Doogee Logo

Doogee LogoDoogee Logo PNG

Doogee: Brand overview

In March 2013, Doogee was founded in Spain by an undisclosed founder whose identity was not disclosed. Soon after its founding, the company caught the attention of Xin Chao, the head of Hong Kong conglomerate KVD International Group. This led to investment from KVD International and the relocation of Doogee’s headquarters to Shenzhen, China.

Since the move, Doogee has sharpened its business strategy and focused on releasing low-cost but high-performance smartphones with attractive aesthetics. To increase brand awareness in European markets, the company entered into a sponsorship agreement with Spanish soccer club Villarreal C.F. in 2014.

By 2016, Doogee had entered the international market. The company has established relationships with various retailers, both virtual and stationary, on a global scale. To cater to the growing consumer base, the company opened additional manufacturing facilities in China.

Today, Doogee has become a global supplier of smartphones and other technology devices. The company has extensive markets in Asia, Europe, the Middle East, Russia, and Africa. While maintaining its commitment to quality and affordability, the company remains committed to delivering affordable and reliable mobile devices to a global audience.

Meaning and History

Doogee Logo History

2013 – today

Doogee Logo

The Doogee logo is really unique as it combines both textual and graphic elements. First of all, it is the name, as the designers used it as the basis for various images. The first image is the infinity symbol formed by two letters, “o.” However, they are not completely connected: thin white lines separate them in two places. The second image consists of small squares detached from the letter “D” and colored orange. The third image is the upper horizontal lines of both letters, “E.” These are all signature elements, not just bold glyphs without much detail.

The infinity sign formed by the letters “o” creates a sense of something infinite or limitless. The orange squares at the letter “D” bring warmth and cheerfulness. The details on the letters “E,” those top lines, make you look twice. All these little things together make the logo bright without being overwhelming.

Doogee color codes

Safety OrangeHex color:#ff8000
RGB:255 128 0
CMYK:0 50 100 0
Pantone:PMS 1505 C
Dodger BlueHex color:#1a8aff
RGB:26 138 255
CMYK:90 46 0 0
Pantone:PMS 2727 C