Noggin Original Logo

Noggin Original LogoNoggin Original Logo PNG

Noggin Original: Brand overview

Founded: February 2, 1999
Founder: Paramount Global
Headquarters:
United States
Website: noggin.com
Logo downloads:
Noggin Original has long existed as part of a television network that was created in 1999. The channel showed educational and entertainment programs aimed at children of all ages. Separately, a gear block for teenagers was allocated. Sesame Workshop and Nickelodeon developed the interactive project. They continued to do so until 2009, when Noggin folded with Nick Jr. And in 2015, the solemn return of the brand took place – now it presents an online service with educational materials.

Meaning and History

Noggin Original Logo History

What is Noggin Original?

Noggin Original was originally a division of the Noggin television network owned by media conglomerate Viacom and the Children’s Television Workshop. The brand presented two products: an entertainment website and a TV channel for teenagers. In 2002, preschoolers became its target audience. Noggin disappeared in 2009 and was relaunched six years later as an interactive learning service.

When Noggin Original existed as a TV channel, its owners relied on non-standard presentation. And this concerned not only content but also visual identification. The broadcast aired unique commercials that presented Noggin as a creative and somewhat experimental brand. For the same purpose, logos made in an abstract style were used.

For a long time, the basis of all emblems was the lower part of a cartoon man’s head. He smiled fervently because he symbolized the entertainment orientation of the channel, its focus on the children’s audience. The character’s eyes were covered by a rectangular plaque that read “NOGGIN,” and the top of the head reflected a certain idea. There were dozens of different badges that were used on the air. Artists got creative freedom, so they created many options for what the little man “thinks” about. But only a few of these images were the official logos of the channel.

Later, when Noggin evolved into a streaming service for educational cartoons and shows, it took on a new visual identity. The iconic head was replaced by a wordmark, decorated in a colorful palette, and placed on a lilac background.

1999 – 2000

Noggin Original Logo 1999

The first Noggin logo was used in the children’s series Phred on Your Head Show, which Nickelodeon created. The artists depicted a child’s head, covering his eyes with a pink sign with the inscription “NOGGIN.” Above the rectangle was a cucumber, and on top was a character named Phred, a green man with ears, eyes, a big nose, mouth, and legs. According to the backstory, he once lived in a pickle jar in a supermarket. Then the bank fell, and Phred went to explore the world. He jumped into people’s heads until he found his owner, after which the Noggin programs began to show.

In the emblem, created in 1999, the little man looked up, and in the version of 2000, he was already standing straight. The forms of cucumbers also differed: in the 1999 version, the right side of the cucumber was bent, and in 2000, the left side. The background color changed depending on the splash screen in which the logo was used. At the bottom, copyrights must be indicated.

2000 – 2002

Noggin Original Logo 2000

In 2000, a light bulb logo appeared in several Noggin programs. Its top was stylized as the lower part of the head, which turned 180 degrees. The visible part of the face contained a large nose and a smiling mouth. Beneath it was a light blue rectangle with the name of the TV channel in dark blue. The word “ORIGINAL” was written under the plinth.

The light bulb symbolized a certain idea. To show this, the artists surrounded her with many short lines that resembled the sun’s rays in primitive children’s drawings. It was an imitation of light. The background also contained rays, but they looked different. These were yellow and orange stripes of different shades, diverging from the center to the edges and gradually expanding. One version of the logo indicated the copyright, while the other did not.

2002 – 2007

Noggin Original Logo 2002

In 2002, the logo began to be used, which received the unofficial name Mentally Created Tree. The lower part of the smiling face was light green; a white rectangular sign covered the eyes with the green word “NOGGIN.” The second part of the name – “ORIGINAL” – was a little higher. It was written on a translucent wavy strip among the leaves and branches of a large tree. And on the right and left, the artists depicted cartoon birds. At the bottom were copyrighted, but there was a version without them.

2003 – 2007

Noggin Original Logo 2003

In the Play with Me Sesame intro, a sign with a cone-shaped horn appeared for a long time. The musical instrument was attached to a tube that protruded from the head. Nearby were abstract flowers and a twisted spiral. The background was an ornament of green donut-shaped rings. As before, the word “NOGGIN” was written inside the rectangle. “ORIGINAL,” in turn, was located opposite the cone. The letters were blue and had an unusual shape.

2005 – 2007

Noggin Original Logo 2005

In 2005, the gramophone logo was introduced. The vintage record player had a crank and a large horn from which birds flew out. The artists depicted them surrounded by elegant dot patterns and added a white ribbon with the blue word “ORIGINAL.” The inscription “NOGGIN” was in its usual place, but it consisted of multi-colored letters this time. The head was white, the outlines were pink, and the smile was blue. As a background, alternating stripes of light yellow and dark yellow were used, complemented by miniature circles.

2006 – 2008

Noggin Original Logo 2006

In 2006, The Upside Down Show featured a new Noggin Original emblem. The letters, the outlines of the head, and the tablet’s frame with the text were dark pink. On top were three gears: two dark blue and one light blue. Copyright information is listed below.

2021 – today

Noggin Original Logo

After disappearing for a long time, the Noggin Original brand was relaunched in 2015 by a streaming service with that name. And in 2021, he began using a closing logo that says “made by noggin,” where all the letters are in lowercase. The first two words are in the top line and consist of multi-colored characters. The brand name is located below them. It is completely white. Wavy lines, a musical note, lightning, and a heart are depicted around. The background is lilac.

Font and Colors

Noggin Original Symbol

All elements of the Noggin Original logo indicate the entertainment nature of this online service. At the same time, the cartoon style hints that the content is intended for children and teenagers. The modern emblem differs from all previous ones by the absence of the famous head with “ideas.” After the rebranding, it was replaced by a wordmark, supplemented by mini-icons that do not carry a special semantic load.

An individual set of glyphs is used for the inscription. This is a modification of the bold sans-serif bubble font. The logo’s color scheme includes white, lilac, light purple, pale green, orange, pink, blue, red, and light green.

Noggin Original color codes

Blue Violet Hex color: #823ed3
RGB: 130 62 211
CMYK: 38 71 0 17
Pantone: PMS 266 C
Lavender Hex color: #b972f8
RGB: 185 114 248
CMYK: 25 54 0 3
Pantone: PMS 2582 C
Hot Pink Hex color: #ff69b5
RGB: 255 105 181
CMYK: 0 59 29 0
Pantone: PMS 212 C
Selective Yellow Hex color: #ffbe36
RGB: 255 190 54
CMYK: 25 79 0
Pantone: PMS 1235 C
Vivid Sky Blue Hex color: #35cfff
RGB: 53 207 255
CMYK: 79 19 0 0
Pantone: PMS 312 C
Neon Red Hex color: #fa3222
RGB: 250 50 34
CMYK: 0 80 86 2
Pantone: PMS Bright Red C
Erin Hex color: #51fd4c
RGB: 81 253 76
CMYK: 68 0 70 1
Pantone: PMS 802 C
Shamrock Hex color: #2ed496
RGB: 46 212 150
CMYK: 78 0 29 17
Pantone: PMS 3405 C
Emerald Hex color: #4cca83
RGB: 76 202 131
CMYK: 62 0 35 21
Pantone: PMS 7480 C