Air France Hop Logo

Air France Hop LogoAir France Hop Logo PNG

The Air France Hop logo is a combination of minimalism and communicative design. This logo is a microcosm of the airline’s reputation for efficiency and innovation. It appeals to an audience that values reliable service and a hassle-free experience.

Air France Hop: Brand overview

Since 2013, French regional airline Air France Hop has been charting a course through the skies, offering passengers a comfortable and reliable flight experience, and rebranded as “HOP!” in 2019.

The airline “HOP!” was created in 2013 with the merger of French regional airlines Airlinair, Brit Air, and Regional. It was a strategic move to create a subsidiary of Air France. Equipped with a fleet of Bombardier and Embraer aircraft, HOP! was mandated to operate regional flights under the Air France flag.

Since its creation, HOP! has embarked on an ambitious mission to expand its route network to cover all of France and Europe. Using Paris-Orly and Lyon-Saint-Exupéry airports as hubs, the airline now connects more than 50 destinations, offering passengers multiple travel options across the continent with increased flight frequencies.

A strategic move to strengthen the brand identity is the transformation of “HOP!” in 2019 and the introduction of the Air France Hop name.

Meaning and History

Air France Hop Logo History

What is Air France Hop?

Air France Hop, formerly known as HOP!, is a French regional airline. The airline operates numerous flights under the umbrella of its parent company, Air France, thereby expanding the French flag carrier’s reach into regional markets. Since its inception, the airline has been committed to providing seamless service within France and neighboring countries.

2013 – 2019

Hop ! Air France Logo 2013

2019 – today

Air France Hop Logo

The Air France Hop logo is simple but incorporates both textual and graphic elements. They are harmoniously combined, making the airline’s logo look minimalist. The lightness of it is given by a red diagonal stripe on the right side with a subtle gradient. This stripe resembles a parallelogram sloping to a narrow edge. One end of the band is elongated and pointed, while the opposite end is rounded. All the space on the left is given to a compact two-level inscription aligned on the right edge. The name is written in bold sans-serif letters.

A subtle gradient in the red stripe creates a sense of depth and sophistication. This element also directs the viewer’s eye from right to left, creating a subtle sense of movement. The bold text contrasts with the softer, flowing graphic element, balancing the stability and dynamism of the design.

Air France Hop color codes

Royal BlueHex color:#012157
RGB:1 33 87
CMYK:99 62 0 66
Pantone:PMS 281 C
RedHex color:#ff0000
RGB:255 0 0
CMYK:0 100 100 0
Pantone:PMS 1655 C