Cargotec Logo PNG
The Cargotec logo showcases the strength of the planet’s most powerful animal, conveying the company’s ability to handle any load. The emblem indicates an innovative approach and improved equipment for performing a range of tasks.
Cargotec, a Finnish company specializing in lifting equipment, was established in 2005. It emerged from Kone Corporation’s split into two companies: Cargotec, which specializes in material handling, and KONE, which focuses on elevators and escalators. Cargotec inherited the cargo-handling expertise Kone honed over half a century.
Cargotec’s portfolio includes a wide range of cargo-handling equipment. From cargo cranes to material handling systems and advanced automation technologies, the company offers solutions for ports, ships, and land cargo transportation.
Through strategic acquisitions, Cargotec has acquired industry-renowned brands such as Hiab, Kalmar, and MacGregor. These brands have enabled the company to expand its reach and strengthen its position in the global trucking market.
Cargotec’s history dates back to the 1960s, when Kone entered the material-handling market. This rich history has provided Cargotec with a solid foundation for developing and innovating in the rapidly evolving field of freight management.
Today, Cargotec employs approximately 11,500 people and provides services in more than 100 countries. The company’s 2021 revenue was approximately €3.3 billion, making it a key player in the freight management industry.
Cargotec’s mission goes beyond mere commercial success to ensure a sustainable flow of freight for global trade. By implementing state-of-the-art cargo-handling and automation solutions, the company aims to contribute positively to the global economy while respecting environmental requirements.
Cargotec’s history reflects innovation, growth, and an unwavering commitment to quality. This long tradition has helped it become a leader in the cargo handling industry, supporting global trade and looking to the future with a sustainable, technologically advanced perspective.
Meaning and History
What is Cargotec?
It is a Finnish company specializing in cargo handling solutions and services. It provides equipment and technology for loading and unloading goods at ports and terminals, as well as in the industrial and logistics sectors. The brand’s core businesses include Hiab (material-handling equipment for road transportation), Kalmar (port automation and container-handling equipment), and MacGregor (marine and offshore cargo-handling systems). The company focuses on improving the efficiency, safety, and sustainability of cargo handling operations.
2005 – today
The Cargotec logo combines symbolism and text to create a simple and recognizable image. On the left is a minimalist elephant figure. This image represents strength and the ability to handle heavy loads, reflecting the company’s activities. The elephant is inside a white square with a thin gray border. The curved trunk, shaped like the letter “C,” adds uniqueness to the visual mark and directly relates to the brand name. This design technique looks concise but effectively conveys the idea. The eye and small tusk add detail while keeping the style clear.
The company name sits to the right of the symbol. The text is in uppercase letters with no serifs, giving it a formal look. The red font color highlights the name, creating a bright accent associated with energy and activity. The letters feature soft curves combined with sharp angles, emphasizing a balance between reliability and modernity.
The brand name combines the words “cargo” (freight) and “tec” (technology), reflecting the company’s area of expertise. The emblem conveys the brand’s core values: reliability and a technological approach to solving heavy-cargo-related tasks.
The entire design is based on minimalism and functionality. The contrasting colors, simple shapes, and lack of unnecessary details make the logo striking and well-suited to an industry where clarity and strength are crucial.