Apal Logo PNG
The Apal logo, like a fairy-tale palace, tells about an empire, a world where cars made of modern materials appear. As a symbol of progress, the main element invites the user on a journey in a new car.
Apal: Brand overview
APAL stood for Application Polyester Armé de Liège, referring to reinforced polyester from Liège. The brand grew from Edmond Pery’s work as a bodywork teacher in Belgium. Born in Liège in 1931, he built a VW Beetle-based car as part of a school course, then opened a small workshop in Herstal with his student Bruno Widick.
APAL was founded with backing from Forges de Zeebruges, and production began in 1961 in Blegny-Trembleur. The company used fiberglass bodies on Volkswagen chassis supplied by Belgian dealer D’Ieteren. Its first GT coupe, shown at the 1962 Brussels Motor Show, used Volkswagen or Porsche engines and gullwing doors. From 1961 to 1966, about 150 GT coupes were built, with more than 30 using Porsche units.
The brand’s main commercial direction came with buggy bodies based on the VW Beetle. From 1968 to 1981, APAL produced about 5,000 fiberglass bodies for models such as Rancho, Jet, Avvi, Corsa, and Horizon. The Jet copied a Glassco Inc. American buggy, while the standard APAL buggy with 1200 or 1300 cc VW engines passed 4,000 units.
APAL later developed a DAF four-wheel-drive prototype in 1974 and the Speedster, a Porsche 356 Speedster replica on a shortened VW Beetle chassis, from 1981 to 1994. In 1984, the Francorchamps coupe was built on a Mercedes-Benz W201 chassis, but only two cars followed. The last APAL model was the 1992 Sport One on a Pontiac Fiero platform. The Belgian company closed in 1998, while Apal GmbH later continued limited Speedster activity before ending car production in 2006.
Meaning and History
The brand logo tells about the whole world inside the machine wheel. The manufacturer’s goal is to look ahead and contribute to the development of the automotive industry.
The emblem’s background is round, like a wheel, with a wide orange border representing the car’s tires. A lighter background hints at the models’ lightweight and small size. The polymer in the composition is much lighter than metal, and the brand’s main body type was cast for the buggy.
What is Apal?
This automaker from Liège, Belgium, specializes in producing unique sports cars and beach buggies. The company became known for its fiberglass-bodied models, including recreations of sports cars and beach buggies, many of which used Volkswagen’s technical components. By employing specialized manufacturing techniques, the company developed a line of vehicles that offered enthusiasts an alternative to standard vehicles, combining lightweight design with dynamic performance.
Inside the wheel is the name of the brand, and below is a design resembling the following:
- A pen-pen is an object with which a new story is written.
- A candle is a symbol of insight and new ideas.
- Rocket is an element of progress.
If you look closely, the badge repeats the coat of arms of the city of Liège, where the production was located. A column with steps, based on lions, and two letters on the sides, meaning parts of the name: Lie-Ge. The use of the symbol makes the company logo very patriotic.
The company’s name encodes the composition of the material from which the unique machines were made. Apal stands for Application Polyester Armé de Liége (reinforced plastic from Liège).
The founder of the Edmond Pery brand was a fiberglass specialist. He used a special compound that reinforced the plastic-based material with fiberglass to create body parts. It was a popular and modern solution for the 60s.
Font and Colors
The main colors of the logo are black and orange.
- Black is a symbol of roads, the main color of car chassis, and a sign of strength and durability.
- Orange is a shade of warmth, convenience, and comfort.
Stereo Gothic lettering font. The capital letter A is transformed and enlarged compared to “pal.” Its crossbar is elongated, emphasizing the rest of the word and personifying the road the car is traveling along. The first glyph, A, is extended to the height of the spire of the Liege tower, balancing the emblem.