TRW Logo PNG
The TRW logo embodies dynamism, clearly visible in its vibrant red color, associated with passion, energy, and intense emotions. A broad white stripe intersects the letters, amplifying the impression of movement. This stripe visually connects all logos, although it fragments “T” and “W.” The inclined bold font also represents speed. All of these design elements align with the company’s business sector, which manufactures automotive components.
The dynamic red color reflects the brand’s passion, energy, and drive. It symbolizes the firm’s dedication to vibrant innovation and commitment to energetic progress within the automotive industry.
The white stripe running through the letters is interpreted as a metaphor for the company’s continuous trajectory in its field. It embodies the forward motion, the progressive drive, and the continuous journey of improvement and advancement. Even though it splits “T” and “W,” this feature enhances visual interest and signifies the company’s disruptive, boundary-pushing nature.
The bold, slanted font, synonymous with speed and forward movement, reflects the brand’s fast-paced environment and commitment to keeping up with the ever-changing trends and demands of the automotive industry. The inclination of the letters suggests a forward-leaning attitude, demonstrating the brand’s vision for the future.
TRW: Brand overview
| Founded: | 1901 – 2002 |
| Founder: | David Kurtz |
| Headquarters: |
Euclid, Ohio / Lyndhurst, Ohio, United States |
Known for supplying crucial components and systems, TRW catered to both the automotive and aerospace sectors. Its automotive product line encompassed steering wheels, airbags, seatbelts, braking systems, engine parts, and chassis components, all catering to auto manufacturers. The company’s prominence in the aerospace sector was also significant, being a leading supplier of spacecraft and satellite components, propulsion systems, and various military aerospace technologies.
At its zenith, TRW operated more than 200 facilities in approximately 30 countries and had a workforce of around 70,000 employees by the late 1990s. The company made notable strides in introducing key safety systems, including airbags, antilock brakes, and groundbreaking space technologies.
The early 2000s marked a period of financial instability for TRW, with rising costs and mounting debts prompting the sale or spinoff of many of its divisions. Northrop Grumman stepped in, acquiring the remaining aerospace and auto parts businesses. TRW Automotive, another division, was later sold to The Blackstone Group and has continued to operate independently.
Though the TRW name has gradually faded, the legacy of its significant contributions to the automotive and aerospace industries lives on through its successor companies.
Meaning and History
What is TRW?
TRW Automotive Holdings Corp., established in 1901 by David Kurtz, has been a significant automotive sector player for over a century. Originally headquartered in Livonia, Michigan, the company underwent a transformative period in 2002 when Northrop Grumman sold its automotive division to the Blackstone Group. Known for its exceptional services to Original Equipment Manufacturers (OEMs) and aftermarkets, TRW continues to lead in pioneering automotive systems, modules, and components worldwide.
1958 – 1965
1965 – 1985
1985 – 2002
TRW color codes
| Cadmium Red | Hex color: | #e3001e |
|---|---|---|
| RGB: | 227 0 30 | |
| CMYK: | 0 100 87 11 | |
| Pantone: | PMS Bright C |
