PC Week Logo

eWEEK LogoPC Week Logo PNG

The eWEEK Logo, at its core, presents a simple yet impactful design. It comprises a unique arrangement of letters, where the initial ‘e’ is rendered in lowercase and adorned with a distinct blue tint. This particular letter also flaunts a circular tail that extends subtly beyond the confines of the letter itself. Succeeding this, the ‘W’ rises in uppercase, lending an intriguing contrast, with the rest of the letters following in lowercase. The entire design exhibits a gentle inclination towards the right.

In terms of color scheme, aside from the blue ‘e,’ the rest of the emblem is cloaked in a classic black. The font choice enhances the overall clarity and legibility, further contributing to its suitability for a news platform.

The logo channel’s color and typography work harmoniously to symbolize the brand’s nature. The blue ‘e,’ evoking feelings of trust and reliability, represents the credibility of the information disseminated by the platform. The black color imparts an essence of authority and sophistication. Meanwhile, the slight rightward slant adds dynamism, embodying the forward-thinking approach of this media company. This logo successfully resonates with its tech-savvy audience, depicting eWEEK as a trusted, authoritative, and progressive source of news and insights.

PC Week: Brand overview

Nashville, TN, U.S.

For over three decades, eWeek (formerly known as PC Week) has been the go-to source for tech and business news. When it first launched in the early 1980s, the magazine was at the forefront of the personal computing revolution, providing readers with unique insight into this then-emerging technology. To this day, eWeek continues to provide readers with the latest news and information from the world of technology and business.

In 1984, the personal computer boom was in full swing, and PC Week was born. Ziff Davis Publishing Company, based in New York City, had the vision to create a magazine that would keep tech-savvy IT professionals up-to-date with the latest trends and developments in the world of personal computing. Since then, PC Week has been a reliable source of information for those looking to stay ahead of the curve in the ever-evolving tech landscape.

As the technology industry advanced, so did PC Week. From its original focus on personal computing, the magazine gradually narrowed its scope to include more specific topics such as software, hardware, and IT infrastructure. It also kept up with the times by expanding its coverage to include software development, networking, and even the rapidly-growing mobile technology.

In 2000, PC Week underwent a transformation when it rebranded as eWeek to keep up with the ever-evolving world of enterprise technology. This transition was a reflection of the internet boom and the growing importance of technology in the corporate world. Today, eWeek continues to be a trusted source of information, offering readers comprehensive coverage of the newest trends and advancements in the tech industry.

For over 30 years, eWeek has been the go-to source for IT professionals and tech enthusiasts alike. With its roots as PC Week, eWeek has held steadfast in its mission to provide readers with the most comprehensive, up-to-date coverage of the ever-changing technology industry. Its impressive longevity is a testament to its unwavering commitment to delivering the highest quality news and information.

Meaning and History

PC Week Logo History

eWeek’s brand identity is deeply tied to its commitment to providing up-to-the-minute information about the technology sector. The logo, featuring a crisp, bold typeface, symbolizes the magazine’s straightforward and reliable approach to reporting. The transition from the original PC Week logo to the current eWeek design represents the evolution of the brand in line with industry changes.

The brand is known for its trustworthy, comprehensive coverage of industry trends, products, and solutions. Its reputation is built on the values of accuracy, insight, and integrity. The brand voice is professional yet approachable, making complex technology topics understandable to many readers, from tech novices to industry professionals.

The eWeek brand identity exemplifies a dynamic blend of tradition and innovation. It retains its early roots as a pivotal resource for personal computing information while continually adapting to the evolving landscape of the technology sector. Its enduring influence attests to the power of this brand in the face of rapid technological change.

What is PC Week?

PC Week, now known as eWeek, is a prominent name in the tech industry, recognized for its comprehensive coverage of technological advancements and business trends. Since its inception as PC Week, this reputable magazine has been at the forefront of disseminating critical information in the ever-evolving digital world. Tracing its roots back to the early days of personal computing, the magazine swiftly responded to the increasing appetite for reliable tech news. Its transformation into eWeek signaled a broader focus on the wider enterprise technology industry rather than merely personal computing. This shift allowed the platform to expand its readership and influence within the technology sector.

1983 – 2007

PC Week Logo 1983

2007 – today

eWEEK Logo

PC Week color codes

Green BlueHex color:#4789c5
RGB:71 137 197
CMYK:64 30 0 23
Pantone:PMS 7689 C
Eerie BlackHex color:#1a1a1a
RGB:26 26 26
CMYK:0 0 0 90
Pantone:PMS Neutral Black C