Glock Logo PNG
The Glock logo has the same slim shape as the company’s gun. It symbolizes marksmanship and speed because the bullet must fly fast and precisely hit the target. The designers depicted the complex mechanism as a simple abstraction.
Glock: Brand overview
| Founded: | 1963 |
| Founder: | Gaston Glock |
| Headquarters: | Deutsch-Wagram, Lower Austria, Austria |
| Website: | glock.com |
Meaning and History
Brand awareness is at its highest level. Perhaps Glock is now the most sought-after arms company in the world. At the same time, the company’s visual identity is made in a strict style, directly indicating the organization’s nature and authority.
The logo was based on a verbal inscription with the brand’s name. It is black lettering on a white background. Although it looks monotonous, the black-and-white color palette stands out from the competition.
What is Glock?
It is one of the most popular arms companies in the world, with over 55 years of experience. The brand’s products are actively used in various films and video games. Also, relatively recently, Glock began to produce knives, a form ideal for organizations that decide to use the company’s weapons.
The company name used a modern and elegant sans-serif font with rounded corners. The unique style for the first two letters, “G” and “L,” makes the logo unique and inimitable. They are much larger than subsequent characters and create a kind of frame with significant rounding of the corners. There are associations with the lock, which is a symbol of security and reliability.
The black and white logo indicates the brand’s principled and serious approach to producing weapons. It is through the Glock logo that you can see its values. This choice seems ideal, given the industry in which the organization operates. Moreover, given that armed formations worldwide use the company’s products, we can say that such a laconic but same time catchy logo was not developed in vain.
Font and Colors
The wordmark uses an elegant sans-serif typeface with rounded corners. The last three letters in the name do not stand out against the background of the emblems of the organization’s competitors. However, the padlock-styled “G” and “L” make the Glock logo more visible and unique. At the same time, the inscription is easy to read. The font is visually reminiscent of FF DIN Round Pro Bold but with a slightly changed style in writing letters.
Glock chose the black-and-white color palette for a reason. It conveys the rigor and professionalism that are the backbone of a major weapons organization known worldwide. Moreover, in this format, the logo will look great on any surface, which adds to its attractiveness to customers and gun lovers.
