Aspark Logo

Aspark LogoAspark Logo PNG

The Aspark logo is associated with dynamics and rapid movement, like an impulse that initiates action. The image expresses the company’s ambitions and drive to create innovative solutions. The symbol is seamlessly woven into the brand’s history, conveying its character and energy.

Aspark: Brand overview

In 2005, Masanori Yoshida founded Aspark in Osaka, Japan, which initially focused on recruitment. However, around 2010, the company shifted its focus to the electric vehicle (EV) technology sector by introducing concept models of electric sports cars.

By 2018, Aspark had moved from concepts to actual production, introducing the Aspark Owl all-electric hypercar. The Owl was designed for staggering speeds exceeding 400 km/h and blistering acceleration. To enter the high-end hypercar market, Aspark set an impressive price tag of around $3.5 million for the Owl.

Aspark planned to produce a limited batch of only 50 Owls. However, fewer cars than planned were produced by 2022 due to unforeseen delays and rising costs. Despite boasting advanced EV technology, the company has not achieved significant sales and production numbers.

Aspark is an example of an ambitious endeavor by startups seeking to penetrate the high-end electric sports car market that major automakers traditionally occupy. The company’s future trajectory remains uncertain, but its bold efforts to push the boundaries of what electric vehicles can do, especially with models like the Owl, have attracted significant attention.

Meaning and History

Aspark Logo History

What is Aspark?

This Japanese electric hypercar manufacturer from Osaka specializes in producing ultra-powerful electric vehicles that set new standards in acceleration and speed. The company’s flagship model, the Owl, symbolizes Japan’s entry into the exclusive hypercar market. These vehicles stand out even among the world’s most prestigious models, combining Japanese engineering precision with exceptional performance achieved through specialized research and production methods.

2005 – today

Aspark Logo

The Aspark logo stands out for its simplicity and attention to detail. Its foundation consists of four lines, each contributing to the overall concept.

The centerpiece is a stylized letter “A,” formed by curved lines that intersect and extend upward. The upper lines resemble tusks, adding a sense of dynamism and emphasizing a focus on growth and new achievements. This design reflects the company’s orientation toward progress and new opportunities.

The color palette combines blue and gray. The blue hue evokes confidence, professionalism, and advanced technology, aligning with the company’s innovative field. The gray element between the blue lines adds depth and dimension, creating a sense of stability and balance essential for future growth.

The font used for the company name at the bottom of the visual mark is simple and confident. The bold, uppercase letters convey reliability and solidity. A subtle curve in the letter “A” echoes the shape of the main symbol, making the entire logo cohesive and harmonious.

The emblem conveys the company’s core values — energy, progress, and the pursuit of excellence. The shape of the letter “A” symbolizes the beginning of a journey and the discovery of new horizons, while the upward-reaching lines reflect forward motion.