Safari Logo

Safari LogoSafari Logo PNG

Safari: Brand overview

Founded: January 7, 2003
Founder: Apple Inc.
Headquarters:
United States
Website: apple.com
Logo downloads:
Safari is a partially open-source graphical web browser based on WebKit. Its developer is Apple. She first released a digital product for the Mac system, so in 2003 there was a version for Mac OS X Panther. Then it was adapted to the operating systems of other devices: iPod touch, iPhone, and iPhone OS 1. This happened in 2007. From 2007 to 2012, it was also available for Windows. The browser is currently supported on multiple platforms, including iPadOS, iOS, and macOS. The two most recent versions (14th in a row) were launched in 2020: one stationary – for macOS Big Sur, the other mobile – for iOS. Their advantage is that they are twice as efficient as Google Chrome: faster and consume less energy.

Meaning and History

Safari Logo History

Before getting the name Safari, the web browser was known as Freedom, Alexander, and iBrowse. But these were temporary options used within the development team. The current name came to him when the beta version for Mac OS X was released. The presentation took place in January 2003 at Macworld in San Francisco. This was followed by several more unofficial and official series until the utility under the original number 0.1 began to operate in the summer of the same year.

Steve Jobs supervised the work. The basis for the digital novelty was the KHTML rendering engine known as WebKit. Starting with Mac OS X version 10.3, the enhanced browser has been included by default. The predecessor Safari (Internet Explorer) migrated to the category of alternative. Its main search engine became Google, additional ones – DuckDuckGo, Yahoo, and Bing.

The speed and convenience of web surfing on Safari is because the received data is stored not in the browser but on an external platform called iCloud, synchronized with the system. It also has safe browsing and pop-up protection features. In addition, there is an additional Javascript blocker extension that is switchable in the settings. In 2005, Apple partially opened the code, and until that time, access was only allowed to the WebCore and JavaScript Core libraries.

According to May 2021, this web browser is in second place in popularity, behind Chrome. That is, his logo has received universal fame. It exists in six modifications, the first of which appeared simultaneously with the release of Safari.

2003 – 2014

Safari macOS Logo 2003-2014

Already at the debut of the logo, the compass became its key detail. It was presented realistically and had a three-dimensional image with a wide silver-metal frame. Glare and reflections were present on the surface, creating a smooth gloss effect on the frame and glass. The compass was tilted to the left while the needle was pointing to the right. The hidden idea is that no matter how users deviate from the right course, the system will still recognize and find the right direction (information). The logo has been used on many devices, from Mac OS X Panther to Mavericks.

2014 – today

Safari macOS Logo 2014-present

Apple has introduced a new style of corporate browser identity reminiscent of the iOS 7 platform design. The logo has lost its realism – it has become simpler and more convenient for advertising on print media. But it does not depict the compass itself, but its dial from the upper angle, from the front side. The arrow’s slope and its direction remain the same: it points to the northeast under a small degree. But the developers removed the letter designations of the cardinal points, leaving only the gradation in the form of strokes of different lengths. There is also a barely noticeable edging frame and a line in the middle of the arrow, dividing it into two parts and turning it into three-dimensional. The icon is used on macOS Catalina and earlier versions of the system.

2020 – today

Safari macOS Logo 2020-present

After the logo update, the compass has a background – a light gray square with rounded corners. The gradient disappeared from the dial, and the hand became slightly thinner.

2007 – 2013

Safari iOS Logo 2007-2013

When the Safari browser was launched for this operating system, the logo was square. It was a compass with rounded corners and circular markings in the form of fine gradations and directions of the cardinal points. For this, almost dotted short strokes and serif capital letters were used. Each sign was in a dark blue circle. The background of the dial was a map of the world depicting the Americas. The arrows pointed northeast. This option was intended for iPhone OS 1 and iOS up to version 6.

2013 – 2017

Safari iOS Logo 2013-2017

As a result of the update, the logo looks simpler. The developers removed the square background, map, letter symbols, decorative elements from the center and focused only on the dial. The compass has a 2D design with an emphasis on the red and white arrows. In addition, the tones around the circle have disappeared, and a blue gradient has been added. This symbology was used on iOS from version 7 to version 10 inclusive.

2017 – today

Safari iOS Logo 2017-present

After the release of iOS 11, it received a web browser with a new logo. But the changes were minor. The designers removed the white background with a gray square frame, reduced the ends of the arrow, shifted it slightly to the left, and converted the colors to a pastel spectrum.

Font and Colors of the Emblem

Safari Emblem

Safari symbology was originally associated with the theme of accurate, simple, and fast orientation in space (in this case, on the web). To show this, the authors chose a compass image that is understandable to everyone for the logo. It has several elements to focus on, which the designers did. They especially highlighted the arrow, removing the geographic designations of the cardinal points from the drawn dial. This technique is used intentionally since the Internet focuses on other tags that are the same for everyone, regardless of the location of the countries. But the developers still kept the circle of small strokes – it unifies users and does not distinguish them.

Safari Symbol

The lettering on the compass uses the classic typography that used to be used on real dials in the past. The signs are straight, with serifs and bulges.

The corporate palette is also connected with the spatial theme; therefore, blue prevails – the color of the sky and water. Also in use are white (strokes, letters, part of the arrow), red (half of the arrow), gray (background, frame).

Safari color codes

Blue Hex color: #006cff
RGB: 0 108 255
CMYK: 100 58 0 0
Pantone: PMS 2728 C
Picton Blue Hex color: #0fb5ee
RGB: 15 181 238
CMYK: 94 24 0 7
Pantone: PMS 312 C
Vivid Sky Blue Hex color: #00d3f9
RGB: 0 211 249
CMYK: 100 15 0 2
Pantone: PMS 3125 C
Grapefruit Red Hex color: #ff5251
RGB: 255 82 81
CMYK: 0 68 68 0
Pantone: PMS Warm Red C
Venetian Red Hex color: #cc1111
RGB: 204 17 17
CMYK: 0 92 92 20
Pantone: PMS 187 C
Quick Silver Hex color: #9f9f9f
RGB: 159 159 159
CMYK: 0 0 0 38
Pantone: PMS 422 C