Planu Unveils New Logo and Brand Identity

Planu Logo

Planu, a newly launched platform connecting people through social and cultural events, has introduced a brand identity centered around a modern and playful logo design. The platform aims to help users plan their social lives and stay connected to events in their communities by offering detailed event information in a user-friendly format. Its visual identity aligns with this mission.

The logo is a key part of the branding. The typeface is a smooth, rounded sans serif, giving it a modern, approachable look. The letters are simple yet bold, balancing functionality and friendliness. The clean lines reflect the app’s focus on user-centered design, making it accessible to many users. The absence of unnecessary decorations emphasizes clarity, mirroring the platform’s seamless event discovery and planning goal.

One of the standout features of the logo is the design of the letter “P,” which has a playful, curved stroke extending downward. This curve resembles a calendar mark, symbolizing event planning and organization. The roundness of the letter fits with the overall circular theme, connecting well with the platform’s focus on organizing social activities.

Planu Symbol

The vibrant purple color of the logo brings an energetic feel, often associated with creativity and imagination. This makes it an ideal choice for a platform that encourages users to explore new social experiences. This bold color helps the logo stand out on digital screens and print, strengthening its brand recognition.

The branding incorporates subtle elements like organic circular shapes representing scheduled activities and small squares symbolizing calendar days. These details link the visual identity to the app’s core functionality as a social planning tool, reinforcing its mission to make social engagement more accessible and fun.

This thoughtful design helps Planu stand out in the competitive social app market, ensuring the brand is user-friendly and easily recognizable.