Verisign Logo

Verisign LogoVerisign Logo PNG

Balance, sustainability, reliability, protection – all these qualities are embedded in the logo of Verisign, the American company that manages the domain registry and ensures website security. Therefore, Verisign’s logo looks serious and represents inspiring confidence in potential customers.

Verisign: Brand overview

Founded: April 12, 1995
Founder: James Bidzos
Headquarters:
Reston, Virginia, U.S.
Website: verisign.com

Verisign was founded in the USA and is now based in Reston, Virginia. American businessman Jim Bidzos created it in 1995. At first, she was engaged in providing digital certificates until Symantec Corporation bought out this business. Verisign’s services expanded in 2000 with the acquisition of Network Solutions, the registry operator for .org, .net, and .com domains. The parent company opened a domain name registration division but sold it three years later and retained only the rights to manage and distribute domain name databases.

Since its inception as a division of RSA Security, Verisign has gradually moved beyond certification services. It now serves as an online clearinghouse, which means it is the registry operator for several top-level domains. In addition, she is responsible for the control of two name servers in the root zone – “A” and “J.”

Meaning and History

VeriSign Logo History

What is Verisign?

Verisign Inc. is a company that operates the registry for several popular domains, including .net and .com. It also provides online security services and keeps websites protected at all times with daily malware scans.

But the activities of the company are not limited to this. It also keeps websites secure by verifying the identity of their owners, the absence of malware, and the ownership of the domain name. If everything is in order, then the web resource receives a special sign known as the VeriSign Trust Seal. Its main element is a black checkmark that breaks down into “pixels.” The same symbol was used in the first Verisign emblem. But in 2012, the concept of the logo changed – the checkmark was replaced by a geometric design of a rhombus and a trapezoid inside a blue circle.

1995 – 2012

Verisign Logo 1995

Verisign was created as a division of RSA Security and, until 2000, was mainly engaged in issuing digital certificates – electronic documents confirming the authenticity of public keys for user authentication. Accordingly, the checkmark, which was part of its first logo, symbolized trust and proven security. She replaced the first letter in the brand name and looked unusual: her right side on top was broken into “pixels.” The line going up, closer to the end, dissolved in space, and among the black and white “pixels,” three microscopic dark pink squares were hidden.

Immediately after the checkmark was three black letters: “e,” “r,” and “i” in lowercase. The second part of the name – “Sign” – began with a capital “S” and was dark pink. The lettering used a high-contrast font with long, thin serifs called New Baskerville Roman. Its closest analog is New Athena Unicode Font.

Over time, the company began to provide services for checking online security. So her check mark, which mimics the letter “V,” turned into a trust seal, confirming the site’s reliability. Placing this sign on the pages increased traffic to web resources and significantly increased sales when it came to online stores.

2012 – today

Verisign Logo

In 2010, the digital certificate verification business was sold, prompting Verisign’s visual identity change. The new logo appeared in 2012. Unlike the previous one, it is divided into two parts: the emblem and the word mark. The top half shows a blue circle with an annular border. It has a gradient – a transition from light gray to dark gray. Inside is a white symbol, which consists of an isosceles trapezoid placed at an acute angle, and a rhombus adjacent to the trapezoid on the right side. Together, these two shapes form a “V” with a triangular cut.

Directly below the graphic sign is the brand name. Now it is completely gray; all letters are converted to uppercase and written in a standard bold sans-serif font. The clear symmetry of the glyphs corresponds to the geometric shape of the elements above the word “VERISIGN.”

Font and Colors

VeriSign Emblem

The current Verisign symbol resembles the letter “V.” However, attentive users have noticed that this “V” looks almost the same as the sign of the Indian financial institution Axis Bank Limited because it also contains a trapezoid and a rhombus. The emblem of the American company consists of the same elements but is mirrored. By the way, the inverted and elongated rhombus is similar to a similar element from the famous Mitsubishi Motors logo. But the first checkmark emblem was unique – upon seeing it, users immediately recognized the Verisign brand, because it was used as a seal of trust on trusted websites.

If the logo had an elegant inscription made with the New Baskerville Roman typeface in the past, now the company’s name would look more strict and serious. The designers chose a grotesque style for it, which has many analogs: for example, Craft Gothic Bold by FontSite Inc., Gothic 725 Black by Tilde, Rutan Bold by The Northern Block, or Sequel Sans Head Semi Bold by OGJ Type Design. They all belong to the category of geometric sans-serif fonts and have low contrast; that is, the main and additional strokes in the composition of the letters are almost the same in thickness.

VeriSign Symbol

The word “VERISIGN” is fully uppercase, which is another difference from the previous logo. All glyphs are now grey, although they used to be black and dark pink. The emblem, located a little higher, has a much more varied color scheme. The circle is uniformly colored dark blue, while its border has a gradient from light gray on the right side to dark gray on the bottom left. Against this background, a white symbol stands out well – a stylized letter “V.”

Verisign color codes

Granite Gray Hex color: #656263
RGB: 101 98 99
CMYK: 0 3 2 60
Pantone: PMS Cool Gray 10 C
Spanish Gray Hex color: #929091
RGB: 146 144 145
CMYK: 0 1 1 43
Pantone: PMS 877 C
Quick Silver Hex color: #a3a1a1
RGB: 163 161 161
CMYK: 0 1 1 36
Pantone: PMS 422 C
Gainsboro Hex color: #dedede
RGB: 222 222 222
CMYK: 0 0 0 13
Pantone: PMS Cool Gray 1 C
Dark Cerulean Hex color: #0f4275
RGB: 15 66 117
CMYK: 87 44 0 54
Pantone: PMS 541 C
Classic Blue Hex color: #0d457c
RGB: 13 69 124
CMYK: 90 44 0 51
Pantone: PMS 541 C