Snapfish Logo PNG
The Snapfish logo reflects creativity, memories, and personalization, emphasizing the company’s commitment to helping people preserve and share important moments through photo products. The design highlights the creativity and joy of creating personalized photo albums, calendars, and other items. The company focuses on providing customers with convenient and high-quality solutions for preserving their memories in a physical format.
Snapfish: Brand overview
Snapfish was founded in 1999 in San Francisco, California, a technology-driven city, and was the innovative brainchild of digital photography giant Shutterfly. Aiming to revolutionize digital photography, Snapfish sought to offer a simple digital environment where users could archive, share, and print their cherished memories.
In 2000, Snapfish launched its website, which, within a year, allowed users to seamlessly upload and store their photos online and share them with loved ones. Some of Snapfish’s distinguishing features include unlimited photo storage space and the ability to purchase premium prints and unique photography gifts.
With the advent of the digital age, Snapfish has partnered with well-known brands such as Kodak, among others. This alliance simplified the process of uploading pictures directly from digital cameras. By 2004, the Snapfish platform had become one of the most popular services, with over 10 million photo enthusiasts producing 30-40 million photo prints per month.
2005 was a watershed year for Snapfish when it became part of the portfolio of District Photo, which later took over the Shutterfly brand. With the winds of change, Snapfish further diversified its offerings into custom photo books and personalized greeting cards.
As one of the leaders in photo printing services in the U.S., the company independently serves a vast customer base, touching the lives of more than 50 million people around the world. In a tribute to its roots, its base of operations remains in San Francisco, California.
Meaning and History
What is Snapfish?
Snapfish, a revolutionary online photo-sharing and printing service, was founded in 1999 by Rajil Kapoor, Bala Parthasarathi, Suneet Wadhwa, and Sripati Acharya. Originally called “Project Skytalk,” Snapfish was designed to change the way people communicate by allowing them to turn everyday photos into treasured keepsakes.
1999 – 2011
2011 – 2015
2015 – today
The Snapfish logo skillfully combines the platform’s name with an image of a small fish. This fish is designed in a simple form, composed of several geometric shapes: a triangle, an arc, a circle, and an ellipse. The website’s name is to the right of the image, written in a smooth, sans-serif font. The well-chosen angles and curves create a pleasant impression, and the optimal spacing between the characters ensures good readability. The glyphs are highlighted in gray, bold, and mostly lowercase.
The fish looks very cute, giving the impression that the platform is interesting and friendly. The simple shapes make the fish easily recognizable, even at a glance. The gray letters give the emblem a modern, unobtrusive appearance, allowing the focus to remain on the fish image and the website name. Overall, the visual mark appears balanced and easy to read, highlighting the platform’s convenience and simplicity.
