SharafDG Logo PNG
The SharafDG logo symbolizes innovation, reliability, and diversity, reflecting the company’s goal to be a leading player in electronics and home appliances retail. The design emphasizes high quality and cutting-edge technologies, offering customers a wide range of modern and dependable products. The company is focused on providing excellent service and convenience in shopping.
SharafDG: Brand overview
In 2005, in the bustling center of Dubai, United Arab Emirates, Nilesh Khalkho brought the concept of Sharaf DG to life. This electronics retailer opened a grand 15,000 square-foot store in Dubai’s BurJuman Centre, pioneering the UAE’s “big box” style of retailing.
Not stopping there, Sharaf DG opened another branch in Deira City Center, Dubai, in 2007. The company rapidly expanded its territory, and by 2010, there were already ten retail outlets in the Emirates. At the same time, Sharaf DG expanded its product offering to include home appliances.
In 2013, Sharaf DG expanded beyond the UAE and opened a store in Bahrain. In the following years, this marked the beginning of the brand’s presence in Egypt and Oman. The company now has more than 30 outlets in the UAE, Bahrain, Egypt, and Oman, with some Sharaf DG stores exceeding 50,000 square feet.
While the company started out as an electronics retailer, today, its shelves are stocked with products ranging from IT and mobile devices to cosmetics, toys, sports equipment, and much more. The brand aims to dominate the electronics and home appliances sector in the MENA region, aided by competitive pricing and active collaborations with other brands. While Sharaf DG continues to expand its presence in physical and digital stores, the company’s core operations remain in Dubai under the leadership of visionary Nilesh Khalkho.
Meaning and History
What is SharafDG?
Sharaf DG, headquartered in Dubai, United Arab Emirates, has made its mark in the electronics retail industry since 2005. Under the leadership of Mr. Nilesh Khalkho, Sharaf DG has grown into a renowned brand with over 80 stores across the Middle East and North Africa. The company caters to numerous electronics needs, offering everything from TVs and smartphones to laptops, cameras, home appliances, and value-added warranty and installation services.
2005 – today
The Sharaf DG logo consists of two main elements: a circle and the company name. The text is rendered in light blue, contrasting with the warm yellow background, making it easy to read and appealing. The word “Sharaf” is positioned in the upper line of the emblem and is written in bold serif font. The letters are curved and elegant, with thin and expressive lines, giving a refined appearance.
The abbreviation “DG” is in the lower line. The designers made the letters visually similar by adding matching curves and a small rectangle, enhancing their resemblance. The text is placed inside a circle with an even fill, divided into light and dark sections.
The light blue text on the yellow circle background is easy to read and catches the eye. The division of the circle into light and dark parts adds visual dynamics and draws the viewer’s attention to the logo. The small rectangle in the “DG” letters is an interesting detail that creates a sense of friendship and unity between these letters, reinforcing the brand’s sense of cohesion.
