RugsUSA Logo PNG
The RugsUSA logo embodies comfort, quality, and style, reflecting the company’s commitment to offering a variety of rugs and home products that help create a cozy and aesthetically pleasing space. The design emphasizes a dedication to high standards and attention to detail, providing customers access to items that can seamlessly complement any interior and make a home more comfortable and inviting.
RugsUSA: Brand overview
Founded in 1998 by Koorosh Yaraghi, RugsUSA originated as an independent online organization primarily selling rugs in New Jersey. With the advent of the 21st century, the company has spread its wings by introducing a variety of rug designs that include contemporary trends, classic charm, transitional, and shag and outdoor rugs. Beyond floor decoration, RugsUSA began to look at rugs as decorative elements.
In 2010, the company cemented its reputation as the leading online destination for rug lovers in the United States. A staggering collection of over 100,000 rugs, complemented by customer-friendly services such as free shipping and month-to-month returns, set RugsUSA apart.
In the years that followed, RugsUSA reached unprecedented heights. The company has established warehouses and distribution centers throughout the United States, ensuring prompt deliveries. The range of products offered further expanded to more than 200,000 rug options.
Today, RugsUSA’s influence extends beyond the United States to customers in more than 100 countries. The visionary leadership of the company’s founder, Koorosh Yaraghi, has been instrumental in building the brand’s reputation for a broad assortment, competitive pricing, and impeccable customer service. Staying true to its roots, RugsUSA operates independently, and its nerve center remains in New Jersey.
Meaning and History
What is RugsUSA?
This is the largest online retailer of rugs and flooring in the U.S., offering an impressive selection of over 100,000 patterns suitable for any interior. The store specializes in various rugs, including items for newborns, outdoor rugs, and decorative mats, with designs ranging from modern geometric patterns to traditional Persian motifs. Direct partnerships with manufacturers and an in-house product line enable the store to offer high-quality rugs at competitive prices. The website features various sizes and shapes of rugs made from cotton, wool, synthetics, jute, and sisal materials. To assist with selection, the store also provides tools to visualize the item in an interior and access detailed information on each product’s specifications.
1998 – 2003
2003 – 2007
2007 – 2014
2014 – 2019
2019 – today
The RugsUSA logo is simple and straightforward. It features only the company name, clearly explaining the brand’s essence. The minimalist approach creates a sense of confidence and reliability.
The bold font has clean lines and slightly rounded edges, making the letters softer and more visually appealing. The words “Rugs” and “USA” differ in thickness. The first word appears lighter, conveying a sense of choice, while the second is thicker, emphasizing stability and strength.
The letters in “USA” are connected, creating a sense of unity and reinforcing the feeling of reliability. This simple detail makes the logo distinctive without overloading it with elements.
The rich blue color evokes trust, quality, and comfort—an ideal fit for a brand specializing in home goods.
The word “Rugs” highlights the specialization, while “USA” underscores the origin and quality associated with American standards.
The entire design focuses on simplicity and usability. The emblem does not distract from the main message, evoking clarity and trust.
