2NE1 Logo

2NE1 Logo2NE1 Logo PNG

2NE1: Brand overview

Formed in 2009 in the heart of South Korea by YG Entertainment, the female music quartet 2NE1 has become a fusion of talent, creativity, and fashion trends. Composed of CL, Minzy, Dara, and Bom, they quickly gained popularity and became an international musical force. Their exciting music, unique style, and unrivaled charisma have left an indelible mark on the music world.

Before going public, 2NE1 gave fans a glimpse into their meticulous preparation process and daily life through their reality series “2NE1TV.” This behind-the-scenes look caused a stir and increased anticipation for their official entry into the music industry.

The group 2NE1 appeared on the music scene in May 2009 with their debut single, “Fire.” The incendiary song soon rose to the top of the Korean music charts. The subsequent release of an EP of the same name confirmed their entry into the music industry and cemented their status as emerging stars.

Over the years, the group’s popularity grew, with songs and albums topping the charts, including the unforgettable “I Am the Best” and “Crush.” Gaining recognition for their bold fashion and innovative music videos, the group took their place as one of the most memorable K-pop groups in history.

Their fame was not limited to South Korea. They have headlined major events such as the Mnet Asian Music Awards and the VMAs. Their world tour expanded their reach, winning over fans in the US and Japan with their energetic performances.

However, their journey has not been without obstacles. In 2014, Minzy left the group due to contract disagreements, which couldn’t help but upset fans. In 2016, YG Entertainment dealt another blow by announcing the group’s breakup, which left loyal fans perplexed.

Despite the group’s breakup, 2NE1 left a deep legacy in the K-pop landscape, inspiring future girl groups with their unique sound and style. Their timeless music and iconic status in K-pop history cemented their title as one of the most valuable and influential groups in history. Today, their music continues to resound around the world, with each member blazing their own trail. 2NE1’s influence continues to resound in the corridors of K-Pop, serving as a muse for a new generation of artists and shaping the future of the music genre.

Meaning and History

2NE1 Logo History

What is 2NE1?

The group 2NE1 is a formidable force in the South Korean music scene, gaining immense popularity and recognition between 2009 and 2016. Formed by the renowned YG Entertainment, the group has showcased powerful performances and catchy melodies, taking K-pop to new heights and gathering an international fan base.

During their career, the group released two studio albums and several EPs, repeatedly topping the Gaon music chart. Despite the band’s breakup in 2016, its music continues to resonate with fans, confirming the enduring appeal of its discography.


2NE1 Logo 2009

2009 – 2016

2NE1 Logo

The South Korean music group used this logo from the release of their debut mini-album titled 2NE1 in 2009 until their contract with label YG Entertainment ended in 2016. The designers created the “2NE1” lettering using a unique font similar to Ray Larabee’s Saved By Zero or Rian Hughes’ modified Westway Westbound. This makes the emblem very similar to one of NASA’s wordmarks known as the “worm.” At least the letter “N” looks the same in both cases.

The font makes the emblem look very cool, like something out of a science fiction movie. It resembles NASA’s “worm” and gives it a futuristic feel. It’s kind of a mix of old science and pop culture, which makes the logo easy to remember. The letter “N” matching the NASA letter creates a sense of hidden connection, like an easter egg in a video game.

2NE1 Logo Color Codes:

  • Raisin Black: (#231F20); Hex: #231F20; RGB: 35, 31, 32; CMYK: 0, 11, 9, 86; Pantone: PMS Neutral Black C
  • Orange Yellow: (#F8D568); Hex: #F8D568; RGB: 248, 213, 104; CMYK: 0, 14, 58, 0; Pantone: PMS 109 C
  • Red Devil: (#860111); Hex: #860111; RGB: 134, 1, 17; CMYK: 0, 99, 87, 47; Pantone: PMS 185 C
  • Ball Blue: (#21ABCD); Hex: #21ABCD; RGB: 33, 171, 205; CMYK: 84, 17, 0, 20; Pantone: PMS 312 C


What does the band 2NE1 stand for?

The group was originally called “21” but changed its name to “2NE1” to avoid confusion with an existing singer. In Korean, the name is close to the English phrases “to anyone” and “twenty-one,” combining the ideas of “21st century” and “new evolution.”

Why did 2NE1 become so famous?

The group 2NE1 became a cultural phenomenon largely because they departed from the conventional norms of K-pop girl groups. Their music and style were extremely distinctive, and their affiliation with YG Entertainment enhanced their fame.

What led to the disbandment of 2NE1?

The disbandment of 2NE1 is attributed to YG Entertainment’s failure to effectively manage one of the group’s members, resulting in the company ending its cooperation with the group.

What is the name of 2NE1’s fan base?

2NE1’s fan community is known as “blackjacks,” a term borrowed from the card game blackjack, the goal of which is to score 21 points. The official fan color associated with them is hot pink.