Pel-Air Logo PNG
Pel-Air: Brand overview
Pel-Air, a regional airline based in Australia, originated in Sydney in 1984. In the early days, the airline operated a fleet of small commuter aircraft flying mainly regional routes in the state of New South Wales.
Over the years, the airline expanded its operations to operate scheduled flights to various regions of eastern and northern Australia. Using compact turboprop aircraft, Pel-Air connected metropolitan areas such as Canberra, Adelaide, and Darwin to remote regional areas.
In 2007, a significant change occurred when Regional Express Holdings acquired Pel-Air. This marked a change in strategy for Pel-Air to specialize in regional charter flights as a subsidiary of Regional Express Holdings.
However, Pel-Air’s history is not without turbulence. The airline has experienced several accidents and incidents during its existence. One of the most notable was the fatal Norfolk Island crash in 2009, which resulted in the airline having its operating license revoked.
Eventually, safety issues combined with mounting financial difficulties led Pel-Air to cease operations. In April 2015, the airline ceased operations, marking the end of its 31-year run.
During its heyday in the 1990s, Pel-Air operated up to 15 aircraft on various regional routes. Despite its decline in the 2000s and eventual closure due to safety issues, the airline played a critical role in connecting rural and remote areas to major cities.
Meaning and History
Before 2005
2005 – today
Until 2005, the Pel-Air logo was a realistic depiction of an airplane. After that year, the designers simplified it by adding only a small silhouette. While the airplane can still be identified by its distinctive outline, the lack of detail makes the image look more like a shadow rather than the airplane itself. The silhouette is colored dark blue, which is combined with wavy stripes at the top and bottom that act as speed lines. There are also green lines, which give the emblem a sense of freshness and novelty. Between these lines is the name of the airline, made in a non-standard, streamlined font.
The dark blue color evokes a sense of reliability and professionalism, which is quite appropriate for the airline. The green lines break the monotony of the blue color and give it a lively, modern touch. The unconventional, streamlined font for the airline’s name works well with the silhouette and wavy lines and reinforces the theme of speed and dynamism. The simplified, modern design makes the logo easily recognizable and adaptable to different platforms and reflects the company’s focus on aviation.
