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Faw: Brand overview

Founded:15 July 1953
Changchun, Jilin, China
Established on July 15, 1953, in Changchun, Jilin province, First Automobile Works, known as FAW, made history as the first automobile factory set up by the Communist Party of China. The Soviet Russians provided assistance and technology, allowing FAW to commence production of its inaugural truck model, the CA10, in 1956, swiftly followed by its first car, the Hongqi, in 1958.

Throughout the 1960s and 70s, FAW diversified its product portfolio by introducing widely popular models such as the Red Flag sedans and Jiefang trucks. The development and production of these vehicles were facilitated through technology partnerships with foreign firms, including Toyota and Audi.

In 1978, China embarked on the Reform and Opening Up period, prompting FAW to begin joint ventures with global automobile giants Volkswagen and Mazda. The objective was to manufacture cars tailored to the domestic market’s needs and preferences.

The 1990s brought more growth opportunities for FAW as it secured sales and production rights for several international brands such as Audi, Toyota, Volkswagen, and Mazda. This acquisition enabled FAW to deliver a wider range of products to its consumer base.

In 2003, marking a significant milestone in its corporate journey, FAW went public and secured a listing on the Shanghai Stock Exchange.

Today, FAW continues to hold its position as one of China’s primary state-owned automakers. The company’s vast product line includes light vehicles, commercial vehicles, auto parts, and engines. Its joint ventures significantly contribute to China’s passenger car market, emphasizing FAW’s crucial role in the industry.

FAW’s key offerings over the years are the Hongqi luxury sedans, the Bestune brand, and the Oley and Jiefang trucks. With a workforce of approximately 130,000 employees, FAW continues to contribute significantly to China’s automobile industry.

Meaning and History

Faw Logo History

What is Faw?

Since its establishment on July 15, 1953, China FAW Group Co., Ltd. (FAW) has been influential in China’s automobile sector for over sixty years. The groundbreaking for its first assembly plant, which happened on the same day it was created, marked the onset of a remarkable journey.

FAW, today, stands as a significant contender in the international automobile market, propelled by its commitment to innovation, high quality, and sustainability. The company’s headquarters, located in the bustling city of Changchun, Jilin, China, bear witness to its rich heritage and innovative spirit. With its unwavering commitment to excellence, FAW is steering towards a future of sustained growth and success in the automotive landscape.

1953 – 1988

Faw Logo 1953

1988 – 2000

Faw Logo 1988

2000 – 2022

Faw Logo 2000

2022 – today

Faw Logo

Faw color codes

Safety BlueHex color:#00418e
RGB:0 65 142
CMYK:100 54 0 44
Pantone:PMS 287 C