The Capicú logo reflects the restaurant’s atmosphere, where the flavors and aromas of Puerto Rican cuisine come to life. This place brings people together around the table, filling their evenings with warmth, the culinary traditions of the island, and the feeling of home.
Capicu: Brand overview
Capicu Latin Cuisine & Sports Bar opened its doors in Middletown, New York, becoming a favorite spot for locals and tourists. Known for authentic Puerto Rican cuisine, the restaurant quickly gained a loyal following. Its menu features classics like mofongo—fried, mashed plantains with delicious fillings—alongside crispy empanadas and fresh seafood ceviche marinated in citrus juice. Guests also enjoy familiar favorites such as chicken wings, coconut shrimp, and perfectly grilled steak. The lively yet cozy atmosphere often includes evenings with live Latin music by local artists, making it a great place for gatherings or simply unwinding. Open from Tuesday to Sunday, Capicu is popular for dinner and well-loved brunches, ideal for family celebrations or casual meet-ups. The restaurant also provides catering for weddings, corporate events, and birthday parties, ensuring every detail is perfectly managed. The bar, famous for its sangria and cocktails featuring Puerto Rican rum, draws praise for its creativity and taste. Capicu continues welcoming everyone looking for delicious food, refreshing drinks, and a friendly, comfortable vibe.
Meaning and History
What is Capicu?
It is a place where Latin American cuisine and sports combine vibrantly. In the restaurant, you can enjoy traditional dishes such as mojo chicken, empanadas, and tropical drinks while watching major sporting events on the screens. A cozy atmosphere, live music, and themed evenings make the institution attractive for those who love delicious food and outdoor activities. The friendly staff adds warmth and coziness, creating a real spirit of Latin American hospitality.
2021 – today
The Capicu logo transports you into the atmosphere of Latin traditions, delicious cuisine, and the excitement of sports matches. The design carries the spirit of Puerto Rico without excess or pretense. It’s lively, vibrant, and welcoming.
The name is displayed in large, bold letters. They are dark blue with smooth curves and fluid lines, giving the logo a solid yet cozy feel. The letters are outlined in gray, adding depth and making them appear slightly raised. The best part? Instead of the letter “I,” there’s a domino tile—the real highlight. The domino is slightly tilted, and on its surface is a bright Puerto Rican flag with red and white stripes and a blue triangular section with a star. The flag emphasizes the venue’s national identity because “Capicu” is a Puerto Rican term for a winning domino move. When you place the final tile and win, you shout, “Capicu!” That’s where the name comes from—emotion, excitement, victory, and tradition.
The domino tile is crafted precisely, slightly leaning to the right, and features a single dot. Its rounded edges make it feel dynamic and engaging. It is painted in the Puerto Rican flag colors: a blue triangle with a white star and red-and-white stripes. The design represents both the domino game and the country’s heritage.
Below the main name, the words “Latin Cuisine & Sports Bar” are written in red, using a handwritten-style font. The text is light and elegant, with a slight tilt, giving it a warm and personal touch. Two blue stars on either side of the phrase balance the composition. The red color was chosen intentionally to create contrast and evoke Latin American culture’s passion, energy, and bold flavors.
The emblem perfectly tells the brand’s story: It’s a bar where sports are celebrated, delicious food is served, and Puerto Rican traditions are honored. A place where people gather for great food and drinks, meet up for a game of dominoes, watch sports, and enjoy a relaxed, welcoming atmosphere. This feeling is embedded in the logo—without unnecessary complications or excessive decoration. It’s all clear: the domino, the flag, and the Latin American style that fits seamlessly into the life of American cities, where the bar has gained popularity.