Gordons Gin Logo PNG
The drink is ideal for a royal feast featuring a spit-roasted game. Its burning taste, combined with natural herbs, creates a unique bouquet. The Gordon’s Gin logo suggests years of experience and strong gin character.
Meaning and History
Gordon’s Gin has been the world’s number-one gin since the late 19th century. Its origins go back to an old English distillery founded by Alexander Gordon in London’s Southwark. In 1786, she moved to Clerkenwell, where she produced a dry alcoholic drink that became popular among Royal Navy officers. A century later, Gordon & Co. created Tanqueray Gordon & Co. by merging with Charles Tanqueray & Co. It happened in 1898. At the same time, it moved its production facilities to Gordon’s Goswell Road. In 1899, after the death of Charles Gordon (a descendant of the founder), dry gin production ceased to be a family affair.
At the start of the 20th century, the brand made a major marketing change: it introduced the original rectangular green glass bottle. This color is found only in the UK domestic market, while export gin is corked in transparent containers. After the death of the family business’s last representative, the firm began to face problems. In 1922, Distillers bought out Tanqueray Gordon & Co., which expanded the original range. Gradually, it introduced dry gin in various flavors.
What is Gordon’s Gin?
This is one of the world’s most famous gin brands, and Diageo owns it. The brand creates its spirit using a unique blend of juniper berries and other botanical ingredients. In addition to the classic London Dry Gin, the brand offers flavored options, such as Pink Gin and Mediterranean Orange, each retaining the brand’s distinctive qualities while offering a unique taste. The gin stands out for its consistent quality and bold juniper aroma, achieved through carefully selected botanicals and a specialized distillation.
In 1925, George V honored the Gordon’s Gin brand with the Royal Warrant. Over time, his label became recognizable outside the UK as production picked up. This activity led to the establishment of an American distillery in Linden, New Jersey. And by 1962, London dry gin was the most sought-after in the world. The main business then moved from town to town until it was concentrated in Fife, Scotland.
The logo on the label of this alcoholic product has historical roots. On it, a frightening boar is drawn by hand, or rather, its head. According to legend, a representative of the Gordon family once saved the Scottish king from a wild boar attack. This event occurred during a hunt and has since been reflected in the family’s personal coat of arms. The label bore an individual sign, as did the gin bottle cap.
Thelogo’s central element is the brand name and the alcoholic beverage. The red word “Gordon’s” is complemented by double shadows on the right side: each letter is flanked by a thin black stripe, followed by a wider yellow stripe. They make the symbols three-dimensional and voluminous, as if raised above the surface. The apostrophe separating the “S” at the end of a word is closely related to adjacent elements and has no spaces on either side. The inscription sits on a white background, making it look bright and convex.
Below is the head of a wild boar. It has a frightening appearance:
- A curved upper canine and a sharp lower incisor sticking out of its open mouth
- A red tongue
- A row of small teeth
- Bulging eyes
The animal’s ears are laid back, and its hair bristles in tufts and is colored black and yellow with red patches. The boar is located in a triple ring, decorated with crosses, and stands on long, curved legs. The distillery’s founding dates appear on the right and left.
Font and Colors
The inscription on the Gordon’s Gin logo is set in the LHF Hensler Regular typeface, a wide, massive font with thin points at the ends instead of classic serifs. Chuck Davis designed the font. Letterhead Fonts first published it. The color palette is uniform and consists of three colors: red, black, and gold.