YouTube TV Logo

YouTube TV LogoYouTube TV Logo PNG

The YouTube TV logo demonstrates that the platform is part of a larger family of YouTube apps. The symbols of the emblem contain a call to sit in front of the screen, press the “Start” button and learn something new and interesting.

YouTube TV: Brand overview

Founded:February 28, 2017
Founder:YouTube (Google)
Headquarters:
San Bruno, California, U.S.
Website:tv.youtube.com
YouTube TV is part of the family of multi-platform applications along with other YouTube products: Kids, Music, Gaming, and Red. It distributes television content in the form of streaming media. The service was launched in 2017 and is owned by technology company Google, which is part of the multinational conglomerate Alphabet Inc.

Meaning and History

YouTube TV Logo History

All of YouTube’s subsidiary brands share a common logo built from two elements: a black lettering and a large red play button. Original design by Hurley. He served as CEO of the company but took responsibility for its identity. Inspired by the vibrant creativity of Walt Disney, the artist depicted the screen, making it red and rectangular. This is how Hurley played on the slang word “Tube,” meaning a CRT TV.

What is YouTube TV?

YouTube TV is a streaming TV service from the United States that offers live and video on demand. Its structure includes over 85 TV networks.

March-August 2017

YouTube TV Logo March-August 2017

For four months after its launch, YouTube TV used a three-part logo. On the left was the first part – the black word “You.” A red rectangle occupied the middle with rounded sides, inside which was a white inscription “Tube.” And on the right, after the indentation, were the letters “TV.”

August 2017 – today

YouTube TV Logo August 2017-present

In 2017, YouTube undertook the largest redesign ever. She moved the word “Tube” outside the geometric shape to stylize it like a video playback icon. The changes were reflected in the logos of all subsidiary brands, including YouTube TV. The service name is now written to the icon’s right, which consists of a red rectangle with a white triangle in the center.

The decision to change the design was made collectively. The owners were afraid to abruptly deviate from the old concept so that the company would not lose recognition, so they made minimal changes to the logo. So this is more of an evolution than a revolution.

YouTube TV: Interesting Facts

YouTube TV, started in April 2017, is Google’s streaming TV service that combines live TV, on-demand video, and a cloud-based DVR from over 85 networks. It’s part of YouTube’s move towards subscription services, offering a modern alternative to traditional TV subscriptions.

  1. Wide Range of Channels: YouTube TV has a variety of channels, including news, sports, and entertainment from networks like ABC, CBS, NBC, and ESPN, catering to all sorts of viewers.
  2. Unlimited Cloud DVR: A highlight is its cloud DVR, which has no storage limits. You can record as much as you want and keep it for up to nine months.
  3. Family-Friendly: Up to six people can have their account with personalized recommendations and DVR. You can stream on three devices at once per account.
  4. Voice Control and Compatibility: It works with Google Assistant and many devices, such as smart TVs and gaming consoles, allowing easy, voice-controlled access.
  5. Local Content: Offers local news and sports in most areas, so you don’t miss out on community and live events.
  6. On-Demand Library: Many on-demand shows and movies exist besides live TV.
  7. Widespread Availability: It started in a few places but is now accessible to over 99.5% of U.S. households, showing its quick growth.
  8. 4K Plus Package: For those wanting high-quality streaming, there’s a 4K Plus add-on with 4K content, offline downloads, and unlimited home streams.
  9. Sports Plus Package: Sports fans can get more with the Sports Plus package, including channels like NFL RedZone and Fox Soccer Plus.
  10. For Cord Cutters: YouTube TV offers competitive prices and flexible viewing options for those ditching traditional TV for streaming.

YouTube TV offers live TV, a user-friendly DVR, and compatibility with various devices. It marks a significant step in the evolution of TV viewing towards streaming.

Font and Colors

YouTube TV Emblem

Art director Christopher Bettig was one of the developers of the new icon for YouTube services. At first, he was going to play interestingly with the letter “Y,” but then he changed his mind and presented the classic design in a new interpretation. This turned out to be a good decision for the YouTube TV brand. The red rectangle, which is used to symbolize the CRT screen, has acquired an additional meaning. It now stands for a video play button, which is logically related to a streaming TV service.

All YouTube product logos must include the wordmark to the right. TV service is no exception. Its name is written in the company’s corporate font, which appeared in 2005. True, in 2017, the designers slightly changed the letters’ style, giving them a more modern look. The typography is based on a typeface designed according to the VHS standards and classic television era.

YouTube TV Symbol

The font is grotesque, vertically elongated. Its closest counterparts are ParaType’s Reforma Grotesk Demi and Mint Type’s Opinion Pro Extra Condensed Bold. Black lettering (# 282828) is combined with a classic white background (#FFFFFF). The only bright spot in the YouTube TV logo is the red rectangle (# FF0000). The designers chose the hue from the RGB color model used in televisions and monitors to connect it with the television theme.

YouTube TV color codes

RedHex color:#ff0000
RGB:255 0 0
CMYK:0 100 100 0
Pantone:PMS Bright Red C
Dark CharcoalHex color:#282828
RGB:40 40 40
CMYK:0 0 0 84
Pantone:PMS 426 C

Does YouTube TV have logo?

Yes, YouTube has its logo. It consists of a black service name and a red launch button on the left.

When was the YouTube logo a TV?

The TV-shaped element was originally present in the YouTube logo. It appeared simultaneously with the launch of the service and was first used in 2005.

What channels are on YouTube TV?

There are 85 thematic channels on YouTube TV: news, sports, entertainment, family, popular science, and many others.

How do you get YouTube on your TV?

1. Launch the YouTube app on your Smart TV. 2. Open the settings. 3. Find the item “Connect manually” at the bottom, after which a blue code will light up on the screen. 4. Enter the code on your tablet or smartphone and follow the further instructions.