Meta Logos and Brands
Facebook’s renaming to Meta Platforms in October 2021 marked the largest corporate rebranding in the technology industry’s history. The infinity symbol, transformed into a three-dimensional Möbius strip, replaced the blue “f” at the parent company level. The “Meta” section is dedicated to the visual identity of Mark Zuckerberg’s corporation, which manages Facebook, Instagram, WhatsApp, Threads, and the Reality Labs division, which includes Quest headsets. The rebranding focused on the metaverse and virtual reality, though the company’s main revenue still comes from advertising on social networks. This category examines how a single brand unifies a diverse portfolio of products and reaches a combined audience of over 3 billion users.