La Doble Chiva Logo PNG
The La Doble Chiva logo is extravagant because it highlights the uniqueness of a place where delicious food is enjoyed in a pleasant atmosphere. The emblem reflects comfort, originality, and the Puerto Rican restaurant’s creative approach to local cuisine.
La Doble Chiva: Brand overview
The story of La Doble Chiva began in 2016 when a group of enthusiasts in Bogotá, Colombia, decided to transform a classic Colombian Chiva bus into a unique bar on wheels. This concept combined modern entertainment trends with elements of Colombian culture.
A Chiva is a traditional Colombian bus historically used for passenger and freight transport in rural areas. The founders preserved the bus’s original appearance and vibrant colors while converting it into a mobile bar.
The business launched in 2017 with one converted bus. The initial routes passed through Bogotá’s historic center, offering residents and visitors a unique experience, including city tours, local beverages, and music.
In 2018, the venture experienced rapid growth. The fleet expanded to three buses, and themed itineraries were introduced. New entertainment options, such as live music and dance performances, were added to enhance the experience.
By 2019, the company had begun collaborating with local hotels and travel agencies, significantly expanding its customer base. It also developed special programs for corporate events and private parties.
The period from 2020 to 2021 was marked by innovation and adaptation. The service expanded its tour routes to include more areas of Bogotá and introduced themed excursions focusing on Colombian culture and history.
By 2022–2023, the enterprise had become one of Bogotá’s most recognized travel brands. It continued to expand its fleet and enhance its services while staying true to traditional Colombian culture. Modern elements of entertainment and customer service were seamlessly incorporated into its offerings.
Throughout its journey, the business has prioritized authenticity in showcasing Colombian culture while adopting a modern approach to entertainment. It has successfully combined traditional elements with contemporary standards of comfort and safety.
Meaning and History
What is La Doble Chiva?
This unique place combines a restaurant and a cultural entertainment center, offering guests the atmosphere of traditional Colombian party buses called “chiva.” It serves national dishes such as bandeja paisa, arepas, and empanadas, along with signature cocktails made from local beverages. The space is styled like vibrant buses, creating a lively and fun ambiance. Guests can enjoy music, dancing, and cultural performances that immerse them in the spirit of Colombian celebrations. This place brings together delicious food, entertainment, and national traditions.
Now
The visual identity of the La Doble Chiva restaurant is unique because it is based on a creative approach. Its owners strive to embrace creativity not only in the kitchen but also in design, paying great attention to the logo, which serves as the sign at the entrance of the cozy building.
The first thing that catches the eye is the horns. They are long, twisted, black, and symmetrically mirrored, resembling antelope horns. This feature occupies the most prominent position, rising above a double circle with a plaque. The horns are drawn with maximum realism in texture, shape, and placement, appearing as though they genuinely adorn the head of an animal. Their centering and spatial perspective (distance) are accurately preserved, making the tips seem to curve slightly backward.
However, the signature feature of the La Doble Chiva emblem is not limited to the horns. Other distinctive elements include:
- A domino tile with a 2/2 designation (representing the word “Doble” from the name).
- A large black circle (serving as the background for the plaque).
- A smaller brown-beige circle (holding the domino tile).
- A rectangular nameplate with the words “La” and “Chiva” (designed to resemble wood).
All the logo components are encircled by a golden rope, replacing a traditional frame and transforming the emblem into an exclusive feature. This border adds visual appeal and a sense of mystery, attracting potential customers and showcasing the distinctiveness of the identity.
The text on the rectangular plaque is styled with a handwriting-inspired font. However, the letters have a slight tilt, appearing almost upright. The text is semi-connected (not all letters are joined), casual, and primarily lowercase, with unique detailing for the “h,” where the right side curves downward. A similar curve is found in the “v,” though it points upward. These details visually balance the logo and draw attention away from the massive horns.
Another striking feature is the text’s white color. Against the dark elements, it stands out invitingly. Designers also rendered the white domino tile to ensure it harmonized with the surrounding text.
