New York Jets Logo

New York Jets LogoNew York Jets Logo PNG

The New York Jets club logo reflects its history, professional affiliation, and national commitment. The club’s name became a reflection of the country’s “jet age”. The emblem, distinguished by its impact, provided rapid recognition.

New York Jets: Brand overview

The New York Jets are a professional American football team based in New York City. They play in the National Football League (NFL) as a member club of the American Football Conference (AFC) East Division. The team was founded in 1960. The team’s headquarters are located in Florham Park, New Jersey.

The franchise’s first owner was Harry Wismer. He attempted to prevent the sale by filing for bankruptcy. He claimed that moving to Shea Stadium would generate enough income to make the team profitable. A syndicate of five people, led by Sonny Werblin, saved the team from bankruptcy by buying the “Titans” for $1 million. This syndicate, consisting of Townsend Martin, Leon Hess, Donald Lillis, and Philip Iselin, owned the team until 1977.

Hess became the full owner of the “Jets” in February 1984, when he bought out the shares of his partners, Townsend Martin and Helen Dillon, who had inherited a share from her father, Donald Lillis. He bought Martin’s share for $5 million and then purchased Dillon’s share for an additional $ 5 million. Leon Hess became known for his Hess Corporation gas stations, but he played a significant role in the development of the Jets. Hess often fought for improvements while the team was a tenant at Shea Stadium, allowing football players to dig into sports matches.

Hess died in 2000, and when the team was put up for sale, two potential buyers emerged. Philanthropist Woody Johnson was considered to be someone who expected the best from his employees. He had a passion for sports and wanted to own his own team.

The franchise’s name was given by its owner, Werblin. He chose the names of 500 candidates after the previous team was disbanded. It was named for its location between the two main airports in New York. Additionally, “Jets” sounded similar to the New York baseball team, “Mets.”

Meaning and History

New York Jets Logo History

At different times and in different statuses, the franchise had several logo concepts. After the “Jets” received their current nickname, they changed their logo. They did not differ much in design; only the details reflecting the club’s current state were reviewed. The official colors remained green, symbolizing hope, novelty, and positivity, and white.

What is New York Jets?

The “New York Jets,” formerly known as the “New York Titans,” have been playing in the National Football League and the AFC East Division since 1970. Their headquarters are in Florham Park, New Jersey, and their home stadium is MetLife Stadium. The franchise’s official legal status is LLC.

1960 – 1962

New York Titans Logo 1960-1962

When the team was called The Titans of New York, their logo depicted a running football player in uniform. Next to him is the inscription “The Titans of New York,” executed in several different fonts. The word “Titans” is in gold with a dark outline. All elements are placed on a white background.

1963

New York Jets Logo 1963

1963 marked significant changes in the athlete’s career, reflected in the logo. It was changed to a green airplane with the white inscription “JETS” inside its shape. The word “JETS” occupies almost the entire visible surface.

1964 – 1966

New York Jets Logo 1964-1966

In 1964, the New York Jets’ logo was updated to feature a white-and-green football with the inscription “JETS” in green inside the football. In the background of the logo is the outline of the letters “NY.” A small green football is located at the bottom of the logo.

1967 – 1969

New York Jets Logo 1967-1969

This version is almost an inversion of the previous one. In the new 1967 logo, the previous logo was flipped from white to green. The geometric shapes, arrangement of elements, and size of the Jets logo remained the same.

1970 – 1977

New York Jets Logo 1970-1977

The next seven years were marked by the appearance of another New York Jets symbol, updated with a new color palette. The green became two to three shades darker. In the background of the “JETS” emblem are the outlines of large white “NY” letters.

1978 – 1997

New York Jets Logo 1978-1997

Ten years later, in 1978, the team revised the logo’s design. The only thing that remained untouched was the color. Now, the “Jets” logo is a stylized combination of the team’s nickname and an airplane, with one wing extending above the letters. It extends from the letter “J” and resonates with the other letters. The font is smooth, modern, and slightly right-leaning.

1998 – 2018

New York Jets Logo 1998-2018

In 1998, Coach Bill Parcells, aiming to establish a new style for the team, changed the “New York Jets” logo, reverting to the 1965 logo because the oval had become more rounded at the ends and no longer resembled a football. The main color changed drastically to dark green.

2019 – 2023

New York Jets Logo 2019-Present

The current New York Jets emblem is almost identical to the previous design, featuring the same inscriptions and an oval shape rounded at the ends. There is a large word, “JETS,” highlighted in white italics. As before, it is inside a green oval shaped like a football.

2024 – today

New York Jets Logo

 

Font and Colors

New York Jets emblem

The last six logos of the New York Jets are all made in the same style, with minor details. They share a common symbol: a football. It has an oval shape and vertical seams at the center or just below it.

Many emblems feature two balls simultaneously: a large one in the background and a smaller one as an addition. Designers didn’t forget to include inscriptions with the team’s name. It can be the phrase “NEW YORK JETS,” as it is now, its abbreviated version with the acronym “NY,” or the word “JETS.” The textual part enables identification of the football club and immediately determines who owns the logo.

New York Jets symbol

Since 2019, one sans-serif italic font has been used for inscriptions. All letters are highlighted in bold font and capital letters. When the emblem had the acronym “NY,” it was written in an old-fashioned font.

The color palette has remained largely unchanged throughout the team’s history. The exception is only the first logo adopted when the club was called “The Titans of New York”: it combined pale gold and blue shades. In subsequent versions, a combination of white and dark green was used. It remains relevant today.