The Indian Gifts Portal (IGP) logo symbolizes the joy of giving and the cultural richness of India, bringing happiness through thoughtfully curated gifts. The emblem’s design incorporates elements that convey warmth, hospitality, and attention to detail, highlighting the diversity and quality of the products offered.
Indian Gifts Portal: Brand overview
Founded in Mumbai by Tarun Joshi in 2016, the Indian Gifts Portal (IGP) has become a specialized e-commerce site offering customized and thoughtfully designed gifts for Indian customers. Offering a wide range of gifts – from flowers and cakes to personalized products and gourmet foods – the brand has built strong relationships with local vendors to ensure a diverse range of products.
Over the years, IGP realized the potential of catering to the huge Indian community living abroad. This realization led to the company expanding its services to UAE in 2017 and Singapore in 2018. Over time, IGP has expanded its range of gifts and improved its delivery mechanisms.
In 2018 and 2019, marking an important milestone in the company’s growth, IGP began partnering with established brands such as Interflora and Masqa Gifts to expand its product catalog. In 2020, to enter the corporate market, IGP launched “IGP for Business,” targeting the corporate gifts sector.
In 2021, the company raised $1 million in funding to expand its market presence and diversify its product portfolio. Today, IGP, as one of India’s leading gift portals, proudly delivers its customized gifts across India and to over 100 countries worldwide. With over a million satisfied customers, the brand sees its future in consolidating its status as India’s leading e-commerce gift platform by constantly expanding its product horizons and delivery reach.
Meaning and History
What is Indian Gifts Portal?
This is a platform for those who want to please their loved ones with unique and long-lasting gifts. Headquartered in Mumbai, India, IGP offers a wide range of options including flowers, gift cards and customized items to celebrate special occasions and spread joy.
Before 2015
The Indian Gifts Portal (IGP) logo embodies the brand’s values in gifting and delivery services. The emblem comprises several key elements: the brand name text, a gift icon, and a color background.
The name “IGP.com” is written in a bold, black font that appears classic and solid, emphasizing the company’s reliability and professionalism. The word “com” is italicized, adding a touch of lightness and playfulness, aligning with the joyful experience of selecting gifts.
To the right of the text is an icon depicting a gift box with a smiling face. This element symbolizes each gift’s joy and the company’s care for its customers. The lines emanating from the gift create a sense of movement, suggesting the delivery speed and the service’s dynamic nature.
The logo’s background is a warm orange, associated with energy, optimism, and celebration. The red color in the “Indian Gifts Portal” text and the gift icon emphasize the gifting process’s importance and emotional aspect. The white text on the red background makes the name stand out and easily readable, drawing attention to the brand’s Indian roots.
2015 – 2023
The logo introduced in 2015 represents a modern and minimalist embodiment of the brand focused on selling gifts. This logo marked a new step in the brand’s evolution, reflecting a commitment to simplicity, convenience, and modernity.
The emblem features a minimalist gift icon composed of simple lines. The gift symbolizes the brand’s core idea—bringing joy and happiness through gifting. The lines of the gift are consistent with the style of the text, creating a sense of unity and harmony.
The name “igp.com” is written in lowercase letters, giving the emblem a friendly and approachable appearance. Smooth and soft lines characterize the font, reinforcing the idea of simplicity and ease of use for the service. The dot above the “i” and the “p” itself resemble extensions of the gift icon, creating a cohesive visual.
The logo is rich red, associated with love, warmth, and a festive spirit. This color draws attention and is easy to remember, which is important for a brand striving for recognition in the market.
2023 – today
Instead of a long name, this online store for handmade gifts, flowers, and souvenirs uses an acronym in its logo. This choice saves space and shows the company’s practical approach to creating its visual identity. The text is large and fully rounded: the letters have no angles or straight lines, only soft and sloping shapes. This gives the sign a business-like appearance. In addition, the lower part of the letter “g” (loop) is curved to form a friendly smile. The font is lowercase, very bold, and simple in style. All glyphs are colored in a festive shade – red.
The logo resembles a big joyful greeting. The red brings thoughts of holidays and celebrations, and the rounded letters embrace the eyes. The curve of the letter “g” is not just cute; it’s as if it’s really happy to see you. The store is a friendly place to find gifts that make others smile.