Roblox Logo

Roblox LogoRoblox Logo PNG

The company’s emblem is similar to the constructor parts from which games are created. The Roblox logo contains tools that allow the player to become a participant in the process, realize his fantasies, and propose new plots.

Roblox: Brand overview

Roblox is an unusual online platform developed and published by Roblox Corporation. It allows users to create their own games and play other people’s games, and the list of genres is unlimited: it can be various obstacle courses, simulators, races, and much more. The owners of the entertainment service make a profit due to the fact that gamers buy virtual items, paying for them with their internal currency – Robux.

Meaning and History

Roblox Logo History

The entrepreneur David Bashutsky, who invented Roblox, once created an educational application called Interactive Physics. The animated laboratory allowed you to conduct experiments directly on the computer. Children loved this creative activity, so David developed a platform for constructing 3D games. At first, he chose the name GoBlocks, but then he changed his mind and gave it a new name – DynaBlocks. After a while, the service was renamed Roblox. This inconsistency was reflected in the logo, which changed almost every year.

What is Roblox?

Roblox is not just a video game. It is a “construction platform” for creating games using the Roblox Studios tool. The platform contains hundreds of virtual worlds with races, obstacle courses, arcades, and simulators developed by users. The owner of the project is Roblox Corporation.

2002 – 2003

GoBlocks Logo 2002-2003

David Bashutsky was going to name the game platform GoBlocks, so he prepared an emblem with this inscription in advance. On the right side was the word “alpha” written in lowercase letters. It indicated the version of the site. The phrase was divided into parts using different colors: the designers combined green “Go,” dark blue “Blocks,” and light blue “alpha” into one line.

2003 – 2004

DynaBlocks Logo 2003-2004

During beta testing, the GoBlocks platform was renamed. The new name – DynaBlocks – was fixed and passed to the next version of the platform. It was also retained in the logo, where each letter had a different color. The pink word “Beta” appeared after the big black dot.


Roblox Logo 2004

After launching the beta version of the site, the developers came to the conclusion that DynaBlocks was hard to remember and replaced it with Roblox. The emblem also looked different: the designers introduced the name of the new platform, removed the dot, and made the word “beta” blue. Multicolored letters remained, as it was the main feature of the entertainment portal. It presented Roblox as a paradise for fun and entertainment, where you need to use your imagination to play.

2004 – 2005

Roblox Logo 2004-2005

A few months after the first logo was created, a second one appeared with the same inscription but without the word “beta.” It used a completely new font: square white letters circled in dark red. A horizontal line was drawn above the first letter “o” to suggest how to pronounce the vowel sound.

2005 – 2006

Roblox Logo 2005-2006

In 2005, the platform was officially renamed Roblox. The brand name changed again, although the overall style remained the same. The letters acquired a blue-white scale, and the developers created a gradient transition between the two colors. Also, a brighter shade of red color was chosen, and the letters became capitalized and italicized.

2006 – 2009

Roblox Logo 2006-2009

In 2006, beta testing ended, and Roblox was officially launched. The site owners abandoned the idea of using a strict square font, so in the new version of the logo, the letters are jumping and uneven, as if drawn by hand. The inner part of the inscription became white, and the outline became unevenly thin.

2009 – 2010

After a slight redesign, the red color took on a darker shade. At first, this emblem was used only for merchandising, but later, it became the main emblem.

2010 – 2015

Roblox Logo 2010-2015

In 2010, the designers further darkened the outlines and added a subtle gradient. The 3D lettering represented Roblox at various events and was used in games until 2015.

2015 – 2017

Roblox Logo 2015-2017

In 2015, the logo designers abandoned the 3D design and reverted to a 2D version with dark red letters.

2017 – 2018

Roblox Logo 2017-2018

In early 2017, the multiplayer platform Roblox adopted a new logo with each letter standing alone. The letters “O” looked like large red squares with white mini squares in the middle. The letters “R,” “B,” “L,” and “X” were also red and matched the chosen style.

2018 – 2022

Roblox Logo 2018

In 2018, something happened that hasn’t happened since GoBlocks – the color red disappeared from the logo. The lettering became black for the first time, and that’s the only change the redesign brought.

2022 – today

Roblox Logo

The fact that Roblox was changing its logo became known back on August 23, 2022, thanks to a leak. It was officially announced three days later, at which point users learned that the symbol would be implemented into the online platform within a week. Overall, the sign is similar to the previous one in terms of color and style. The designers kept the original slant of the square letter “O,” which symbolizes movement and progress. At the same time, the letter itself, as before, resembles a building block.

To show the evolution of the game platform, the emblem developers decided to replace the Gill Sans Ultra Bold font with too wide lines with a more balanced Gotham – a bold font with serifs, with proportional intra-letter spaces and low contrast. At the same time, this is not the original version of the font but a modified one, as the designers wanted to reflect the Roblox concept.

Light glyphs embody modern aesthetics. This becomes clear even by the second letter “O,” which used to be square but now is round. This small nuance allowed us to focus on the first “O,” which is quadrangular. The slope has changed a bit: the logo developers have increased it, making it more pronounced.

Roblox Icon

Roblox Icon Logo History

Roblox app icons have always contained one letter from the logo. Until 2017, the letter “R” was used, as it was the most recognizable due to its unusual shape. It was then replaced by the first letter “O,” which looked like a large inverted square with a hole inside. Further evolution was reflected only in the color: a change from red to gray, black, and silver.

2004 – 2005

Roblox Icons Logo 2004-2005

The first icon was a stylized letter “R” in the form of a curved line with a pink and white gradient. It looked like an unfinished arrow pointing to the upper left corner. The center element was surrounded by a thick dark red band.

2005 – 2006

Roblox Icons Logo 2005-2006

With the release of the beta version of Roblox, a new icon started to be used. The letter “R” changed its shape: the designers stretched it vertically and tilted it slightly to the right. They rounded the corners, changed the thickness of the center line, and used a blue gradient instead of pink. The frame became bright red.

2006 – 2009

Roblox Icons Logo 2006-2009

In 2006, a badge that looked like a child’s drawing first appeared. The letter “R” was completely white, except for thin red outlines. Only jagged lines were used in the writing, as the asymmetrical shape created the effect of movement. For the same reason, the right leg was wider and longer than the left.

2009 – 2011

Roblox Icons Logo 2009-2011

The new icon is similar to the previous one, but some details are still different. The creators rounded some corners, changing the shape of the letter space and the thickness of the outlines. This version was used as an application icon and graphic symbol for Roblox Studio and Roblox Player.

2011 – 2015

Roblox Icons Logo 2011-2015

In 2011, the letter “R” was placed inside a burgundy circle with a scarlet border. The letter itself remained white. The main elements have a double-sided stroke, which makes the badge even more similar to a child’s drawing. The uneven stripes and rounded corners enhance the “childlike” feeling. Thanks to thin, light lines drawn along the edges of the letter “R” (left and top), the image seemed three-dimensional.


Roblox Icons Logo 2015

The designers changed the design of the pictogram by changing the size and shape of its components. As a result, the letter became visually flat, as there were no white reflections in it. And returned to its angularity, as in 2006-2009. At the same time, the “R” was enlarged. The shades of red-shifted to a darker palette.

2015 – 2017

Roblox Icons Logo 2015-2017

In 2015, Roblox returned to the old icon design. The round base with a circular frame disappeared, and the background and the interval between the letters became white again. The shape of the letter was slightly changed: the developers rounded the corners and shortened the right foot so that it was almost equal to the left one.

2017 – 2018

Roblox Icons Logo 2017-2018

After the rebranding of the multiplayer platform, the application icon underwent a revolutionary change. The place of the traditional letter “R” was taken by the letter “O,” not the usual one, but in the form of a falling rhombus with a hole inside. The main part was red, so the small white rhombus in the center looked contrasting. This letter “O” was borrowed from the Roblox logo, where it was the second in a row.

2018 – 2019

Roblox Icon Logo 2018

In 2018, the badge had new versions: white, black, and gray. Until 2019, the colorful graphic symbol also depicted two running men.

2019 – 2022

Roblox Icon Logo 2019

The current version contains a silver letter “O” with a gradient. It stands on the edge as before, but now its place is taken by a black square. This icon can be found on social networks and in the app. And Roblox Player uses a diamond-shaped letter “O” on a white background. It seems volumetric due to black and gray shadows.

2022 – today

Roblox Icon Logo 2022

Roblox Corporation 2022 updated not only the logo but also the icon of its application. Now, the icon of one of the largest gaming platforms has a square with a predominance of gray color. Only a small corner at the top remained white, and the gradient was retained. Shadows also remained in place, although in the current version, they are more even and pronounced. The designers decided not to change the legendary gradient, as it is the main thing in the Roblox visual identity system.

Roblox: Interesting Facts

Roblox is an online place where people can play and make their games. It was started in 2006 by David Baszucki and Erik Cassel. What’s special about Roblox is that anyone can create games for others.

  1. Beginning and Growth: Roblox started in 2006, but the idea began in 2004. Now, it’s huge, and many people play games there monthly.
  2. Making Your Own Games: People who play Roblox can also create games with Roblox Studio, a tool for building all sorts of games.
  3. Robux: In Roblox, there’s something called Robux. It’s like Roblox money. You can use it to buy games and other fun stuff. People who make games can also make Robux; for some, it’s a way to earn real money.
  4. Who Plays Roblox: Many kids and teens play Roblox, but people of all ages enjoy it. There’s something for everyone.
  5. Learning with Roblox: In addition to playing, Roblox is also used in schools to help teach things like programming and making games. It’s a fun way to learn new skills.
  6. Roblox Corporation: In 2021, the company that makes Roblox started selling its shares on the New York Stock Exchange. This was a big deal because it showed how successful Roblox has become.
  7. Worldwide Fun: Roblox is available in many languages, so people worldwide can play it. This means there are many different kinds of games and communities.
  8. Safety First: Roblox tries hard to keep the place safe, especially since many players are kids. They have rules and tools to help keep everyone safe while they play.
  9. Events: Every year, Roblox has special events to celebrate the people who make games. It’s a way to show off how creative everyone is.
  10. Cool Partnerships: Roblox collaborates with big brands and musicians to create unique games and events. These include fashion brands and virtual concerts, which are fun and different.

Roblox is more than just games; it’s about making games, playing with friends, and learning new things. It keeps growing and changing, just like the people who play it.

Aesthetic Roblox Logo

Aesthetic Roblox Logo

Aesthetics is a separate trend on the Roblox platform, bringing together fans of youth style at the intersection of glamor and Tumblr. We are talking about girls of primary school age. They create identical profiles and like to use the word “aesthetics” when talking about cute things. There are entire tutorials online (on blogs and YouTube) on how to create an aesthetically pleasing account.

When and why this trend emerged is unknown. However, it has become very popular among kids who play and socialize with Roblox. It is based on the culture of fashion and mass consumption. For supporters of aestheticism, external shiny luxury is important – all that on which the worldview of glamor is based.

Separate groups of aesthetic items and clothing have been created for such users. These can be purchased with Robux virtual currency to give the avatar a cute look. Matching faces, heads, and animation sets are also sold. These outfits and accessories are important because they are the reason why Aesthetics supporters recognize each other. They all look the same: their avatars are slim, with beautiful faces and fashionable styles. Recently, there has been an increase in insulting other players for their characters not conforming to fashion styles.

Aesthetic Roblox fans have come up with nicknames for themselves that they consider aesthetic. For example, AestheticArii or LuxvelyRoses. There are even username generators that allow you to make combinations of themed words. The same goes for group names. They often refer to angels, glitter, flowers, and other glamor-related terms.

Players use “aesthetic” quotes with deep meaning when filling out their profiles to show their mysteriousness or romanticism. Most often, it is something philosophical about feelings and relationships. Users design the text with unusual Barbie-style fonts and decorate it with cute emoticons.

Aesthetic Roblox Symbol

Another component is the selection of beautiful themes that also help in creating an aesthetically pleasing profile. We are talking about photos of beautifully dressed avatars. Thus, Aesthetic Roblox is not just a fashion trend. It is a brand that represents an entire branch of the gaming industry. Individual users (owners of virtual clothing stores) and online platforms earn good money on it because beauty requires sacrifice, and in this case – money. Children pay for things that are considered “aesthetically pleasing,” after which sellers convert Robux coins into real currency.

However, the brand is not fully developed. It has no visual identity, so players have a lot of room for creativity. They can choose any nicknames, avatars, clothes, or badges – as long as they are aesthetically appealing.

Fashion enthusiasts have come up with many unofficial Roblox logos. They imitate the main icon of the application, which looks like a square letter “O” in the lower right corner. In the original symbol has a gray color, but fans of aesthetics were not satisfied with this: they wanted to paint it in different colors and ornaments.

As a result, there were versions with a pink “O” (or white on a pink background). And they can be monochrome and spotty – with the so-called “strawberry cow” pattern. In addition, purple and blue emblems are popular among connoisseurs of beauty. There are variants with shadows, bold black contours, and gradients.

Since the Aesthetic Roblox brand is a fashion trend without certain rules, it has no regulated fonts. The color scheme also depends on the preferences of the users themselves. Most often, they choose pink, blue, and nude shades.

Font and Colors

Roblox Emblem

The Roblox trademark only seems simple – there is a hidden subtext in it. The oblique letter “O” symbolizes fantasy without boundaries and limitations. This is a game element that hints at the specifics of the site.

The latest version of the logo uses a modified Gill Sans Ultra Bold font. The designers changed the letters slightly, making the “O” square. A little later, a free Roblox-2017 font was developed based on the lettering.

Most of the logo’s palette contained red color, but now all the letters became black. The white color remained only as a background.

Roblox color codes

BlackHex color:#000000
RGB:0 0 0
CMYK:0 0 0 100
Pantone:PMS Process Black C


What was the original Roblox logo?

The first Roblox logo appeared when the platform was called GoBlocks; accordingly, it contained the appropriate lettering, complete with the word alpha. The phrase consisted of one line. Each fragment had its own color: green for Go, blue for Blocks, turquoise for Alpha.

Why the Roblox logo is GRAY?

The main variant of the Roblox logo is not gray but black. The developers of the online platform abandoned the red color to make the brand less visible and put it in the background. Thus, they wanted to show that the Roblox trading platform is less important than its users.

Why did Roblox change their logo?

The designers changed the color of the ROBLOX lettering from red to black to make it easier to perceive the brand. In their opinion, the too-bright and aggressive logo of the platform demonstrated dominance, while the real “stars of the show” should be the content creators.