Clinique Logo

Clinique Logo PNG

The graceful outlines of the letters show the aesthetics of the perfume and cosmetics brand. Therefore, due to this elegance, the Clinique logo does not contain anything visually heavy that can break this harmony. Even the additional elements – two horizontal lines at the top and bottom – look weightless as if they do not limit the emblem but lift it into the air.

Meaning and History

The current version contains an inscription in antiquated type. Curly sharp-angled serifs are depicted on the edges of the letters. Stroke thickness is uneven. Their unusual shape makes it seem as if the word is reflected on the surface of the water. This is especially noticeable in the example of “N.”

What is Clinique?

Clinique is a division of the American holding company The Estée Lauder Companies Inc. It specializes in the production of makeup products and skincare items. The brand entered the market in 1968 with the world’s first hypoallergenic cosmetics tested by dermatologists. Since then, its main principle has been to create cosmetics that are completely safe and do not cause allergic reactions.

The decoration of printed characters can be characterized by three epithets: “progressive,” “soft,” and “individualized.” They embody the historical heritage of the brand.

Font and Colors

The trademark logo is presented in two colors. The combination of black and white is considered a classic: the dark word “Clinique” on a light background. But there are earlier versions that combine deep blue-greens and bluish-grays.

The inscription is located between two horizontal lines of medium thickness. Sometimes there is a C-shaped emblem above it. This letter is written in bold and resembles a vertical, rounded rectangle. It is closed rather than open: the distance between the folded edges is minimal.

Clinique color codes