The Bioderma logo represents globality and confidence in the quality of the brand’s products. Many years of research and development are hidden behind the symbols of the emblem. All skin defects will be eliminated thanks to the therapeutic components of cosmetics.
Bioderma: Brand overview
Founded: | 1977 |
Founder: | Jean-Noël Thorel |
Headquarters: |
Aix en Provence, France |
Website: | bioderma.fr |
Meaning and History
The company logo appeared a year after its foundation. It is for informational purposes; therefore, it contains only the verbal part – there are no graphic elements in it. During the brand’s entire existence, it had only one logo, which is still relevant today.
What is Bioderma?
Bioderma is a French cosmeceutical company that has been around since 1977. It has its laboratory and specializes in the manufacture of cosmetic and therapeutic products for skin and hair. Its founder is Jean-Noël Thorel. The headquarters is located in Aix en Provence.
Font and Colors
Both the debut and the modern logos have three inscriptions in two lines. Above is the word “Bioderma,” below is the phrase “Laboratoire Dermatologique.” One inscription indicates the name of the trademark, the second tells about its field of activity.
The logo uses two types of typefaces. The upper word is in capital letters with miniature serifs and wide lines. The second phrase is written in straight chopped letters, which are in lower case. The palette is discreet, classic, and consists of a combination of black and white.
Bioderma color codes
Black | Hex color: | #000000 |
---|---|---|
RGB: | 0 0 0 | |
CMYK: | 0 0 0 100 | |
Pantone: | PMS Process Black C |