First Air Logo

First Air LogoFirst Air Logo PNG

The First Air logo represents the airline’s role in connecting and serving remote communities in Canada’s Arctic. It reflects the company’s mission to connect the northern territories with the rest of Canada, providing essential, reliable air transport. This symbol highlights First Air’s commitment to accessibility and connectivity, emphasizing its importance to the communities it serves.

First Air: Brand overview

Based in Kanata, Ontario, First Air has long been, and remains, a trusted provider of safe, reliable air transportation for Canadians. The airline’s network covers 34 communities in Nunavut, Nunavik, and the Northwest Territories. First Air serves travelers and business travelers alike.

In 1946, Russell Bradley launched First Air in Ottawa with a single aircraft. Focusing on cargo and mail transportation to remote regions of Canada, First Air began its journey to becoming the leading airline in the North.

The 1960s marked a turning point for First Air as it expanded its passenger services and fleet, revolutionizing transportation to Canada’s isolated northern regions. By establishing strategic hubs in Iqaluit and Yellowknife, First Air supported mining, oil, and gas operations by providing reliable charter flights to remote areas.

On November 1, 2019, two prominent Canadian airlines, First Air and Canadian North, merged into a powerful new entity: Canadian North. By combining resources, Canadian North became one of the country’s most reliable airlines.

Meaning and History

First Air Logo History

What is First Air?

The Canadian airline Bradley Air Services serves the Arctic region. It operates scheduled passenger and cargo flights and charters, connecting remote communities in the Northwest Territories, Nunavut, and other northern regions with major cities in southern Canada. The company is known for operating in extreme weather conditions. Its fleet includes aircraft suitable for passenger and cargo operations, providing access and connectivity in challenging Arctic conditions.

1946 – 2017

First Air Logo 1946

The company’s first emblem has a very romantic appearance. It features a circular sun painted with multicolored lines, sinking into the water’s surface. Horizontal stripes suggest rotation and flight, hinting at year-round journeys in various directions.

A bright striped ball is adorned with a white number 1, symbolizing leadership and priority. The number’s white color, reminiscent of snowy fields, reflects the company’s choice of Canada’s most remote areas for its initial flights, positioning it as a pioneer.

Large black letters spelling out the name convey the carrier’s strength, courage, and reliability in operating under harsh conditions. At the bottom of the logo, the “Northern Airlines” inscription highlights the company’s specialization in air transport to northern regions, where nature’s unique beauty and majesty prevail.

The emblem was introduced no earlier than 1973, when the carrier was known as Bradley Air Services.

2017 – today

First Air Logo

The dominant element in the First Air logo is a gray human figure. This stylized Inuit image represents Indigenous peoples of North America. He is depicted in loose-fitting national clothing. His arms are widely spread as if he wants to embrace someone. This friendly greeting from the airline shows a warm disposition toward customers. To the right, the company name appears as one word. To distinguish its parts, the designers capitalized the first letter of each word and left the rest lowercase.

The First Air logo features a gray figure representing an Inuit person, symbolizing Indigenous peoples of North America. Dressed in traditional loose-fitting clothing, the figure has arms spread wide, suggesting an embrace and conveying a friendly greeting from the airline. This highlights the airline’s warm, welcoming attitude toward customers. To the right of the figure, the company name “FirstAir” appears, with the first letter of each word capitalized and the rest lowercase.

The Inuit figure with outstretched arms symbolizes openness and hospitality, reflecting the airline’s dedication to providing a welcoming experience. The traditional clothing connects the airline to the cultural heritage of North America’s indigenous people.

The figure’s gray color adds neutrality and professionalism, balancing the friendly gesture with reliability and trust. Placing the company name to the figure’s right keeps the logo clean and organized.

The company name’s mixed capitalization enhances readability and adds a modern touch. This design choice helps distinguish the two parts of the name, making it easy to recognize and remember.