Applied Industrial Technologies Logo PNG
The Applied Industrial Technologies logo conveys the company’s profile as a trusted supplier to the industrial sector, where value lies in the details from bearings to hydraulic assemblies. It creates a sense of business professionalism and a connection to the manufacturing environment, where every component affects the shop floor workflow and equipment condition.
Applied Industrial Technologies was founded in 1923 in Cleveland by Joseph M. Bruening and was originally called The Ohio Ball Bearing Company. In its early years, it sold automotive and truck parts. Later, the company focused on the industrial sector. As early as 1927, branches were opened in Youngstown and Cincinnati.
In 1953, the company changed its name to Bearings, Inc. This reflected its expansion beyond Ohio. In the following decades, the subsidiaries Dixie Bearings (1957) and Bruening Bearings (1960) were established. By 1973, Bearings, Inc. operated in 25 states and accounted for a large part of the American industry.
In 1994, sales reached $ 936 million. In 1996, the company adopted its current name, Applied Industrial Technologies, reflecting its focus on manufacturing and engineering solutions. In 1997, its shares began trading on the New York Stock Exchange under the symbol AIT.
By 2002, the company’s revenue reached $ 1.45 billion. The workforce grew to 4,500 employees. In the early 2000s, Applied Industrial Technologies began actively entering the international market. Offices were opened in Canada, Mexico, Australia, New Zealand, and Singapore.
In the 2010s, the company strengthened its position in the hydraulic power and automation segments. It invested in expanding its branch network and establishing service centers. In 2021, it acquired R.R. Floody, a robotics and digital solutions company.
In 2023, Applied Industrial Technologies celebrated its centennial anniversary. Sales reached 3.8 billion dollars. The number of branches worldwide increased to 560. The company secured its position as one of the leading suppliers of industrial solutions in motion, control, and automation.
Meaning and History
What is Applied Industrial Technologies?
An American company based in Cleveland supplies industrial components and engineering solutions to the manufacturing sector. The assortment exceeds 6 million items, including bearings, hydraulics, pneumatics, electric motors, gearboxes, and conveyor systems. Its clients include companies in the machinery, mining, chemical, and food industries.
1997 – today
The Applied Industrial Technologies logo was introduced in 1997, following the company’s renaming from Bearings, Inc., and the unveiling of a new brand identity. The brand supplies industrial equipment, automation systems, bearings, and engineering components, so the updated logo was designed to more accurately reflect the company’s technological profile.
On the left side of the logo is a dark blue circular symbol featuring the letter “A.” Three white arched lines run diagonally through it, combining the functions of the letter’s crossbar and stylized orbits. This geometric design emphasizes the company’s global reach and technological scope in its engineering activities.
The name is positioned to the right of the symbol and is divided into two lines. The top line features the word “APPLIED” in turquoise-green, rendered in uppercase letters using a strict serif font similar to Times Bold or Trajan.
The bottom line contains the phrase “Industrial Technologies,” written in dark blue, matching the color of the circle on the left. Here, the font is simple and sans-serif, using a combination of uppercase and lowercase letters. The uppercase “I” and “T” come first, followed by lowercase letters; the text is aligned to the width of the top line.
