Gree Logo

Gree LogoGree Logo PNG

The Gree logo reflects the company’s journey from a local air conditioner manufacturer to an international brand. Starting with creating comfortable climates for homes and businesses, the company earned trust worldwide and became a symbol of reliable solutions for optimal spaces.

Gree: Brand overview

Founded in 1989 as Zhuhai City Haili Cooling Engineering Company Limited, Gree was a modest factory in Zhuhai, China, with an annual production capacity of less than 20,000 ACs. In 1994, the company was transformed and renamed Gree Electric Appliances Inc. of Zhuhai, expanding its production and distribution operations throughout China.

A major milestone in the company’s journey was its listing on the Shenzhen Stock Exchange in 1996, marking the beginning of its public financial history. By 2008, Gree had entered the upper echelon of global AC manufacturers and had more than 70,000 employees.

Gree has devoted significant resources to research and development in the new millennium, resulting in revolutionary products such as the first inverter centrifugal refrigerator in 2012. Along with internal innovation, the company has sought external cooperation to ensure mutual growth. An example is the strategic alliance established in 2009 with Daikin Industries of Japan to achieve common technological and production goals.

In its current form, Gree is the world’s largest specialized air conditioning company with an international consumer base. The company remains committed to developing energy-efficient and environmentally friendly air conditioning solutions.

Meaning and History

Gree Logo History

1991 – today

Gree Logo

The Gree logo is characterized by its simplicity and memorability, achieved through a combination of text and a graphic symbol. Its design highlights the brand’s core attributes of technology, reliability, and comfort.

The graphic element is shaped like a circle divided into three sectors: blue, red, and white. The blue segment occupies the upper-left area, symbolizing stability and technological advancement. The red segment is located in the lower area, adding a sense of energy and warmth. The white line separating the sectors introduces clarity and helps distinguish each part. The overall circular form evokes harmony and balance, reflecting the company’s aim to create products that meet the highest standards.

The text is rendered in bold uppercase sans-serif letters. A slight tilt of the letters adds a sense of dynamism, while the rounded ends of the strokes soften the overall appearance, making it friendly and approachable. The dark blue color of the text enhances the impression of reliability and quality, aligning with the company’s area of expertise.

The name evokes associations with coolness and comfort, fitting for a company specializing in air conditioners and climate control systems. The logo’s color palette reinforces these associations: the combination of blue and red represents the balance between cold and warmth, which is the company’s primary goal in creating a comfortable indoor environment. The white line is a unifying element, adding a modern touch and emphasizing a technological approach.

The Gree emblem is simple, functional, and visually appealing. Every design detail conveys the brand’s core values: commitment to quality, innovation, and care for customer comfort.