Clinique Logo PNG
The elegant outlines of the letters demonstrate the aesthetics of the perfume and cosmetics brand. Hence, due to this elegance, the Clinique logo doesn’t contain anything visually heavy that could disrupt this harmony. Even the additional elements – two horizontal lines above and below – appear weightless, as if they don’t confine the emblem but elevate it into the air.
Clinique: Brand overview
| Founded: | 1968 |
| Founder: | Evelyn Lauder |
| Headquarters: | New York City |
| Website: | clinique.com |
Meaning and History
The Clinique logo is characterized by its consistency. Over several decades, minor edits were made that didn’t affect the overall visual perception.
The current version contains an inscription executed in an antique font. The edges of the letters feature ornate, sharp serifs. The stroke thickness is uneven. Their unusual shape creates the impression that the word is reflected on the water’s surface. This is particularly noticeable in the letter “N.”
What is Clinique?
Clinique is a division of the American holding, The Estée Lauder Companies Inc. It specializes in the production of makeup and skincare products. The brand entered the market in 1968 with the world’s first hypoallergenic cosmetics, dermatologically tested. Since then, its main principle has been to create cosmetics that are completely safe and do not cause allergic reactions.
The design of the print marks can be characterized by three epithets: “progressive,” “soft,” and “individualized.” They embody the brand’s historical heritage.
Clinique: Interesting Facts
Clinique is a special makeup and skincare brand known for being very careful about allergies and not using fragrances in their products. It started in 1968 and was the first brand made by skin doctors.
- Made by Doctors: Clinique was the first beauty brand created by dermatologists. This means it was made with much science and care for healthy skin.
- Safe for Sensitive Skin: All Clinique products are tested to ensure they don’t cause allergies or have smells that could bother people with sensitive skin.
- Easy 3-Step Skincare: They made a simple skincare routine with three steps: clean your face, smooth, and moisturize. This helps keep your skin clear and happy.
- Help Finding What You Need: Clinique was one of the first to use computers at their stores to help you figure out what your skin needs and pick the right products for you.
- More Than Just Skincare: Although Clinique started with skincare, it now makes makeup and perfumes that are safe for sensitive skin.
- Chubby Sticks: In 2011, Clinique made lip balms resembling crayons. They’re fun and keep lips soft and colorful.
- Their Own Labs: Clinique has places to make and test products to ensure everything is good for your skin.
- Everywhere in the World: Clinique is available in more than 100 countries, making it a trusted brand for skin care.
Many love Clinique because it focuses on keeping skin healthy and happy without using anything that could irritate it.
Font and Colors
The trademark logo is presented in two colors. The classic combination is black and white: the dark word “Clinique” on a light background. But there are also earlier versions in which deep blue-green and bluish-gray colors are combined.
The inscription is placed between two horizontal lines of medium thickness. Sometimes, above it is an emblem in the form of the letter C. This letter is written in bold font and resembles a vertical, rounded rectangle. It’s more closed than open: the distance between the folded edges is minimal.
Clinique color codes
| Black | Hex color: | #000000 |
|---|---|---|
| RGB: | 0 0 0 | |
| CMYK: | 0 0 0 100 | |
| Pantone: | PMS Process Black C |