madder LakeHex color:#cb333b
RGB:203 51 59
CMYK:0 75 71 20
Pantone:PMS Red 032 C
BlackHex color:#000000
RGB:0 0 0
CMYK:0 0 0 100
Pantone:PMS Process Black C